II 



The Rorists^ Review 



NOVKMBBB 17, 1921 



l^eenliouse Ruilders 



Front-Up Your Front 



Lots of folks talk about "putting tlieir best foot 

 forward," when it comes to meeting people, but do 

 (iuite the opposite when it comes to meeting com- 

 l)etition. 



.lust tor example: Take hall' the florists who do 

 business right at their greenhouses, they haven't an 

 attractive front on their front greeniiouse. 

 It is just like all their other greenhouses. 



There's a man "way down in Dixie," however, who 

 roiited-up his front with one of our curved eave 

 houses, making it look like a great, f)ig, line llower- 

 lilled show case. 



Back of it, are the regular plaiu-clothes growing 

 houses. 



In tliat front house he has on show some of all the 



things grown in the other houses. 



No need to tell you how that front sells for tlie other 



houses. 



Here's another case. It is of a grower whose range 

 is on one of the main Pikes into Philadelphia. 



On the entire front of his range is a curved eave 

 house. 



Some folks have a way of speaking in a laughing 

 way about Philadelphia being "slow." 

 I heard a Western florist say recently, that "the 

 only thing that runs in Philadelphia is the river 

 Schuylkill — and even it runs through, and on its 

 way as soon as possible." 



It is an old. old joke which originated the day before 

 Benjamin Franklin made it his home town. 



The way it looks around that same Western man's 

 greenhouses, it is plain as day he could well aft'ord 

 to take a hint from this Philadelphian, not to men- 

 tion the Dixie man. 



If you have a lot of growing houses, why not make 

 your next one a selling house — one in which to better 

 show what you iiave to sell? 



Say when and where, and we'll be there to talk it 

 over with you. 



or4& JBurnhamlo. 



Builders of Greenhouses and Conservatories 



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