102 



The Florists^ Review 



NOVBMBBR 24, 1921 





i 



Pacific Coast Department 



days' journey. The trade among local 

 retailers is also booming. 



Peter Wilson is now with the Athletic 

 Club Florist. Good use is made here of 

 the pretty semi-double roses, Irish Fire- 

 flame and Irish Elegance. Cut in the bud, 

 these lovely little roses last well and the 

 color is of those delightful tints that are 

 never out of place. 



The store of Herbert Bateman, Inc., 

 is among the most attractive in the city 

 now, and although so recently started, 

 it has all the earmarks of an old estab- 

 lished business. Mr. Bateman expressed 

 himself as more than pleased with tue 

 way business has grown in the short 

 time the store has been open. Already 

 an addition to the workroom and an ex- 

 tension of the icebox facilities are 

 under way. 



At Wright 's P'lower Shop pretty little 

 azalea plants are already appearing and, 

 according to Mr. Wright, there will be 

 a fine assortment in all colors for Christ- 



Berkeley, Cal. — J. W. Gregg, professor 

 of floriculture and landscape gardening 

 at the University of California, has 

 been elected to membership in the 

 American Society of Landscape Archi- 

 tects. At the present time there are 

 only three other men on the Pacific coast 

 who have been elected to membership in 

 this society. ' 



LOS ANGELES. 



The Maxket. 



Another quiet week has to be 

 chronicled, both with wholesalers and re- 

 tailers. Tlie mums are getting past 

 their best and will soon be out of the 

 market. Violets are arriving in good 

 shape now, the cooler days and niglits 

 helping to liarden the flowers. As usual, 

 some of the growers of heather are send- 

 ing stock that is only lialf developed and 

 at a time when it is not really needed. 

 Stevia is making its appearance and is 

 of excellent quality. Daisies and other 

 small flowers are im])roving and there 

 is an abundance of all classes of greens. 



Various Notes. 



Evelyn Hills, daughter of F. R. Hills, 

 and Walter Olson were married at the 

 home of the bride on the evening of 

 November 18. Mr. Olson was formerly 

 connected with Mr. Hills in the nursery 

 business, but is now in electrical work. 



Everyone interested in fine potted 

 plants should pay a visit now to the 

 Cedar Nursery Co., at South Vermont 

 avenue. The cyclamens are s|)lendid 

 examples of cultural skill, from the 

 smallest stock in 4-inch j)ots up to large 

 specimens. This firm )ias for years been 

 improving its strain of seed, until now 

 none is purcliased from outside sources, 

 every seed being sa\ed on the ]dace. Tlie 

 selections from tlie Geriiiati strains arc 

 wonderfully vigordus, with strong stems, 

 and the best of tlie British pinks and 

 salmonshave also been retained. It is a 

 magnificent display at tliis time. The 

 poinsettias, too, are developing excel- 

 lently and by the time tliese notes ap- 

 pear many will be in bloom. Here the 

 same high culture jirevails, e\'ery plant 

 being perfect in its size. Tlie better 

 class of retailers in the city favor this 

 firm for made-up baskets, as they are 

 always planted with care and conse- 

 quently remain long in good condition. 



A recent visit to F. R. Hills' nursery 

 found Mr. Hills and his staff busy load- 

 ing a carload of conifers and other 

 nursery stock for the northern jiart of 

 the state. The collection of hybrid and 

 other orchids recently put in by Mr. 

 Hills is extremely interesting, as show- 

 ing which of the hybrids are likely to be 

 profitable in a commercial way. One in 

 which he is especially interested is 

 La^liocattleya Portia, several spikes hav- 

 ing produced an average of twelve to 

 fifteen flowers on a spike, which sell well 

 at the price of first-class cattleyas. This 

 kind of hybrid, if raised in quantity, 

 would go far to soften the eflfoct of the 

 quarantine regulations. The ferns, as 

 usual, are in first-class shape. Mr. Hills 

 is speaking of building a house especial- 

 ly for orchids. 



Among the roses planted at the new 

 Santa Ana greenhouses of Amling Bros, 

 are 4,500 Dunlop, 4,500 Crusader, 4,500 

 Miladv, 4,000 White Killarney, 9,000 

 Butterfly, 6,000 Russell and 10,000 

 Premier. These are all grown on raised 

 benches, though most local growers use 

 solid beds. Mr. Huss, their sales man- 

 ager, says he is well satisfied with the 

 results so far, both as to quantity and de- 

 mand, and most of the cut is handled 

 through the wholesale house of E. C. 

 Amling Co., on Wall street. 



C. Gutting, of the Superior Nursery & 

 Dahlia Gardens, is out with a new Stude- 

 baker six. He is trying it out this week 

 on a trip to Elsinore. 



On the return of E. C. Amling from 

 Chicago, things began to hum around the 

 Wall street store and everyone is getting 

 busy for the holiday trade. Heather, 

 strawflowers and statice are among the 

 stock for shipment east, while the best 

 roses, carnations, valley and other stock 

 are being shipped to points within a few 



CALIFORNIA 



Flowers and Greens 



OF ALL KINDS AT 



LOWEST MARKET PRICES 



PACKED RIGHT 



L. A. FLORAL COMPANY 



77l« Hotum of Qaality and S*rvic* 

 236 EAST FOURTH ST., LOS ANGELES, CALIF. 



Write for Special PriceM 



Mention The Ryvjew when yon write. 



THEY SHIP WELL 



We mean the 



VIOLETS 

 ROSES AND CARNATIONS 



Our stock is the finest coming to this market and our growers were never 

 in better shape than this season. 



Our packing methods insure good results and our prices are right on all 

 classes of stock. 



S. MURATA & CO. 



380-386 S. Los Angeles St., LOS ANGELES, CAL. 



Oldaat and Moat £zp«ri*Be«d Shippers in Califoraia 



WE NEVER MISS 



