54 



The Florists^ Review 



FURUABT 1«. 1922 



SPECIAL OFFER 



Five Hundred Crepe Carnations 

 for Seven Fifty 



We are for a limited time makin^r 

 you this offer of a wonderful natural- 

 like Carnation. 



So natural as to color and general 

 make-up that you need not hesitate to 

 use in work with natural stock. 



Five hundred to a box in White, 

 Pink, and White with Pink Center. 

 Just the thing for funeral work. Send 

 for a box today and be convinced. 



The House of Merit 



JOS. G. NEIDINGER CO. 



1309 N. S«eoDd St.. PHILADELPHIA, PA. 



The Philadelphia Growers' Cut Flower Market 



EXTRA FINE PREMIER, COLUMBIA, BUTTERFLY, DOUBLE 

 WHITE KILLARNEY, RED ROSES, SWEETHEART ROSES 



TULIPS, FORGET-ME-NOTS 

 CHOICE VALLEY, EASTER UUES, DAFFODILS, FREESIAS AND SINGLE VIOLETS 



EXTRA FINE SWEET PEAS. PAPER WHITE NARCISSI 

 TO THE BUYER: We ask a trial order. We can and will please you. 

 TO THE GROWER: Join us now. Send your own flowers to your own Commission house. 



Both 



DhoBMJ B«ll> Spmoe S898 

 ""•"•^Keyston*. Race 7188 



-vruilam C. Lrnob. 

 Manacer. 



No. 7 South Mole Street, PHILADELPHIA 



the things that count. Mr. Stumpp dis- 

 approves of advertising methods that 

 simply "Say It with Flowers." He 

 believes in being more specific in your 

 advertising. When you are sorry your 

 friend is ill, "Say It with Flowers"; 

 when you are glad good health has re- 

 turned, "Say It with Flowers," and 

 so on. In the discussion that followed 

 Mr. Stumpp said in reply to a question 

 asked by Mr. Niessen that he did not 

 believe in calling attention to price 

 fluctuations as a means of promoting 

 business. He thought the idea should 

 be to interest people in flowers rather 

 than in their price. Flowers are wanted 

 for their loveliness, not for their value 

 or cheapness. Mr. Eoss said he thought 

 the special sales did much to promote 

 business. Taking daffodils as an exam- 

 ple, he knew that a special price brought 

 before people had made many new cus- 

 tomers and sold great quantities of flow- 

 ers. 



Coal. 



It is pretty generally agreed among 

 coal men that there will be a cessation 

 of mining April 1. It is further be- 

 lieved that this suspension of work on 

 the mines will last until summer. Their 

 advice is, therefore, that we buy enough 

 coal now to last until summer and no 

 more. The reason for their advising 

 against providing ourselves with a sur- 

 plus that will carry us until fall or win- 

 ter is that they think both soft and 

 hard coal will be cheaper when the min- 

 ers resume work. They think that the 

 miners will be obliged to accept a lower 



EASTER 



CARDS, ENVELOPES, TAGS, 



LABELS, BLOTTERS, STICKERS 



AND ANNOUNCEMENTS 



Write for Samples 



THE JOHN HENRY CO., 



LANSING, MICH. 



Carnations, Sweet Peas and 



all varieties of Seasonable 



Flowers and Greens. 



WM. J. BAKER 



Wholaaal* Florist 

 12 South Mole Street, PbiUdalphia, Pa. 



wage scale, and they think that the 

 railroad freight rates will be lower. 



An Incident. 



It was about 2 o'clock Saturday, 

 February 11, when the newspaper men 

 dropped in at 1510 Sansom street. There 

 was no prearrangement; it was pure 

 chance, yet it was the natural thing 

 to do. The morning had been disheart- 

 ening. The bears had secured the upper 

 hand and they were rampaging about. 

 They said the bulls had killed the busi- 

 ness, that price counts, that the funeral 

 orders were all that was left, and so 

 forth. On the other side, the newspa- 

 per men could see in their mind's eye 

 that vast army of young men in the 

 greenhouses turning away to other call- 

 ings, because ours is so poorly paid. 



I 



::iIIIIIITT!!TIITTTTrrT-r: 



iimiiiiiiiiiiiiiirrn 



JARDINIERES 



Send now for folder show- 

 ing new design* executed 

 in many striking colors. 

 The most handsome wood> 

 fiber holder for potted 

 plants and cut flowers 

 ever created. 



MONO SERVICE CO. 



NEWARK, NEW JERSEY 



^ III IIITTII ITTTTTT 



^ 



So the newspaper men cast their lot in 

 with the bulls, for the time being at 

 least, determined to hold those young 

 men, and went over to 1510 Sansom 

 street to learn how. 



They went to see Alfred M. Camp- 

 not because he is president of the 



bell. 



