64 



The Florists^ Review 



April 6. 1922 



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You Will Gain by Sending Your Orders to 



»K3 



ZECH & MANN 



Wholesale Cut Flowers 



30 East Randolph Street 



CHICAGO, ILUNOIS 



LILIES 



And All Other 



Cut Flowers 



For Easter 



We will book your order now subject to delivery at 



market price day of shipment 



Our Lilies will be second to none 



—the Chicago market never offered finer stock 



We are able to offer every Flower in season 



be about gone. On the other hand, 



Mnapdragon is late tliis year and will be 



in smaller supply than for some earlier 



Easters. Sweet i)eas should l>e al)un- 



dant, if the weather is bright. There 



are a few Spanish-American irises in 



the market. They sell at three to four 



times the price of pre-quarantine days. 



The market was heavily su])i)lied 



with stock April 3. There was a large 



volume of business moving, but not 



enough to lift prices out of the slump 



they suffered during the bad weather of 



last week. The general verdict was that 



business was all right, but that prices 



at present are too low to be profitable. 



The continued dark, wet weather has 



begun to affect the quality of stock. 



Roses arc off color and carnations are 



soft. Sweet peas are dropping their 



buds (|uite l)adly. Everybody is hop- 

 ing that the rain will stop by and by 

 and that the weather, when jt dears, 

 will be cdol up to Easter. 



(iladioli in some (piantity aie arriv- 

 ing from the south. They do not stand 

 the journey especially well, apparently 

 not JKMiig cut soon enough for liest 

 sliipjjiiig, and therefore the jirices re- 

 (•(■i\-ed are low. Indoor gladioli from 

 local growers will not be ready until 

 near the end of April. 



J. E. PoUworth, President. 



.1. E. I'oll worth now signs as presi- 

 dent for the Elorists' Credit Associa- 

 tion, for which he heretofore has been 

 jtublicity manager. August Urbanski 

 signs as secretary and treasurer. 



Since the publication of the associa- 



tion's credit list and the inauguration 

 of progressive jiolicies under new man- 

 agement, the business has grown rap- 

 idly. A new letterhead carries a list 

 of service references in six cities, the 

 Chicago names appearing being those 

 of Basset t & Washburn, W. "W. Barnard 

 Co. and E. C. Amling Co. 



Various Notes. 



The Central Floral Co., 132 North 

 State street, is enlarging its facilities. 

 A large workroom in the basement is 

 being fitted up with the best of conven- 

 iences. The display refrigerator, which 

 has divided the store from the old work- 

 room, has been moved back, thus en- 

 larging the display and sales space. A 

 stairway with ornamental brass rails 

 (Continued on pjiRc 7h.) 



