74 



The Florists^ Review 



April 13, 1922 



B 



ac 



ac 



" " - 



3C 



II 



Pacific Coast Department 



3C 



II IC 



ac 



Santa Cruz, Cal. — Wells Pratcher is a 

 grower of bullDs in this locality. He sells 

 in quantity to the wholesalers. 



Gardena, Cal. — K. G. Sehulze, manager 

 of the Theresean IMant Co., which claims 

 to have the most complete geranium qol- 

 lection on the globe, says that during 

 the mouth of January they received over 

 800 orders for geranium plants, which 

 looks as though business is good. 



El Cajon, Cal. — The Sunkist Gardens 

 are building a small greenhouse, 15x22, 

 for general stock. They have also pur- 

 chased a lot on the paved highway here 

 and expect to start a retail place in the 

 near future. William Livesey and Ben- 

 jamin Livesey, .Tr., are the proprietors 

 here. 



LOS ANGELES, CAL. 



The Market. 



The supply of daffodils has shortened 

 considerably since last week, while a 

 good cut of Easter lilies is taking their 

 place. Prices arc stiffening, but there 

 is every prospect of an abundant sup- 

 ply of stock for the holiday. Outdoor 

 carnations are still scarce, but roses 

 are plentiful. Valley, orchids, sweet 

 peas and Cecile Brunner roses are even 

 with the demand. Plumosus is still 

 scarce and only of medium quality. 

 Good lilies, cinerarias and begonias are 

 the principal offerings in plants. 



Various Notes. 



Lanss Bros., well known nurserymen 

 of West Pico street, have moved to a 

 new location at Sixteenth and Arling- 

 ton streets. They are sending in a fine 

 line of potted bulbous stock to the 

 American Florists' Exchange. 



Jack Howard took a trip to San 

 Diego last week. 



G. Gorini, of Gorini Bros., was pass- 

 ing the cigars last week, because of the 

 arrival at his home, March 31, of a 

 baby girl. Both mother and child 

 were reported as doing well. 



Angelo Tassano, of Tassano Bros., is 

 handling extra fine daffodils from their 

 Artesia nurseries. 



The large, old specimens of Cocos plu- 

 mosa, for many years growing in J. Die- 

 terich 's nursery on Wall street, had to 

 make way for the new building and were 

 secured by Paul Staiger for Paul J. 

 Howard's landscape department. 



Harry Bailey, of Montebello, reports 

 big business in plumosus seedings, but 

 says that the prospects for good seed 

 for next year are by no means rosy. 

 Plants will, undoubtedly, be scarce also. 



Doss Lockhart, who has been for 

 many years connected with Walter 

 Armacost & Co. and S. Murata & Co., 

 has started in business for himself with 

 two stores, one at Hollywood and the 

 other on Pasadena avenue. 



Business is good with Herbert Bate- 

 man, Inc., keeping the staff busy. A 

 fine decoration at the Los Angeles 

 Country Club, where a number 

 of Easter hats were used, was some- 



thing out of the ordinary. Carl Brose 

 is still doing well with the sale of his 

 pedigree Airedales and his recent score 

 of ninety-three blue rocks out ;»f'~-a 

 possible 100 shows that his eye is still 

 in good shape. 



The rainbow freesias handled by the 

 E. C. Amling* Co. for Alois Frey are 

 particularly fine. Mr. Frey has_^e- 

 curcd additional land farthet-efJutli, in 

 the San Fernando valley near Chats- 

 worth. 



L. Gage, brother of II. N. Gage, of 

 Montebello, is having great success 

 with his bulb trials at his new grounds 

 near Carlsbad. A judge with the repu- 

 tation of Harry Bailey says he has 

 never seen finer freesias than those 

 grown by Mr. Gage. It looks as though 

 there will be. an exodus of Los Angeles 

 growers to this favored section near 

 San Diego. 



Schacfer's Nursery, on South Fi- 

 gueroa street, is a busy place these ' 



days. Mr. Schaefer has a fine stock of 

 small bedding and other plants, which 

 are much in demand since the frost. 

 While some retail business is done, a 

 good deal of it at -this stcu'e is whole- 

 sale to other nurserymen. 



E. Loemell, salesman for Eoy F. Wil- 

 cox & Co., is in the hospital suffering 

 from a severe attack of pneumonia. 

 Dick, as Mr, Loemell is familiarly 

 known around the market, was down 

 with influenza recently, and probably 

 got around too soon. 



E. Pluess, of the force of the E. C. 

 Amling' Co., has been among the siek, 

 but has returned to work. Business is 

 good at the store on Wall street and 

 the firm has Opened a retail place at 

 Sawtelle. 



The L. A. Evergreen CO. is handling 

 a fine line of brake, in addition to 

 the regular supply of greens and blos- 

 soms. 



Another orchid house is being erected 



Summer Prices Now In Effect 



We have a good supply of everything in the flower line 

 that is grown ia California, all at pre-freeze prices. , 



We carry a nice line of 

 Hose, Moss, Picks, Wire, Chiffon, Etc., 



ALL THE TIME. 



L. A. FLORAL CO. 



The House of Qaality and Service 



236 East 4th Street, LOS ANGELES, CAUF. 



Phone, Pico 518 



VIOLETS, DAFFODILS 



SPRING FLOWERS 



SELECTED FOR LONG DISTANCE SHIPPING 



ALSO THE BEST 



Roses, Callas, Carnations and Peas 



COMING TO THIS MARKET 



Our packing methods insure good results and our prices are right 



on all classes of stock. 



S. MURATA & CO. 



380-386 S. Los Angeles St., LOS ANGELES, CAL. 



Oldest and Moat Experienced Skippers in California 



WE NEVER MISS 



