126 



The Florists^ Review 



Apbil 13. 1922 



The florbU whoce caids appear on the pages canryliitf thl« head, are prepared to fill otdera. 

 ~" ■" from other florists for local delivery on the usoal basis. 



s 



F 



Wh&re F. T. D. Mmnbera wUl 



get the Greatest Sat^faction 



an r ranClSCO Brown & Kennedy 



AND VIQNITY 



Member Florists' Telegraph Delivery Association 



3091 Sixteenth Street 



Los Angeles, Calif. 



O. C SAAKE. Horist 



WB SOUCIT TELEGRAPH ORDEBS 



REGULAR TRADE DISCOUNT 

 216 WEST FOURTH STREET 

 Member F. T. D. 



Darling's Shop 



"FLOWERS FOR HER" 



208 West Sixth Street. LOS ANGELES. CAL. 



Cut flowers or good design work by best artists 

 snd designers delivered anywheie in the west 

 on receipt of mail or telegraph orders. 



Members Florista' Teletp«ph Delivery Aasociation. 



LOS ANGELES, CAL. 



HOWARD & SMITH 



NINTH AND OLIVE STREETS 



Yon can depend on us for all orders for 

 delivery in this section. 



LOS ANGELES. CAL. 



ATHLETIC CLUB FLORIST 



Formerly California Cut Flower Co. 

 433 West 7th Street 



Takes care of telephone and telei^raph orders 

 over the wholu of Southern California. 



Usual trade discount. 



LOS ANGELES 



HERBERT BATEMAN. Inc. 

 FLORAL ART 



647 South Grand Avenue 



LOS ANGELES, CAL 



REDONDO FLORAL CO. 



216 West Seventh Street 



Memt>er8 of Florists' Telegraph Delivery 



A. KNOPF A. F. BORDEN 



LONG BEACH. CAL. 



RotariaH o)''\S3'UUiAj VAjI member 



F1-°WST HOUSE SZ Ft. OWE RS F. T. D. 



Long Beach, Cal. 



R t.^d! art florist ^l^"' 

 LONG BEACH. CAL. 



Lowe's newer Shop, "^ ^'°"'"ii".^i„„ Florist 



Member Slorlsta' Telegraph Dell'"'— 



PASADENA, CAL. 



SIEBRECHT'S HOUSE OF FLOWERS 



We are open each Sunday from 8:30 to 1 1 A. M. to attend to Telegraph orders only. 



Our Service is the Best in Pasadena. 



Prompt deliveries bu our two special delivery automobilea. 

 UCMDV A CirODrrUT I. district representative state of California 



nEii>I\ I /\. OlI!.Dl\Ci\.^n 1 , Jl ., FOR FLORISTS' TELEGRAPH DELIVERY ASSOCIATION. 



LOS ANGELES 



Send Your Orders to 



BROADWAY 

 FLORISTS 



Members F. T. D. 414 SO. BROADWAY 



constant demand. Orchids are scarce. 

 Business in general has been pretty 

 good. 



Various Notes. 



The monthly meeting of the Eetail 

 Florists' Association was held Thurs- 

 d.iy evening, April 6, at the Chatham 

 liotcl. The meeting was well attended, 

 and the talk of E. C. Tipton on the 

 "Management of the Eetail Flower 

 Store in the Rush Season" was profita- 

 ble. The talk given by H. W. Breitcn- 

 stein, of the McClements Co., on 

 "Color," was instructive. 



Mr. Rosenfelt, of Wertheimer Bros., 

 New York, and Mr. Strauss, of Lion & 

 Co., New York, were visitors in Pitts- 

 burgh last week. H. J. H. 



REGARDING FIRE INSURANCE. 



Persons conducting unincorporated 

 floral or seed businesses and carrying 

 lire insurance on their stocks, etc., are 

 apt to find that their policies contain a 

 I'lause to the effect that if any change 

 other than by death of the insured 

 takes place in the interest, title or pos- 

 session of the subject of insurance the 

 policy shall become void. 



To guard against invalidity arising 

 under this clause, insurance companies 

 should be promptly advised of changes 

 in ownership, etc. This is a specially 

 important suggestion from the stand- 

 point of the purchaser of an established 

 business, for insurance is void as 

 against such persons unless properly 

 transferred on the books of the insur- 

 ance companj- from the seller of the 

 business, who took out the policy, to 

 his successor. 



But the Indiana Appellate court holds 

 in the case of Shepherd vs. the German- 

 American Insurance Co., 126 Northeast- 

 ern Reporter, 447, that such a clause as 



PASADENA, CAL. 



342 East Colorado Street 

 Member ^j^— ' -» - -L- 



of 

 f . T. D. 



FLORIST 



PASADENA, CALIF. 



WHITFORD'S, Horista 



llemberF. T. D. 

 343 East Colorado Street 



We are the Largest Orowers in this city. 



WOLF SKILL'S and 

 MORRIS GOLDENSON 



FLORISTS AND DECORATORS 



Members F. T. D. 



705 W. 6th St.. LOS ANGELES, CAL. 



LICHTENBERG'S 



913 West Seventh Street 



LOS ANGELES 



Saj It with Flowers 



Member F. T. D. 



BERKELEY RORIST 



(Oldest Establiahed Flower Store in Berkeley) 



23 1 5 Telegraph Ave., Berkeley, Cal. 



R. T. MacDOUGALL. Prop. 



ROTARIAN FLORIST 



Hollywood Flower Shop 



HOLLYWOOD, CAL. 



ARTISTIC WORK. MEUBER F. T. D. 



TelCKraph Orden Delivered to 

 LOS ANGELES OCEAN PARK 



SANTA MONICA VBNICB 



PASADENA, CAL 



ELDRED FLOWER SHOP - 



Hember Floriati' Telegrkph DeliVMr. 



