LC*r«K3'k : 



Apbil 27, 1922 



The Florists^ Review 



51 



Increase 



your sales 



QNE important detail of 

 your business has an 

 important bearing on in- 

 creased sales. It is the con- 

 tainers in which cut flowers 

 are displayed. Discriminat- 

 ing florists now use "Fibrotta" 

 Vases. They look like pol- 

 ished mahogany but are in- 

 expensive. Water stays cool 

 in them a long time. They 

 do not chill 

 the water 

 when placed 

 in your refrig- 

 erator, since 

 they are non- 

 conductors of 

 heat and cold. 

 Write Cordley 

 & Hayes, 14 

 Leonard St., 

 New York, for 

 details. 



were moved last week, to the basement 

 at 66 East Bandolph street, and the fac- 

 tory and warehouse section of the sup- 

 ply department already is functioning 

 as usual in its new location, at 345 

 River street. 



In the window of George Wienhoe- 

 ber's unique Michigan avenue store, 

 where Peter Miller has charge, there is 

 the card "Guarantor, Civic Opera for 

 Chicago," which is beginning to appear 

 in many of the high-class specialty 

 shops on the boulevard. Mr. Miller 

 says business is increasing steadily. 



John Poehlmann thinks that the 

 American Legion's lining up with the 

 florists for Mothers' day gives the use 

 of flowers the best boost it has had in 

 years. 



The carnation range of George Har- 

 rer, at Morton Grove, has been pur- 

 chased by M. Artner, formerly with the 

 George Wittbold Co. 



Andrew Benson, superintendent for 

 Bassett & Washburn, died suddenly 

 April 25. For particulars see the obitu- 

 ary column. 



Adam Casper, who has been with the 

 E. C. Amling Co. at Los Angeles, has 

 returned here for the summer. He 

 brings the pleasant news that E. C. 

 Amling has fully recovered his health 

 and is working as hard, as steadily and 

 to as good purpose as in the younger 

 years during which he built up his 

 business in Chicago. 



The E. C. Amling Co. reports the ar- 

 rival of the first peonies of the season 

 April 22. They came from Franklin, 

 Tenn., and were fine. 



Miss 0. A. Tonner comments on the 

 sweet pea crop. It is, she says, as large 

 as this market ever has seen and the 



^/CM1445)OM^ 



X Syt^^^^ II 



You can^t neglect 

 the delivery tag 



YOUR flowers may be fresh and beauti- 

 fully arranged; your boxes well made 

 and attractive; your service prompt. But 

 if the delivery tag is cheap, or if it shows 

 watermarks, you lose, through carelessness, 

 much of the quality note of your business. 



Use Dennison tags. They are designed by 

 experts. Stock that will not discolor with 

 water is especially recommended. They are 

 manufactured to suit the most exacting 

 standards. They do add the final note of 

 quality to your business. 



Let Dennison suggest for you, without 

 charge. Just fill out the coupon and write 

 for samples. Then judge the Dennison 

 quality for yourselves. 



Your special tag is 

 our regular service 



2)emii£)0ii oMoiMilaoli^^ 



THE (°TAG 



MAKERS 



Dkpt. FE-4-27, Feamingham, Mass. 



Ple.ise send inc samples .ind prices of your tags and 

 labels tor florists. 



Name 



Address 



