42 



The Florists^ Review 



May 4, 1922 



aiul it was fouiul siiitabli' for the pur- 

 poses of the society, aiid it was ar- 

 ranged to Hcctire it. It was also ar 

 raiijred that tlie sessions of the eorivi'ii- 

 tioli lie held in the same liuildinf^. 

 There was an area of iS,()0(l to lll.Miio 

 S()uare feet available for the exhibit-., 

 and the rental terms were $1,(10(1 if tin- 

 jmblie were not admitti'd, luwl $i;,ot)i) 

 if the building; was to be o]ieii to the 

 puhlie,. i'resident rennoek spoke of the 

 fine reception he and the secretary liaH 

 ill the convention city :iiid of llic iMi 

 thusiasm existinj^ aMHiny tlu' trade o\er 

 convention ]iros|iects. It was airanned 

 thai ilelails as to trade space and other 

 matter^ be <li^ciissed at a later -session 

 of the board. 



Publicity Work. 



Mr. Penn in.-ide a vi'rb.il lepurt for 

 the pnlilicity conimittee. lie '.fated Ih.at 

 the work "f the (-(0011111 1 ee had been 

 s.at isf.'ictory ^o I'.-ii- tlii^ ye.ar. with more 

 eill llllsi.asni tll.UI li.-nl lieeti ~liri\\li ill I lie 

 Last two years. The ((iiiiiiiit t ee w,a^ i-(im 

 \iiiced lli.at the ll(iri'-I--' liiisine-~s bad 

 pnispered. ,iMd iiiiicli (il the pri i--per 1 1 y 

 w.a^ due Id the publicitv c.aiii pa ii;n. .\ 

 iiieetine (if ihe conimittee liaci been hidd 

 that nioriiint;. .at whieli it h.ad been 

 .arr.aii^ed In -peiid in n.at iiiii;i 1 a'lvertis- 

 iiie ;it (iih-e a lurlher sum nf .■flo.iiOu, 

 m.akin;^ a let.al expenditure ,,\ ;i;-j(i_iiiMi 

 alre.ady for I'.'l^L'. 



lieorec .\s||ll|S, . ll.airili.l 11 el tin |iljb- 



licity lin.aMce cniiimit tee, lir^t rel'erriii;; 

 to the f.act that .a llower --tand hail been 

 opened at the n.ation.al tlower -^how then 

 in |iiiii;reN> in Indi;! n.ijml is. fur which 



llliWel'v Wele dlill.-llc.l. .1 1 1 . 1 Irnlll wlllell 



it u.l.^ e\|ieelefl .-it lea^l -t^ 1 .."lOi I revenue 

 rniyht lesiilt, .all ot' wliirli w.a^ to lie 

 tiinii'd over to the puliliritN' coniinil- 

 tee, s.aid he b(dievcd it u.a^ p(i--ible to 

 do the s.anie thin;; .at otlier shows 

 t liroii;;li(int tlie eountry. There were 

 now, he s;iid, twenty seven allie(| or 

 ;;^ani/.ations doin^j ilistrict .nKcrt isin^. 

 ami a l,ar;;c iiimiber of them emit ribiiteil 

 to the natioiijil fund. I'he nuccc^s of tin 

 n.ational camp.aion w.as not entirely due 

 to the ina>,'azino advertising; muih of 

 it was due to the interest it had .aroused 

 rimont; florists, edncif in".'' them to .-ol- 

 \ertise. It w.as not only the money 

 spent, but tlie kinil of worl< tie com- 

 mittee w.as back of, ureini: ,iiid toster 

 injj, that had mmdi to do with -uccess 



ill kee[>in!_' flower-, bet'ore tile public. 

 .\ better e(i(i|HT:lt i\-e spirit W .a s IIOW 



.a]ip.areiil . 



The Come Back. 



.1. I', .\mniaiiii reviewed some of the 



difliciilt ies whiili h.nl 1 n Jiresrntcil 



to the pllblieilv comillit t ee, p:ir1ieu- 

 l.arly th.it one in re^rar^i to the de 

 licieiicv rejiorted some time b.ack by th(> 



committee, ere.lteil 1p\ tiie 11 e^ 1 i ;^i • lie e ol' 



iiiaiiv ^ubscrilMis ill meetiiiu: tin ir ob 

 li;;atioiis, .-iml removed by :i lo.iii I rom 

 the society. Tli.it lo.aii had all been 

 returned to the e,.ri,|-;i| luild. so that 

 tod.ay the society stood , I s li.iviii;; not 

 contribute.] one .loll.ir to the iiation.il 

 publicitv c.imp;iie II. while the c.imp.ii^ii 

 li.ail .a i|o(i(| \\(lrkin^ caidtal. 



Kobert I'yie eiiloei/cd tile plllilicilv 



work done b\ the committee, i-s[ ially 



in ree.-ird to an import.aiit iPiitcome. the 

 est.ablishmeiil of comp.-iioiis in Pk-.-iI di^ 

 tiicts. He icvievved the career ol the 

 nurservmeii 's .-id v ei t isi n^ c:iiiipai^n. 

 which h.a.j tinislo'd r.ither b.idlv. and 

 «>xpressei| his beliel' lh;il the lilirscvv 

 men would h.ivc to come into cont.ail 

 with the societv's |iublicitv cut h iisi.ast s 



with the idea of jirolitin^; by expe 

 ricnces exidiaiifjed. 



.1. <". N'aii^'han re}j;retted the jiartial 

 f.ailure ol' the nurserymen's campaign 

 .and stated that the seedsmen's efforts 

 h.ad been (piite successful, niat,M/.ine ar 

 ti(lcs picp.-ired on similar lines to paid 

 mallei bein;,^ ^,.ner.ally accepteil. 



.1. <'. \auolian was called upon tor 

 inlOrmat ion as to the working; of tlie 

 new ollice he tilled, that of connidlor of 

 the society in the I'liited States Cliam 

 ber of ('ommerce. .Mr. \'anj;haii niad<' 

 ;i lenethy address, in the course of:' 

 whiih he t(Mi(die(l upon a number of 

 subjects pertinent to the relations ol' 

 the society with the (dianiber. He was 

 part icul.arly concerneil .as to the dis 

 semination ot' the reports forthconiinff 

 from the (di.amber to the society's mem- 

 bers, such re|iorts bein;,' voliiminoiis. 

 He vv;is vvilliiie to ni.ake a syno]isis ol' 

 iii.alteis in these reports of interest to 

 the tr.lde. He vvdllM like, he s.aid. to 

 siiliiuit to the lio.ard in some vvay :i 

 la'siimt'. ol' ijie proceeilines of the cli.am 

 ber. prel'eiablv to .-i committee to be 

 .a|i]i(iiiiled from the board, whi(di could 

 decide upon .iiiv necess.arv action .and 

 on .ad V is.'ibilit y of publication. 



( )ii motion of I'.arl llaocnburecr, -ec 



olnleil by ,1. .1. Hess, the .•Ippoillt lliellt 



of siich a committee was ilirected. and 

 I'resident l'eiiiio(d\ ii.aiiie'l it as com 

 prising .1. •'. \ .aueh.an, ch.airman; W. I". 

 <iude, C.irl llaycnbiirf^er and Robert 

 I'yle. 



President reiiiiock annouiicei] th.at it 

 vv.as necess.arv tli.it .1. ( '. N'au^han li.ave 

 the ,aiit horiz.at ion ol the bo.-ipil to act 

 as the councilor ot' the societv, .and it 

 was (lirected tli;il credent i.als I'or 

 present .-It ion to the idi.amber be ]ire- 

 pareii, to be sieiic(l by the president and 

 secret .a ry. 



I 'ollsiijer.ilile discussion vv;|s projccteii 

 in ree-.ard to the carryin;; out and ex 

 tension of (pi.ar.ant iiie il", but no action 

 vv.as taken, .althoii;;]! it w.as .-irr.anycd 

 Ih.at .at .a later session .1. ('. \':iiiKhan 

 slioiibl intidiliice a resolution detiniiii; 

 his line ot' .■iclion in his ndations to the 

 I'liited St.ate~ I'h.-imber of ('ommerce in 

 this .and other m.atters of traile inter 



est. 



Second Session. 



The bo.ird recoil V elleil .-.t ^:l'.ll ].. 111.. 



.am! I'resiibait I'eiiiiock ,:4ave the lloor 

 to .1. I', .\mmann, who introdiicecl .1. .1. 

 I>.avis, ,111 enlomolo;.;ist at the Illinois 

 e\ perinieiil.-i I station. Mr. D.avis s.aid 

 it vv.is his .le-ii( to brin^; to the atteii 

 lion of Hie society the fact th.at he had 

 prepared I'm piiblicit ion ;i book cover- 

 ine descriptions ot' ,ind d.-it.a concerning 

 insects and other jicsts of the i;r(>eii 

 house ,iiii| L:.'ii'deii. The book vvould con- 

 tain ov,r :'.oii I'.iees. he s.aid, and .ap 



peal'ed to be loo l.'iree for c oil S i ( 1 (T.a I i O II 



.as ,a |iuldicatimi Ky .-my colleec, experi 



iiieiil.il st.itimi, or even the Dep.artmcnt 



of ,\ eiicult 111 c. He ilid not seid% re 

 iiiuiiei .-it ion lor the work, but vv.as of 



tl pillion that the society mi:rlit rec 



oeiii/,. its value and assist in some wav 

 ill its juodiiction 



( 111 mill ion of 11 . < '. < 'ul|i. it w.as ,le- 

 cided th.at the matter be ]pl.-ice.l in the 

 h.inds of .a conimittee I'or consideration, 

 .ami to report ,al the .Xii^iist conveii 

 lion. The i-hair appointed as such com 

 mittee .1. l". .\mm.aiiii. I'rof. H. I?. Dor 



ller .and the societv 's elltollioloelst . 



Kansas City Convention. 



.Matters concerning the Kaiisa- I'ilv 

 colivellfioll Were then taken up, ;ill.| a 



loiiir (li.sciissioii took place. W. L. Kock 

 reported conditions as then cxistiu}^ 

 in regard to preparations. Some fifteen 

 or sixteen committees had been ap 

 jiointed, and details appeared to be well 

 t.akeii care of. The local florists and 

 local and state orjj;anizations were work 

 ine together for the success of flu 

 iiHetiiiK, and everythiufj jiointed to a 

 successful •;atherin}{ as far as housinjn 

 and care were concerned. 



.Mr, Kobinsoii, of the convention bu 

 re.au of the Chamber of Commerce 

 Kansas City, was present. He imparted 

 much information in refjard to the con 

 vent ion city and jdans for the conven- 

 tion. The auditorium, he said, was .just 

 .about two blocks from practically all 

 of the princiiial hotels. The average 

 .Vu^ust temperature in Kansas City was 

 not as high as usually experienced in 

 liufTalo— did anyone doubt this, there 

 wi>re government stati.stics in support 

 of it. The ban(|uet hall at the Mu(dile- 

 li.ich hotel was cooled by refrigeration, 

 soiiKdhing new to many visitors. The 

 rental of the hall, he said, was .$'-',000, 

 but his bureau was paying half of it. 

 The bureau was also ready to furnish 

 ;tll the clerical help, attend to the regis- 

 tr.ation of didegati's and send out 

 .pi.intiiies of printed matter. The bu- 

 re.-iu's jiublicity men would also be at 

 the dispos.il of the society continually. 

 Those travidinj,' by motor, he said, 

 vvould be jilcased to find that the old 

 trail from St. Louis to Kansas Cit,v was 

 p.avcil about h.alfway, .and tlie drive 

 was usuallv made in a night, or a day. 



President Pennock suggested tliat the 

 ofticial proerani for tlie convention 

 shouM be discussed. Secretary Young 

 explained that the ]irogram was gen- 

 erally left to the president and secre- 

 tary, but the opinions of members of 

 the bo.ard should be of material assist- 

 .aiice in its coin|iil.at ion. Considerable 

 lime was spent discussing various sug- 

 ucstions made lookinfj to an attractive 

 liro^jr.am, and ,i resulting enthusiastic 

 atieiid.aiice. Many ideas were evolved, 

 .all of vvlii(di Secretary Young said 

 vvouhl h.avc careful consideration, 



The rental for sp.ace in the trade ex- 

 hibition was, on motion, fixed at Hi) 

 ci.-nts per s(pi,are foot. 



Students Seek Union. 



A coiiimunication from Robert C. 

 Hodyin au'l Fred J. Gammage, presi- 

 dent .and secretary respectively of the 

 rioriciiltural <'hib at the I'niversity of 

 Illinois, sum^csting an afliliation with 

 the S. .\.. p. iu some form to bo de- 

 cided upon, so that, jierh.aiis under the 

 ii.ani.' of .lunior S. .V. P., the club could 

 expand into ,i national organization, 

 erciiin^' ,a bemlit which should be mu- 

 tual, vv,as, after some discussion, re- 

 leired to .1 conimittee for consideration, 

 aii'l instructions to bring in a recom- 

 meiid.ation. Tlu^ idinir ajipointed Carl 

 H.a;;enburecr. .losejih Kohout and \V. If, 

 •'iilp .as such committee. 



In ,ic,-ordaiice with the understanding 

 arrive! :it toward the close of the first 

 ^'■^^'""- •!• ' '■ \'aut;han introduced a 

 resolution, to be forwarded to the Secre- 

 tary of .\-riciiltina>, to the effect that 

 Hie iioard of directors of the S. A. F., 

 Ill -ssion .at the fifth national flower 

 sliow, IndiaaaiKdis, requested th.at bv 

 ■'"iHioritv of lii.s office he direct the 

 'ed.r.il horticultural board to m.ake no 

 iiirther restrictions in the present regu- 

 ImIioiis ot ipiarantine :?7: ;ind that he 

 •'"■'•''' tliat s.aid feder.al board take 



