

94 



The Florists' Review 



May 4, 1922 



been successful, with the exception of 

 the establishment mentioned. 



The Varsity Gardens, formerly Nor- 

 ton the Florist, is now established in its 

 new quarters at Berkeley. The new 

 store is exceedingly attractive, having 

 been entirely remodeled before its oc- 

 cupancy by 'the Varsity Gardens. The 

 new store has a much better location 

 than the old, as it is next to one of the 

 more popular refreshment parlors, 

 iiatronized bv the university students. 

 ' • M. M. 



SEATTLE, WASH. 



The Market. 



(leiierMl business last week presented 

 uo outstanding features, either as to 

 new offerings or the general trend of 

 Imsiness. There has been a slight in- 

 crease in the number of smaller social 

 decorations giving work to the trade, 

 but the larger functions have been few. 

 The late sjiring is liable to reduce the 

 returns from this class of business, since 

 the entertaining season is shortened be- 

 fore the breaking up for the summer 

 holidavs. . . 



There has been a good increase m the 

 eut of roses and the demand has kept 

 ui. with this in fine order. Tremier is 

 about the fanciest variety showing at 

 present, but the quality and color ot 

 Ophelia have shown a decided improve- 

 ment. The carnation supply is also in- 

 creasing and the cut of sweet peas has 

 increased materially. H. M. 



SPOKANE, WASH. 



Easter Business. 



The Easter trade was good this year 

 and the majority of the stores cleaned 

 up well. Lilies were not so good as they 

 have been in previous years, while many 

 of the growers were unable to get their 

 stock into bloom in time for the trade 

 The bulbous stock was good and movea 

 veadilv. Bose bushes in all sizes were in 

 V-l condition for the Easter market and 

 s(dd well. Hvdrangeas were not so good 

 this vear as' they have been m years 

 Piist "but bv Sundav noon, April lb, 1:0^ 

 remained. "Cut flowers in almost every 

 line were of good quality. 

 The Market. 



Eoses are arriving in excess of the de- 

 mand, but their quality is of the best. 

 Carnations are scarce, and at Easter 

 thev were almost completely off cro].. 

 The qualitv of the sweet peas offered on 

 the market is the best that has ever been 

 seen and these blooms sell readily. T-he 

 spring flowers in daffodils, tulips and 

 narcissi make up the current offering of 

 ,-ut flowers. Potted plants are somewhat 

 scarce, but the greenhouses are well 

 stocked with spring plants, and their 

 quality is good. Indications are good 

 for an' active spring trade. 

 Various Notes. 



Some attractive windows were shown 

 at Easter, which did justice to the flo- 

 rists ' trade. The City Floral Co. fea- 

 tured an Easter morning scene, which 

 included the sun rising between two 

 mountains. 



Frank Rpoerhase, of the Spokane Flo- 

 rist Co.. tried to find a new use for a 

 Ford. He drove it down a river bank. 



Einar Sinclair supplied the tra.le v,-i*h 

 some good sweet peas and a good cut of 

 roses. R- ^^- 



The Latest Creation in Vases 



Send one along with each 

 order for cut flowers 



The graceful appearing, well made, hand- 

 somely decorated wood-fiber vases are 

 delightfully unique and thoroughly orig- 

 inal. Welcomed in every home, hospital 

 and church — so inexpensive as to per- 

 mit the including of one with each cut 

 flower sale. Made in three distinctive 

 shapes and nineteen sizes. Decorated 

 in delicate shades of colors and extreme- 

 ly artistic designs. Send for folder. 



MONO SERVICE CO. Newark, New Jersey 



Mi>nrti>a Thf H*»t»w when too irr1t» 



CLOTH Hb^ ^<^tural 



A good number for corsages 

 or any kind of work 

 and very reasonable 



VIOLETS 



\^ bunches (with leaves and foil -wrapped stems) tO box 



oo 



1312 PINE STREET ST. LOUIS, MO 



C.A.KUEHN WHOLESALE FlORIST 1* 



1312 PINE STREET ST. LOUIS. MO. X 



POST- 

 PAID 



GOLD LETTERS AND SCRIPTS 



Bc«t and Cheapest on the market. Write for Muniriee and prices. 



J. UCHTENBERGER, 1560 Are. A, NEW YORK CITT 



