■ f, '^T . V' ■' . ••; ^ y •"< rprf, <'i*^*'^v-«. 



. •■n^*.Tipiy -ww'^-^i.r^r^^ ^ ^.\ .'^.^i"5K»,|r"T.;f^,- 



162 



The Florists^ Review 



Max 18, 1922 



Co., has removed his family to the 

 shores of Greenwich bay for the sum- 

 mer. 



Samuel Eesnick, of W. A. Bowers, 

 Inc., entertained Sammy Bzeschewski, 

 the boy chess, wonder, one evening dur- 

 ing his starin Providence last week. 



J. Wesley Fiske has opened a tem- 

 porary retail store at Smith 's news de- 

 pot at Franklin, over Memorial day. 



Willis S. Pino has purchased a coun- 

 try place off BarringtoH, road in Bar- 

 rington, where his family -^ill spend the 

 summer. W. H. M. 



TORONTO, ONT. 



Business for Mothers' day was good; 

 in some respects it was better than 

 Easter. Advertising was well looked 

 after by the advertising committee of 

 the Toronto Retail Florists' Club. Suffi- 

 cient funds were collected to take a 

 quarter-page in the four dailies and the 

 two weekly papers. There is no doubt 

 about the effectiveness of the advertis- 

 ing. All the stores were busy. Flowers 

 were fairly plentiful and prices reason- 

 able. The demand for carnations was 

 enormous, but when these were sold out, 

 people bought daffodils, tulips, roses, 

 etc. 



The Canadian National Telegraph Co. 

 cooperated with the club in its advertis- 

 ing campaign. Each telegram delivered 

 during the week contained a folder stat- 

 ing that any florist would telegraph 

 flowers to any part of the world. These 

 folders were supplied by the Toronto 

 F. T. D. members. The telegraph de- 

 livery business was heavy last week. 



The regular meeting of the Toronto 

 Eetail Florists' Club was held May 8, 

 with a good attendance. Advertising 

 plans were arranged. A resolution was 

 passed expressing the sympathy of the 

 club to Miller Bros, in the loss of their 

 mother. The annual picnic of the club 

 will be held July 5, at Exhibition park. 

 All florists, retailers and growers are 

 invited. J. J. H. 



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M«>«TUWtf 



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Pails, 5-10 gallons 1.35 per gal. 



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MentlOD The Beriew when jon writs. 



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