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The Rorists' Review 



Mat 2S, 1922 



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Pacific Coast Department 



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LOS ANGELES. 



The Market. 



From a dull week previous to Moth- 

 ers' day, the market was transformed 

 into a busy place for that day and 

 everything at all suitable sold freely. 

 As usual, there were not nearly enough 

 carnations to go around, in spite of the 

 higher prices asked. A number of good 

 outdoor roses helped out with the green- 

 house crop, but even at this all were 

 taken up readily. The rear guard of tu- 

 lips sold well and Spanish irises, gladioli 

 and other bulbous stock cleaned up 

 early. Orchids were scarce, but there 

 was an abundance of good valley, sweet 

 peas and baby roses. There is still a 

 sacrcity of good, long-stemmed flowers 

 for basket work. Baby gladioli made 

 the market in fair quantities for the an- 

 nual, but more could have been sold had 

 they been obtainable. A great improve- 

 ment in greens as to quality was noted. 



Various Notes. 



The Dostal-Wolters Flower Shop has 

 been doing considerable business in 

 decorations of late. A recent social 

 function at the Los Angeles Country 

 Club called for a great deal of fine 

 stock and a regularly fitted up church 

 effect for a wedding. Resides the regu- 

 lar customers of this well known firm, 

 Hill street has become quite a busy 

 downtown street, with an immense 

 transient trade, and the fine window 

 displays always maintained here are 

 great aids to business. 



L. Gage paid a visit to Los Angeles 

 from his new place at Carlsl)ad, San 

 Diego county. Mr. Gage is greatly 

 pleased with the way things arc going 

 and is planning to set out an .-uWitional 

 three acres in bulbs next season. Sev- 

 eral Los Angeles county growers have 

 bought land near Mr. Gage, including 

 Harry Bailey, of Montebello, who has 

 secured six acres, and Kramer Bros., 

 of Ontario, San Bernardino county, who 

 have secured five acres and an option 

 on ten more. Mr. Bailey does not in- 

 tend planting his land this year, but 

 will remain at the Montebello rancTi. 



George J. Hall & Co. have started a 

 retail branch in their store on Fifth 

 street. This store will be run entirely 

 under the supervision of E. J. Reynolds, 

 well known as a florist ])ractic,nlly all 

 over the Iniited States, esjiecially in 

 Denver, Colo., and Madison, N. J." He 

 does particularly fine work and doubt- 

 less the new department will be a suc- 

 cess. 



R. A. Casad. of Huntington Beach, 

 reports an excellent increase in his 

 bulbs of Iris tingitann, nltheugh during 

 the present season these bulbs did not 

 flower as freely as usual. 



P. Priamos has been on the sick list 

 and not at the market the la«t few 

 days. 



Frank Lichti'nberg, just back from 

 Murrietta Springs in time for the Moth- 

 ers' d.ay business, said that they sent 

 out nior«> orders for this day than for 



Easter. Mr. Lichtenberg is sticking to 

 business, though still far' from well. 



Seen at the market .just after Moth- 

 ers' day, Howard Gates, of Anaheim, 

 and L. Morris, of Santa Ana, both said 

 they had a remarkably good business 

 for Mothers' day, selling out all the 

 stock they could obtain. 



H. Morgan says that the Mothers' 

 day business at liis store on Western 

 avenue was away beyond expectations. 

 One item was over 1,000 roses and an- 

 other a large consignment of gardenias, 

 so he evidently got his customers in 

 line for something else besides carna- 

 tions. 



P. Wilson and his brother are both 

 well satisfied with their first Mothers' 

 day business at the new First street 

 store. 



On his way lioiiic from the F. T. D. 

 meeting at Detroit, A. F. Borden was in 

 a wreck on the Sunset Limited at Lobo, 

 Tex., the train running into a string 



of freight cars that were running wild. 

 About sixty-five persons were more or 

 less injured and Mr. Borden was cut 

 about the head, though not otherwise 

 injured. He is cheerful about it. Inci- 

 dentally he said that he had called on 

 the E. C. Amling Co., Chicago, while 

 in the Windy City. All are busy at 

 store of the Redondo Floral Co. 



P. Hahn, of Hollywood, keeps careful 

 tab on his business and says that for 

 Mothers' day this year his sales were 

 just eighty-five per cent above last 

 year. 



Louis Dubin was back at Wolf skill's 

 & Morris Goldenson in time for the 

 Mothers' day business, which was big. 



A large amount of funeral work and 

 an extra good Mothers' day kept every- 

 one on the jump at the Broadway Flo- 

 rist's. Both Dan Stathatos and H. Free- 

 man, the buyer, said it was the best in 

 the history of the firm. 



J. Rolleri, of the Athletic Club Flo- 



STATICE, the Everlastmg Flower 



We have the finest quality of Statice this year that 

 California has ever produced. It will ship anywhere. 



Carnations and all field and garden flowers are plenti- 

 ful and cheap. Our Shasta Daisies have never been 

 better. 



L. A. FLORAL CO. 



The House of Quality and Service 



236 East 4th Street, LOS ANGELES, CAUF. 



Phone, Pico 518 



GLADIOLI, ROSES 



SPRING FLOWERS 



SELECTED FOR LONG DISTANCE SHIPPING 



ALSO THE BEST 



Callasy Carnations, Peas, 

 Orchids and Valley 



COMING TO THIS MARKET 



Our packing methods insure good results and our prices are right 



on all classes of stock. 



S. MURATA & CO. 



380-386 S. Los Angeles St., LOS ANGELES, CAL. 



OldMt and Most ExparUnead Shippers in California 



WE NEVER MISS 



