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32 



The Rorists^ Review 



April 7, 1921 



finished at Easter and the supply of 

 jonquils has fallen away rapidly. 

 Freesia is gone. It has not been a good 

 season for the bulb forcers, in spite of 

 the good Easter, and most growers are 

 glad to see the bulb stock's exit. Of 

 course there will be Darwins for some 

 weeks yet. Next season there is not 

 likely to be so much bulbous stock in 

 this market. Lower prices for the bulbs 

 and a guaranty of blooming quality 

 will be necessary to get the forcers to 

 take hold strongly again. 



The spring crop of carnations is on at 

 last; there are plenty, quality is good 

 and prices are low. The supply of sweet 

 peas has not increased so rapidly as has 

 the supply of other flowers; having 

 dropped a crop of buds in the last dark 

 spell, it takes a little time for the peas 

 to get under way again. There is a fair 

 sale for them, in spite of the abundance 

 of flowers, because violets have passed 

 in the warm weather and peas arc al- 

 most the only flowers available for cor- 

 sages. Cattleyas are only moderately 

 plentiful at from $1 to $1.50 per flower. 

 There is a good supply of valley and it 

 has been selling well because of the 

 rush of weddings which frequently 

 comes just after Easter. 



The trade already is looking forward 

 to and planning for the next big flower 

 day, Mothers' day. May 8. The gen- 

 eral idea is that advertising and mod- 

 erate prices will make it possible to sell 

 everything in sight at that time. 



Mr. Hanson's Idea. 

 It long has been the idea of the man- 

 agers of the A L. Randall Co. that it is 

 a weakness in the flower business that 

 so small a variety of merchandise is 

 offered to the public. As it seems a 

 long, slow process to develop floral nov- 

 elties of real worth, an effort has been 

 made to develop resale merchandise 

 suitable for display in flower stores. 

 Working along tliis line, Arthur Hanson 

 has fitted up a room on the third floor 

 of the Lemoyne building, calling it the 

 florists' gift shop. A large percentage 

 of the novelties shown are useful in con- 

 nection with lighting the home, includ- 

 ing lanijis aiid shades of many kinds. It 

 is brifiht and colorful, a. room in which 

 every visitor pauses and finds soniethin}i; 

 he would like to possess. It is Mr. Han- 

 son 's belief that any florist who can 

 provide a room ten to fifteen feet square 

 for such a gift shop will find it a money- 

 maker for him, just as this one is for 

 the Randall Co. 



Various Notes. 



Why is George Asmus like the parrot 

 in the story? You remember the parrot 

 said he knew what the matter was with 



him — he talked too d n much. Well, 



that's what Mr. Asnius says is the 

 trouble in his case, too. The speech- 

 making he has done for publicity and 

 the next national flower show brouglit 

 on an attack of laryngitis, which lie 

 neglected in its early stages, resulting 

 in an almost total loss of voice. Mr. 

 Asmus now pays a daily visit to a 

 laryngologist and has liojies of an even- 

 tual recovery. 



C. S. Claussen returned April 4, after 

 having spent a considera1)lo part of the 

 winter on the I'acific coast. 



Funeral work has been on the in- 

 crease, with some large affairs calling 

 for many flowers. The burial of Mrs. 

 Tulliiian. whose body was brought home 

 from California, brought out a fine dis- 

 play of floral pieces April 4. Most of 

 this work was of the choicest character. 



Supply has increased more rapidly than demand, due 



to Spring crops coniing on right after Easter, 



and prices have been hammered 



IN FAVOR OF THE BUYER 

 YOU CAN MAKE MONEY 



By Using Flowers from Pyfer & Co. 



The value you get here will make your business pay you better than 

 ever before. SEND A TRIAL ORDER TODAY 



FINE NEW CROP OF RUSSELL ROSES READY NOW 



$8.00, $10.00, $12.00, $15.00, $18.00 and $20.00 per 100 

 We want you to try these Rui sells because we know you will want more ef them 



EXCELLENT ROSES 



Premier, Columbia, Milady: 



Long f.incy 



Choice medium ^15, 



Good shorts K 



Ophelia, Sunburst, Hearst, Maryland, Pink and White Killarney: 



Long fancy 



("lioice medium $10, 



Go(ji! short s 6 



Special fancy roses billed accordingly 



Per 100 

 ?20.00 

 00 to 18.00 

 .(X) to 10.00 



$15.00 

 00 to 12.00 

 .00 to 8.00 



Other Choice Stock 



.$3 



Carnations: 



K.incy first class stock 



Choice medium stock 



Sweet Peas: 



Fancy .Spencers . ■ ] 



Calendula — Orange King 4 



Pansies: Per dozen bunches— $1.00 to $1.50. 

 Violets: 



Single or double 



Valley '.'.'.'..'.'.'.'.'.'.'. ' 



Pussy Willows 3 



Mexican Ivy 



Adiantum: Per 100 ] 



Asparagus Plumosus: Per bunch 



Asparagus Sprengeri: I'er bunch 



Ferns: Per l.UUO '............'........'. 



SUBJECT TO MARKET CHANGE 



Per 100 

 00 to $ 4.00 

 2.00 



00 to 

 00 to 



75 to 



00 to 



00 to 

 .« to 

 35 to 



2.00 

 6.00 



LOO 

 8.00 

 5.00 

 1.00 

 1.50 

 .50 

 .50 

 5.00 



Remember all Chicago set clocks ahead one hour March 27. 

 Unless you did the same you should dispatch your order by wire 

 sixty minutes earlier than formerly. 



A »T,^ ^feir g (pm. 



Our Motto: "Nothing Is too much trouble to please a castomcr." 

 L. D. Phone Central 3373 164 N. Wabash Ave , CHICAGO 



