114 



The Rorists^ Review 



APBiL 7, 1921 



FERNS— exclusively— FERNS 



Our efforts are devoted exclusively to the growing of Ferns, wliiefi insures the trade who purchase our stock the highest 

 •luality Ferns. We would appreciate your orders and can make prompt shipment in the following varieties: 



HOSTON 



IIOOSKVKLT 



TKUDV, JK 



AVHITMANII 



AVHITMANIl COM!'. 

 ASP. IM.IIMOSHS, a>4-iii .... 

 ASF. SFUKN<;KUI, •^'•j-in.. 



•4'4-iii. 



IIKI UW 



. $<>.0(l $.55.00 



r>.00 45.00 

 4.50 40.00 



:$• 



luo 



in $15.00 till 



BOSTON 



IIOOSKVKLT 



TKDDV.JR 



WHITMANII 



WHITMANII COMP... 



ASP. PIAIMOSUS, S-ln O.OO 



ASP. SPBKNGKKI, 3-iii «.00 



1000 

 40.00 



80.00 

 7 O.OO 



Trade references or cash with order. 



The Springfield Floral and Fern Co. 





Springfield, Ohio 



FICUS ELASnCA 



Top cuttings, well established in 2)^-incli pots, ready to ship 



lO-inch $30.00 per lOO 



8-inoh 25.00 per lOO 



ORDER EARLY- STOCK LIMITED 



BOBBINK & ATKINS, Rutherford, New Jersey 



secured from the federal horticultural 

 board at Washington, D. C. It is realized 

 that carelessness on the part of nursery 

 employees frequently is responsible for 

 illegal shipments. The board would like 

 to have this poster placed in packing 

 sheds as a reminder of shipping re- 

 strictions. 



Blister rust is widespread throughout 

 New England, New York, western Wis- 

 consin and northeastern Minnesota. All 

 5-leaved pines, currants and gooseberries 

 shipped into the west prior to enactment 

 of quarantine have been inspected, and 

 no trace of the disease has been foun<l 

 west of the Great Plains. The western 

 white and sugar pine forests comprise 

 55,000,000,000 feet of timber, and young 

 growth of these species has exceptional 

 value in future forest management. The 

 safety of these forests depends upon 

 keeping out the blister rust. 



KANSAS CITY, MO. 



The Market. 



One of tlic outstanding conclusions to 

 be dr:iwn from the Easter business is 

 that it pays to advertise. Had there 

 been a lingering regret on the part of 

 any contributor to the publicity fund 

 of the Florists' Club, it would have 

 been swept away when tlio day's sales 

 were clieckcd up. This Easter was 

 easily the best ever known. Those who 

 have been in the business for many 

 years were among tliose wlio were most 

 surprised at the results. They did not 

 expect such a clean-up. All the florists 

 agree tliat advertising was largely re- 

 sponsible for it. Disjilay advertising 

 by the associated florists was run Palm 

 Hunday and four other days of the week 

 before Easter. In addition to this, va- 

 rious florists used display and classified 

 space in the daily newspapers. It is be- 

 lieved that advertising lilies at 50 cents 

 a bloom brought many buyers who 

 would not have come had they not 

 known the price. Advertising must 

 have done the work, for the lily supply 

 was exhausted early Saturday, March 

 26. Tlie report of one florist is that of 

 all, a clean-up, differing only in details. 



There was a shortage of small stock, 

 as $3 to $10 was the popular range, with 

 a heavier sale below $5 than above. 

 High-priced stock and fancy baskets 

 did not take hold. Some of it was sold. 



GRAFTED ROSES 



Five hundred thousand this year and half of them 

 sold! The old, worn-out s^tion won't do for the days 

 that are to come — days jvhen pr^iduction will tell the 

 story of profit or loss/ Labor yis plenty. Dig in 

 and replant. We can still supiHy the best that can 

 be produced, before-the-war quality; better shipping 

 conditions, better deliveries than we have had in the 

 past few years. Get good soil under and good roofs 

 over our grafted roses and watch things grow! 



Let us know the verdict! 



A. N. PIERSON, Inc., 



Cromwell, Conn. 



Mention Tba RctIcw when 70a write. 



ROSES 



OPHELIA, and MARYLAND, ZH-m., $15.00 

 per 100; $120.00 per 1000. 



J. W. YOUNG, Enfield, Pa. 



Standard 

 and Novelty 



Write for prices and descripiion. 

 THE JOSEPH H. HILL CO., Richmond, Ind. 



Roses 



hut not in the proportion of former 

 years. The increase was in the volume 

 of business. 



A snow storm came up shortly before 

 noon Easter Sunday and was followed 

 bj' freezing temperature that afternoon 

 and night. Little trouble was experi- 



FOR SALE 



(While 30,000 last) 



Rooted Carnation cuttings, 

 $4.00 per 100; $35.00 per 

 1000. Careful packinR, im- 

 mediate shipment. Varieties: 

 Mrs. C. W. Ward, Joy, Match- 

 less, Beacon, Enchantress. 



WEILAND-RISCH CO. 



154 N. Wabash Ave. 

 CHICAGO 



