60 



The Florists^ Review 



Aphil 14, 1921 



ELCO BRAND OF RIBBONS 



RIBBONS 



CHIFFONS 



NOVELTIES 



M. H. LEVINE CO. 



874 Broadway New York City 



with our improved heating methods, in 

 conjunction with our marvelous winter 

 sunlight, we can produce flowers for the 

 Christmas or Easter market that would 

 make either London or Paris gasp. 



It was told me as a fact by one of the 

 noted English forcing rose growers that 

 he used to make shipments biweekly 

 to St. Petersburg, even during the first 

 two years of the war. It is needless to 

 say that under the present bolshevik 

 regime, roses are not being shipped to 

 Russia. No bouquets, verbally or other- 

 wise, arc being wasted on Messrs. Len- 

 ine and Trotsky! 



It is interesting to the American 

 grower to find out that the question of 

 stem, which is considered one of the 

 most important things in this country, 

 does not enter so much into considera- 

 tion in Europe. Most of the flowers ex- 

 hibited are staged on boards, the indi- 

 vidual bloom in many cases supported 

 by wires so that the grower is entirely 

 unable to gauge much about the stem 

 or growth. An excellent idea, though, | 

 is the fact that it is necessary to have 

 a plant exhibited, as well as a cut 

 bloom, to give you an idea of the vigor 

 of the plant and habit of growth. I 

 think this idea could be insisted on at 

 our exhibitions with benefit, when we 

 are judging novelties for a certificate. 



STEM-ROT ON TOMATO. 



Under separate cover I am sending 

 you a tomato plant. Will one of your 

 experts kindly inform me what the 

 trouble is? Are they planted too deeply 

 or is bacteria the cause? 



W. J. M.— Can. 



The tomato plant received was af- 

 fected by stem-rot. This was most 

 probably due to too deep planting. 

 Sometimes plants become drawn up and 

 spindling, and the temptation to plant 

 deeper and thus keep them erect over- 

 comes a good many growers of both 

 flowers and vegetables. The trouble not 

 infrequently starts in the seed flats. 

 When seedlings come up thickly and 

 become drawn before they are pricked 

 out, burying the stem is necessary to 

 keep them standing up straight. If the 

 soil is not rich and water is carefully 

 given, roots may come out of the buried 

 portion and help to sustain the plant, 

 but an excess of moisture and a rich 

 soil are sure to start stem-rot. This 

 may not show while the seedlings are 

 small, but an abrasion of the skin 

 usually results, which causes the stem- 

 rot to develop, not only in the case of 

 tomatoes, but also asters and other 

 flowering plants. Other vegetables, 



A beautiful, green enameled, adjustable 



Plant Stand 



It has a range la height from 26 to 52 

 inches, and you will find it invaluable 

 for decorative purposes and the display 

 of plants and baskets in your store and 

 window. 



Poppy design is carried throughout. 

 A beautiful ornament for any store. 



Price 



$3.00 each 



Percy Jones 



Wkoletale Cot Floweri and Floriiti' Supplies 



30 East Randolph Street 

 Chicagfo - - Illinois 



WRITE FOR OUR CIRCULAR 



For Mothers' Day Novelties 



Chicago Papier-Mache Co. 



2834 Lincoln Av«., CHICAGO 



it's the 

 fashion now — 



to cover up the un- 

 sightly flowerpot. 



€I,to please your cus- 

 tomers — to create a last- 

 ing impression use these 

 handsome, inexpensive, 

 waterproofed woodfiber 

 jardinieres. 



€L simply tell us you are 

 interested — we will send 

 you details regarding 

 our special trial order 

 proposition — 



i^do this today— 



€I,at some future date 

 you will than]lF<^ us for 

 calling your attention 

 to these absolqte busi> 

 ness winners and good- 

 will builders. 



Mono Service Co. 



NEWARK. NEW JERSEY. 



