April 21, 1921 



The Florists^ Review io9 



THE GENERAL BULB COMPANY 



Established 1883 



VOGELENZANG, Holland 



New York Office, 



110 Water St. 

 To our Friends and Customers: 



Two of our representatives intend to sail for Holland within a very short time, 

 and we wish to thank our customers for the continued confidence placed in us by 

 again entrusting us with their orders for delivery next fall. We are proud to say 

 that we have now in our possession a larger amount of orders than ever in the his- 

 tory of this concern; which goes to show that our efforts during the 38 years we have 

 been in businiess have been successful. 



The General Bulb Company has grown bulbs since 1883, and ranks amongst 

 the oldest and most reliable concerns in existence, and is one of the largest exporters 

 of bulbs into the United States. 



During the last few years, and especially during the Wa^r, when shipping was 

 difficult and when a large number of concerns did not execute their orders, the Gen- 

 eral Bulb Company made prompt deliveries, and the quality of goods shipped at that 

 time was fully up to the well-known General Bulb Company standard. With prac- 

 tically all the surrounding nations at war, and when it was doubtful that deliveries 

 could be made to the foreign markets, the General Bulb Company gave the same 

 care and attention to the production of their goods as in normal times. While other 

 concerns were apt to give less care to the growing, such as reducing expense of fer- 

 tilizing, the General Bulb Company always had the interest of the trade at heart 

 and produced the best goods on the market. 



It is surely gratifying to us to see that our efforts have resulted in creating 

 permanent relationship between ourselves and our numerous customers. 



Of late years it has been the practice of a number of Holland concerns to first 

 load their customers with bulbs on orders solicited in the spring, and in the fall 

 carry a large surplus which is sold at half the cost of the original orders. Large 

 buyers throughout the country know what this means and what hardship it creates 

 to the legitimate business. We take this opportunity to state that the General Bulb 

 Company last season did not ship any surplus either directly or indirectly. 



Our customers at all times can depend upon fair and square treatment, satis- 

 factory service, prompt shipments and the highest grade goods at a price which is 

 both fair to the producer and consumer. 



Yours very truly, 



GENERAL BULB COMPANY. 



P. S. — Those who have not placed their orders with us, are respectfully'requested 

 to correspond and mail us list of their requirements. It will pay! 



G. B. C. 



