May 5, 1921 



The Florists^ Review 



105 



United Flower and Supply Co., inc. 



448 BUSH STREET 



SAN FRANCISCO, CAL. 



Wholesale Florists 



Growers and Shippers 



Our Winter 

 Orchid- 

 Flowering 



Sweet 

 Peas 



are now srrown by over 8000 commercial flo- 

 rists. They have no equal. Send for list. 



Antin C. Zvdanek & S«ni, ^«>cTi?^' 



Richard Diener Company 



INC. 



Originators and Growers 

 of the Largest and Finest 

 Gladioli and Petunias 



Cat€ttogu9 on R*qa*»t 



KENTFIELD 



Marin County 



CALIFORNIA 



Mention The Bevlew when jou write. 



to break all previous records in the 

 matter of telegraph deliveries. "We 

 need to watch our Mothers ' day ad- 

 vertising more closely than ever now 

 that it is such a really national day," 

 says the manager of one of the larger 

 retail shops here. "It is admitted by 

 all who are informed that, barring the 

 original idea of Mothers' day, all credit 

 for its development must go to the 

 florists of the country. Toilay we find 

 the post card publishers, the book pub- 

 lishers, the stocking manufacturers and 

 every other sort of business attempt- 

 ing to come in and share 'our day' with 

 us. They will do this unless we keep 

 hammering home to the public through 

 good and forceful advertising that 

 Mothers' day is an occ-asion wliicli re- 

 quires flowers, and flowers alone." Still 

 another of the retailers is issuing in 

 booklet form one of the most l)eautiful 

 IConlliiiii'ii on nauf llti. 1 



Before you buy your 



Pansy Seed get a sample and test 

 for germination. It will pay you. 

 Write for om- free sample, and 

 1921 Calalogue. 



SEED 



Steele's Mastodon Greenhouse, special 



mixed, 0. K. outside, % oz., Sl.OO: oz,, $7.00. 



Steele's Mastodon Private Stock, mixed, 



»« oz., $1 00; oz., 16.00. 



STEELE'S PANSY GARDENS, Portland, Oregon 



GREEN MOSS 



for lining hanging baskets — excellent stock 



SEATTLE FERN AND MOSS COMPANY 



Correspondence Solicited Phone Main 652 89 Pike Street, SEATTLE, WASH. 



