44 



The Florists^ Review 



June 8, 1922 



but too many are coming in. Limited 

 supplies of such outdoor flowers as aqui- 

 legias, dictamnus, hemerocallis, pyre- 

 thrums and various irises are seen. 



The supply of outdoor lily of the val- 

 ley has passed and there is a good call 

 for the forced article. Small lots of 

 white bouvardia are offered. Cattleyas, 

 such as gigas, Mossia;, Gaskelliana and 

 some hybrids, are to be had, as well as 

 lielias, miltonias and odontoglossums. 



Growers of bedding plants continue 

 to do an active trade and all report the 

 best business they ever had. Scarlet 

 geraniums seem to be cleaned out 

 and the demand for these and begonias 

 has been phenomenal. Petunias, helio- 

 tropes, verbenas, salvias and other bed- 

 ding plants have also been in great de- 

 mand, as have hydrangeas and other 

 flowering plants. 



Show at Horticultural Hall. 



An interesting exhibition filled the 

 lecture hall of the Massachusetts Hor- 

 ticultural Society June 3 and 4, rhodo- 

 dendrons, hardy azaleas and irises be- 

 ing the leading features. For a decora- 

 tive display of rhododendrons cover- 

 ing seventy-two square feet, T. C. 

 Thurlow's Sons Co. was an excellent 

 first; some medium-sized plants in tubs 

 were used as a background. For 

 twelve varieties of hardy rhododen- 

 (Continued on page 48.) 



FHII.ADEXPHIA. 

 The Market. 



It has been a hard week in the cut 

 flower market. The supply continued 

 to exceed the demand. Many flowers 

 were sold for Memorial day and not a 

 few since, but prices are low and the 

 market is demoralized. 



The advent of June has brought a 

 demand for wedding flowers, white 

 roses, valley, orchids, delphiniums, Eas- 

 ter lilies, white peonies and sweet peas, 

 but outside of these there are too many 

 flowers for business to make an impres- 

 sion upon them. 



Coreopsis has come with summer. 

 Cornflowers and gladioli are more plen- 

 tiful. 



The height of the peony crop has 

 passed and the receipts of fresh stock 

 are diminishing. There are plenty of 

 flowers in cold storage — enough, if they 

 carry well, to satisfy the demand 

 throughout June. 



The wholesalers are divided in their 

 view of Memorial day business. The 

 majority feel that there were something 

 like twice as many carnations and peo- 

 nies and roses as usual; that jirices 

 were far lower than usual; that the vol- 

 ume of business was smaller than usual. 

 A strong minority agree on the first 

 and second points, but dissent on the 

 third point. They think that the vol- 

 ume of business was larger than ever 

 before, despite the low prices. 



The Plant Market. 



Memorial day saved the plant mar- 

 ket. Up to that time there had been 

 grave doubt as to whether it would be 

 a good season. When Memorial day 

 passed, there was no doubt. It had 

 been a splendid season. The demand 

 from the cemeteries set in early and 

 continued strong until the holiday 

 passed. It is customary for the ceme- 

 tery florists, those whose places are ad- 

 jacent to the burying grounds, to say 

 that everything with a bloom on it sold. 

 This yonr it was literally true. Xot 



From NowOn for Shipping Orders 



QUALITY is most essential and careful selection is also very 

 necessary. We have an ample supply of GOOD FLOWERS and 

 can also give you that personal attention that makes a cut flower 

 shipment a success. 



We recommend to you our 



RUSSELL ROSES 



DOUBLE WHITE KILLARNEY 



Very fine VALLEY 



ORCHIDS 

 YELLOW DAISIES 



and a large supply of good 



EASTER LILIES 

 Good PEONIES while they last 



If you have any special orders that require special attention, 

 business of that kind you can safely entrust to us. 



THE LEO NIESSEN CO. 



Bnuscfacs: 



BALTIMORB 

 WASHINGTOM 



WholetaU FlorUts 



1201-3-5 Ra«* St. 



PHILADELPHIA 



BERGER BROTHERS 



OUTDOOR SWEET PEAS 



ROSES CARNATIONS DELPHINIUMS 



Easter Lilies all the year around 

 1609 Sansom Street PHILADELPHIA 



EDWARD REID 



WHITE PEONIES EASTER LILIES SNAPDRAGONS 



DELPHINIUMS and Everything for June Weddings 



CARNATIONS VALL£Y YELLOW DAISIES 



PREMIER COLUMBIA BUTTERFLY 



AND ALL THE LEADING ROSES 



Whm Th^y'rm Rmd'a Thty'n Right 



1619-21 Ranstead St., PHILADELPHIA, PA. 



