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100 



The Florists^ Review 



JlNE 8. 1922 



Seed Trade News 



AMERICAN SEED TKATIE ASSOCIATION. 

 President, L. L. Olds. Jnidtson, Wis.; secre- 

 tary-treusiirer, C. E. Keiidel, Cleveliind, O. 



J. E. CuRKKY, Washington state seed 

 inspector, advises tliat much seed, failing 

 to com[)ly with the state regulations, has 

 been seized and ordered destroyed in 

 eight cities within the last two Aveeks. 

 Most of the trouble concerned red clover, 

 alsike and Kentucky blue giass. 



SOUTHERN SEEDSMEN MEET. 



At New Orleans. 



Four years of organization have 

 worked wonders for the Southern Seeds- 

 men's Association, and when the fourth 

 annual convention of the association 

 wound up May 31, at New Orleans, La., 

 there was not a home-bound member 

 but who felt seriously that, as President 

 Steckler said in the opening address, 

 "team work counts." From New 

 York to the opposite coast the seeds- 

 men came to find tlie elixir of success 

 and they found it in the addresses made 

 in convention. They also found that 

 the southerners are justifiably noted 

 for their sincere "handclasp," because 

 when something educational was not 

 on the boards, something entertaining 

 and social was. Headquarters was at 

 the St. Charles hotel. 



It can well be said that the keynote 

 of the convention was "publicity." 

 Tliis seemed to be the consensus of all 

 the addresses. As Fred I. Meyer, of 

 New Orleans, said, ay)propriately, "ad- 

 vertising is the very life blood of the 

 mail order business. The value of ad- 

 vertising is shown when you think of 

 the number of companies you can name 

 off hand. Those you can think of first 

 are tlie best-advertised coni])anies. One 

 man in a town of 917 inhabitants sold 

 $700,000 worth of goods last year by 

 advertising. Seedsmen looking for 

 more sales will si)end every cent they 

 can on advertising." 



Opening Session. 



The convention open(>d Monday, May 

 29, when Mayor McShane welcomed 

 the visitors and D. K. Mayo, of Knox- 

 ville, gave a rousing response. Presi- 

 dent Joseph Steckler delivered his in- 

 formative address, which was printed 

 in last week's Keview. 



F. S. IjOvc, secretary and treasurer, 

 delivered his report and it satisfied 

 everyone there. Immediately following 

 Mr. Love's statements, everybody in- 

 troduced everybody else and some made 

 addresses in jocular and serious vein. 

 Monday afternoon the members took 

 the Mississip])i trip on the Sampson and 

 participated in the other pleasures. 



Tuesday, May 30, H. D. Wilson dis- 

 cussed the "Resources of Louisiana and 

 the Value of Good Seed from the Farm- 

 er 's Standpoint." Mr. Wilson showed 

 that he deserves his post as commis- 

 sioner of agriculture. The talk given 

 by James L. Burgess on "The Relation 

 of Seed Laboratory to the Seedsman" 

 will appear in a future issue of The Re- 

 view. Tuesday II. G. Hastings, of At- 

 lanta, Ga., discussed "The Essentials 

 in Building a Mail-order Business." 

 His address is printed on another page 

 of this issue. 



L. II. Vaughan, chairman of the 

 American Seed Trade Association, ex- 



C C MORSE & CO. 

 WHOLESALE SEED GROWERS 



SAN FRANCISCO, CALIFORNIA 



CARROT-CELERY-ENDIVE-LEEK-LETTUCE-ONION-RADISH-PARSNIP-PARSLEY-SALSIFT 

 SWEET PEAS-ALL VARIETIES PEAS-KENTUCKY WONDER BEANS 



Sraslan 



Growers four tti* WtaoieBato Trade Only. Onion, Lettuce, Oarrot, 

 Parsnip, )?arelarc Oelery. Endive, Salsify and Mixed Sweet Peasc 



Seed Groivers 



iAN JOSE, CALIFORNIA 



Company 



g;;^ LEONARD SEED CO. '^^ 



O J WHOLESALE GROWERS Qiif « 



^^^"^ 226-230 WEST KINZIE STREET, CHICAGO ^^^^ 



Wholesale Seed Grower 



Pepper, Egtfplant, Tomato, Okra. Asparasus, 



Rhubsurb. Celery, Spinach, Beet, Onion, Beans, 



Cabbage, Cauliflower, Sweet Com, Vine Seeds. 



Correspondence Solicited 



GEORGE R. PEDRICK & SON 

 PEDRICKTOWN, N. J. 



THE KINBERUN SEED CO. 



Sclld'&^ers S&D JOSC, Cal. 



GROWERS OP 

 ONION, LETTUCE, RADISH, ETC 



Correspondence Solicited 



THE 



J. C. Robinson Seed Co. 



WATERLOO, NEB. 



ROCKY FORD, COLO. 



Contract growers of Cucumber, Cantaloupe, 

 Watermelon, Sauash and Pumpkin Seed, Sugar, 

 Flint and Field Seed Corn. 



The C. Herbert Coy Seed Co. 



VALLEY, gJSJ^ NEB. 



¥nioIetale Growers of High-grade Seeds 



Onoumber, Muskmelon, Squash and Pump^ 

 kin: Sweet Flint and Dent Seed Corn 



Waldo Rohnert 



GILROY, CAL. 

 Wholesale Seed Grower 



Specialties: Beet, Carrot, Endive, Lettuce, 



Onion and Radish. 



Correspondence Solicited. 



Return Envelope* 



CataloflTue Envelopes 



Seed Packets 



kown Bag Hlling Machine Co. 



Fitekbarg, Mass.. U. S. A. 



Bur all your seeds at the source 

 G«br. DIPPE.A. CQnedllBbars.GermuiT 



Flower and Teiretabla Seedii. 

 72 years old, now the largest seed growing organiza- 

 tion in Europe. Why? 



See page 3, Dippe Catalogue 



Hasdqaartcn U. 8. and Canad* 



DETROIT INTERNATIONAL SALES CO. 



Free Prea* Bulldlns, Detroit, MIeb. 



r^atalogn* with dtwrrinflonii. Dollar nHcra 



JAMES VICK'S SONS 



GROWERS OF 

 FLOWER and VEGETABLE SEEDS 



Get the benefit of our 73 years' experience 

 All Seasonable Varieties 



Our Stocks Are Very Complete 



Rochester, N. Y. The Flower City 



TOMATO SEED 



Grown for the 

 Wholesale Seed Trade 



HAVEN SEED CO. 



SANTA ANA. CALIFORNIA 



The J. Bolgiano Seed Co. 



Garden, Field and Flower Seeds 

 Poultry Supplies 



Founded 1818 Incorporated 1921 



BALTIMORE, MD. 



BECKERT'S 



SEEDS, BULBS 

 SUPPLIES :: 



Quality and Service 



Beckert's Seed Store, Pittsburgh, Pa. 



ST. LOUIS SEED CO. 



The Home of "Pare and Sore" Seeds 



411-413 WASHINGTON AVENUE 



ST. LOUIS, MO. 



