90 



The Florists' Review 



JtJLT 6, 1922 



The florUta whose cards appear on the pages carryliig this head, are prepared to fill orders 

 "■ "~ from other florists for local delivery on the usual basis. 



MEMBER F. T. D. 



YOUNGSTOWN, 0. 



HARRY C WALTHER 



29 WEST WOOD STREET 



WELL EQUIPPED TO HANDLE YOUR ORDERS 



TOLEDO, OHIO 



Stock, Workmanship and Service first-class. 

 Send us some orders and we will redprocate. 



HELEN F. PATTEN 



907 Madison Ave. Member F. T. D. 



SUDER'S 



TheToledojOhio, Florins 



A. A. SUDER, Proprietor 



2941-3003 CHERRY STREET 



Toledo, Ohio mH5I?k?^.^o^: 



fJETZ&BATEMAN 221 SupenOf StTCCt 



TOLEDO, OHIO 



—AVERY, FLORIST- 

 2601 Collingwood Ave. Member P. T. D. 



Leavenworth, Kan. 



fi06 Delaware St. Leavenworth Floral G). 



Leading Florist 

 825 KANSAS AVENUE 



TOPEKA, KANSAS 



Memt}er F. T. D. 



MRS. LORD'S FLOWER ROOM 

 1 12 W. 8th Ave., TOPEKA. KAN. 



Member Florists' Telegraph Delivery 



MANHAHAN, KAN. 



i»l THE MARTINS 



Member F. T. D. 



T. S. MARTIN, Prop. 



X T/^rjT'/^X T Midway between the East 



l\t JrX I V. Ji\ and West. Prompt deliveries 

 * ^>-'*» * ^^^ ^> made to the State Sanatorium 



¥^ a Tk T and local hospitals. 



IvAiN. NORTON GREENHOUSE 



Ai-^L' V The Atchison 



AtCniSOn, Kan. Flower store 



Tieadins; Florists 

 Established 1874 



424 Ccnimercia! St. 



M KM HER F. T. D. 



Atchison, Kan. floral co. 



Member of F. T. D. 



Established 1H65 



SALINA, KANSAS 



LEIGHTON FLORAL CO. 



Members Florists' TeleRraph Rellvcry Ass'n 



HIAWATHA, KAN. 



SUSAN MARGRAVE, Florist 



DODGE CITY, KANSAS 



DODGE CITY FLORAL CO. 



Springfield, Ohio 

 SCHNEIDER 



Flowers for All Occasions 



MARION, OHIO 



6 railroads with Kood connections to all parts of state 



A GOOD SELECTION OF FLOWERS 



ON BAND AT AU. TIMES. 



BLAKE'S. HOW. Center 



FREMONT, OHIO 



'l^^^r^l i^' Horn Floral Co. 



the most common acts which influence 

 the quality of seed are: 



A. Mechanical mixture or acci- 

 dental substitution of one variety for 

 another. The corrective method is, of 

 course, a carefully worked out check 

 system. 



B. The blending of seed generally to 

 bring up the germination test of a low 

 lot by adding a quantity of higher-test 

 stock. A conservative safeguard might 

 be: Don't blend. 



C. The substitution of what the 

 wholesaler or retailer considers identical 

 to, or similar to a variety ordered. He 

 sometimes guesses wrong. 



D. The taking of a chance on low 

 germinating seed, much more of a temp- 

 tation than anyone out of the seed busi- 

 ness can realize, especially when there 

 may be reason to think the test is 

 wrong. 



E. The poor storing of seeds where 

 rapid deterioration takes place and seed 

 is sold before the facts are known. 



Every one of these general fall-downs 

 of seed farmer, contract grower, whole- 

 saler and retailer mentioned occurs time 

 and time again. The wholesaler cannot 

 prevent the mistakes that happen in the 

 seed farmer's and contract grower's 

 hands and vice versa. In the chain of 

 distribution each has his own proper 

 duties and functions to perform to the 

 best of his ability. The wholesaler and 

 retailer, to give their trade the better 

 grade of seeds, must buy from the seed 

 producers who furnish them such stock. 



The producing end, on the other hand, 

 is many times blamed for errors in the 

 distributing end, and then, further, the 

 "ultimate consumer, especially the 

 amateur, wrongly in at least nine times 

 in ten, blames the seedsman and seed 

 for all of his failures. I could talk on 

 this one point I mention almost indefi- 

 nitely. I wish some of you could 

 analyze with me the usual run of com- 

 plaints in a retail mail order or counter 



WE LEAD 



Whether for funeral, party or 

 home, your order will be artisti- 

 cally prepared and delivered by 

 that Zip-Zip Service for which 

 our beautiful store is famous in 



Columbus, O. 



The Wilson Seed & Floral Co. 



Members of F. T. D. 



Zanesville, 0. 



C. L. HUMPHREY 



Has the best facilities for filling your orders. 

 Membo: Florists' Telegraph Delivery 



A Card This Size 



Costs only $1.25 p«r Week 

 on Yearly Order 



It would keep your name and your specialty 

 befoie the whole tiade. • 



A half 'inch card costs only 62'qc per week on 

 yearly order. 



wfth 

 Iran by 

 Talegram 



COLUMBUS, OHIO "«S; 



s. HiS St Mission Flower Shoppe 

 Columbus, Ohio f.tId.a"^ 



THE FRANKUN PARK FLORAL CO. 

 Cut Flowers for Central Ohio 



COLUMBUS, OHIO 



Flowers 

 for all 

 occasions 



Neil Flower Shop 



Membei 

 F. T. D. 

 Ass'n 



VAN METER FLOWER SHOP 

 U^^i^i SPRINGFIELD,OHIO 



BEST FLOWERS FOR EVERY OCCASION 



WARREN, OHIO 



?S§r';s?s°- ADGATE & SON 



WE GHOW OUR FLOWERS 



ALLIANCE, O. 



MEMBER 

 F. T. D. 



Woodman's Flower Shoppe 



WE DEUVER IN 8EBRING. 



ALLIANCE, OHIO f'^^f. 



522 S. Freedom Ave. H. T. MILLER 



LORAIN, OHIO 



Member 



''Wi^jl'' F. G. CAREK, Leading Florist 



Our Motto: "Anywhere; Any Time." 



