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JuLTt 24, 1913. 



The Florists' Review 



25 



IMPROVE YOUR STORE 



There is nothing so essential as an 

 up-to-date display Refrigerator. It's 

 one of the main factors in the present 

 day merchandising of flowers. The 

 new Buchbinder models have a mark 

 of distinction that cannot be found in 

 any other make. A new one will save 

 ice bills too. 



Send for a catalogue. 



It's your catalogue, not ours. 



It was printed for you. It's a new 

 1913 catalogue on Refrigerators for 

 florists. 



The discount idea is excellent 



BUCHBINDER BROS., 520 Milwaukee Avenue, CHICAGO 



MANUFACTURERS FLORIST REFRIGERATORS 



Mention The Review when yoii write. 



FORT SMITH 



FLORISTS' 



REFRIGERATORS 



= KEEP FLOWERS FERFCCTLY ^ 



Because they maintain a correct 

 circulation of cold, dry air. 



Proper insulation, substantial con- 

 struction and beautiful finish. We 

 satisfy the most critical buyer. 



Write for catalogue and prices. 

 Special designs built to order. 



Ft. Smith Refrigerator Works 



FORT SMITH. ARK. 



CHICAGO okfice: 

 2"2 AUa8 Block, Cor. Wabash and Randolph 



M» ntinn Thf RptI^w when yon wrrif» 



"^om*-. Only one employee is allowed a 

 ^■aeation at a time. 



T)ie Geo. M. Kellogg Flower and 

 ^iaiit Co. had an attractive window last 

 j^eek. It -vvas a mountain scene, with a 

 miujatye castte^qpi^* side of a movm- 

 'Siii and a stre'inn coming down into a 

 siDal lake, in which was a mill wheel 

 'ii ' peration and some small fish. 



I'i6 W. H. Sawvel Floral Co. has a 

 °^' lot of field carnations, which will 

 ^e ilanted soon. The company has also 



''ne lot of asters outside and some 

 P'^'^n in the greenhouses, 17,000 plants 



111 rj,]. 7 7 X 



FLORISTS 



Should know more about this 

 handsome Refrigerator Display Case 



UNITED F-102 



This case is 54 inches wide, 80 inches 

 deep and 75 inches high. We give you 

 plenty of glass, which permits a view of 

 the entire height of the inside, unmarred 



by partitions or wood cross pieces. Note the excellent display space 



below the ice chamber for small potted flowers, etc. 



It can be furnished with four-inch marble base if desired. You should 

 get our book on these cases and look them over at close range. 



United Refrigerator & Ice Nachine Co. 



KENOSHA, WISCONSIN 



Meiitlon,/P?g Review when yon write. 



Nelson Jarrett is busy fishing these 

 days. He goes about three days out Of 

 the week. Mr. Jarrett can tell any of 

 the florists the best places to fish. 



Mr. Kusik left the city quite uaex- 

 pectcflly July 10. He went by way of 

 Chicago to New York, to take the 

 steamer Kaiser Wilhelm der Grosse for 



Bremen. From there he will go to Bo- 

 hemia and will return the latter part 

 of August. Business is quiet at pres- 

 ent, mostly because stock is scarce. 



The W. L. Rock Floral Co. has been 

 cutting some fine lilies and roses at the 

 greenhouses and finds that they move 

 fast enough. Mr. Miller, of this firm, 



