«1 



The Florists' Review 



October 2, 1913. 



Pacific Coast Department^ 



I 



LOS ANGELES, CAL. 



The Market. 



Fashion show week always calls for 

 a large quantity of the cheaper deco- 

 rative stock and this year was no ex- 

 ception. But there was plenty of all 

 kinds to go around and some left, thus 

 showing how difficult it is to tell just 

 how things will go. As the demand 

 and supply increase, the element of 

 gambling enters more and more into 

 the flower business and it becomes 

 more difficult to say just what will be 

 on hand for certain days or times. 

 Chrysanthemums are becoming more 

 plentiful every week, and if the 

 weather holds good there will be im- 

 mense quantities of outdoor stock in 

 the market by the time these notes 

 appear. Roses, both indoor and out- 

 door, are plentiful, but the recent heat 

 wave was hard on the foliage of the 

 outdoor stock. Orchids and valley 

 have both been scarce at times and 

 other flowers have had to be substi- 

 tuted. Carnations are improving, both 

 in length of stem and in color, espe- 

 cially the outdoor stock. There is still 

 an abundance of centaureas. Quite a 

 number of asters made a belated ap- 

 pearance. 



The stock of ferns has improved. 

 Bostons, Whitmani and the pretty As- 

 plenium Nidus- Avis are shown in quan- 

 tity. There are no flowering plants 

 worth the name and there are only a 

 few coleuses in the foliage class. Greens 

 are not any too plentiful. 



Various Notes. 



George Watson has been suffering 

 from severe stomach trouble and has 

 been unable to be around for several 

 days. 



The first Dutch bulbs of the season 

 were shown by the Germain Seed & 

 Plant Co. in the windows September 

 19, the earliest shipments having ar- 

 rived in splendid condition. Reports 

 as to poor quality in hyacinths had 

 reached town, but those shown by this 

 up-to-date firm were surely not lacking 

 either in size or quality. All the popu- 

 lar varieties were shown. In addition 

 to ty^ J»ya<}iBth8, Golden Spur and* Em- 

 ^)et^or iiarcissi and Keizerskfoon and 

 Murillo tulips were especially good. 



At the Los Angeles Flower Market 

 large quantities of orchids have been 

 handled of late, the stock being mostly 

 from northern growers. F. Sperry is 

 letting out his belt considerably these 

 days; southern California evidently 

 agrees with him. 



Frank Lichtenberg reports big ad- 

 vanc« orders for October weddings and 

 says he has never had a better sum- 

 mer, notwithstanding the loss of busi- 

 ness consequent on removal. Mr. 

 Lichtenberg is enjoying far better 

 health than formerly. 



Darling's Japanese window for the 

 fashion show caused quite a sensation. 



The H. N. Gage Co. is busy boxing 

 up large quantities of bulbs for winter 

 ' forcing. 



S. Murata returned recently from his 

 vacation and reports an excellent time. 

 Shipping business keeps up well here. 



We thought at first it was a new 

 circus coming to town, but it proved 

 to be C. Winsel's auto truck, adver- 

 tising his Dutch bulbs. Good business, 

 Charlie. 



Mr. Wing, at the sign of The Vio- 

 let, is now the only retailer on Fifth 

 street. 



Rossi Bros, have moved to Broad- 

 way, between Third and Fourth streets. 



Alterations in the hall and stairway 

 at 414 Broadway have given D. Sta- 

 hatos more room. He surely gets away 

 with the flowers. The trained dog is 

 quite an attraction. 



Finer plants of Cocos plumosa than 

 those being shipped from the Dieterich 

 & Turner place at Montebello have 

 seldom been seen or grown. The large 

 new house of roses is in splendid shape 

 for the winter. 



Sam Slack, formerly with the Geo. 

 Wittbold Co., Chicago, and more re- 

 cently of Montebello, has taken charge 

 of the growing end of the business for 

 Boyle & Darnaud, San Diego. 



Funeral work and weddings have 

 kept the staff busy at J. W. Wolters' 

 store, on Hill street. 



Out at Eagle Rock, in the rich allu- 

 vial soil there, M. J. Bridgeford grows 

 probably the finest Lilium rubrum that 

 comes to this market, and I recently 

 had the chance to inspect some of his 

 bulbs that have flowered this season. 

 They are simply magnificent; great, 

 solid, heavy roots, better than any- 

 thing that has been imported from 

 •Japan for many years. They should 

 produce splendid stock again next year. 

 There is certainly no depreciation in 

 quality here, but the reverse, and Mr. 



Bridgeford is to be heartily congratu- 

 lated. 



Wallace Boyd is back at his post at 

 I- O. C. Saakes'. 



An eastern grower of some experi- 

 ence told the writer after seeing the 

 roses at Tom Wright's plant at Gar- 

 dena that he had never seen anything 

 to come up to the roses there. Con- 

 gratulations, friend Brown. 



H. R. Richards. 



PASADENA, CAL. 



The regular meeting of the Pasadena 

 Horticultural Society was held at the 

 Board of Trade rooms, September 19, 

 with President McGilvray in the chair. 

 There was a good attendance of the 

 members and a number from Los An- 

 geles. Of the latter three new mem- 

 bers were initiated, Duncan Murdoch, 

 Charles Winsel and H. R. Richards. 

 There is a decided drawing together of 

 the two societies, which is a great de- 

 sideratum and makes for good feeling 

 all around. After the general business, 

 questions were taken up and an inter- 

 esting discussion took place. A com- 

 munication from Hollywood was read, 

 asking for the assistance of the society 

 in the holding of a show there, and it 

 was decided to make an exhibit there 

 and help in every way possible. The 

 matter of exhibiting at the San Fran- 

 cisco world's fair came up, and Secre- 

 tary Kennedy was instructed to write 

 and obtain full particulars as to space, 

 etc. 



The stock at the Clemence Nurseries 

 looks fine, as it always does, and Mr. 

 Clemence is to be congratulated on the 

 excellent headway he has made in a 



S. MURATA & CO. 



WHOLESALE FLORISTS 



751 So. Broadway, LOS ANGELES, CAL 



Phon* Main 2987-F2604. 



Mpntlop Thp Review when yon wrif . 



ROSES=BEAUTIES 



'' We are cuttintr and shipping the finest flowers from young stocli. 



all lengUis. clean and good color. 



DIETERICH & TURNER, SSW^'B-SriS,? cIT: 



Mail Address, R. F. D. No. 6. Los Angeles, C«l. 



SHASTA DAISIES 



Barb»nk's Improyed Alaska. California and 

 Westralia. Extra strong divigions, $2.60 per 100, 

 $24.00 per 1000; strong divisions, |2.00 per 100, 



{19.00 per 1000. Also many other plants. Send 

 or Ust to 



FRO) CROHE. lh^,LS!' 



R. D. No.4. SANTA ROSA. CAL. 



FLOWER POTS 



You want the best Why boy Inferior pots 

 when you can Ret the best at the same price? 

 Write for price list and samples today. 



Standard Pottery Co. 



652-54 S. Oriffin Ave.. Los Angeles. Cal. 



I A. Bauer Pottery Co. 



415 U 421 Atcim 33, \m AMeles, CaL 



Carry a large stock of nice Rod Pots. 

 All orders shipped promptly. 



LariT*"* Pottery on Pacilie Coast. 



FLOWER POTS 



FOR THE FLORISTS' TRADB 



Write for prices. 



SEATTLE POTTERY CO. 



R. F. D. No. 4. 8BATn.E. WASH 



