OcToBaE 23, 1913. 



The Floiists^ Review 



11 



> * 



Table Decoration with Modeled Clay Centerpiece, by L. Bemb Floral Co., "F. T. D.'^ Pocheloo, Sculptor. 



at the lowest prices. Now he is master 

 of his own greenhouses and acres and 

 acres of flower beds, and sells direct to 

 the people. 



"He accomplished all this by ad- 

 vertising — starting in a small way. 



"Any florist in Philadelphia can do 

 the same thing. In fact, this has al- 

 ready been demonstrated here. But 

 the field is capable of much more in- 

 tensive cultivation. 



"You, too, can prove this to your 

 entire satisfaction — increase your pop- 

 ularity — swell your profits. You can 

 start in a modest way and as your 

 business increases you can increase 

 your advertising. You can send your 

 message into the homes of the class 

 and the best of the mass — people in- 

 terested in the home, flowers and the 

 finer things of life." 



A DISTINCTIVE DECORATION. 



The notable feature in the tabJje dec- 

 oration shown in the accompanying il- 

 lustration is the center figure of mod- 

 eled clay. The decoration was for a 

 dinner at the Grosse Pointe Hunt Club, 

 given by forty-two members of the 

 club in honor of the originator, who 

 18 soon to be married, and, to add that 

 touch which gives a table decoration 

 the merit of distinction, the center 

 figure of a hunter in the act of tak- 

 ing a barrier was conceived. The idea 

 was executed by the L. Bemb Floral 

 Co., of Detroit, Mich., known far and 

 wi<ie through the fame of its proprietor, 

 who has been called "F. t. D." Poche- 

 Ion because of his enthusiastic work 

 as secretary of the Florists' Telegraph 

 wlivery. 



I he floral part of the decoration was 

 a^ t-1'lendid piece of work in itself, com- 

 biiang simplicity witih effectiveness. 

 ^ the estimation of Mr. Pochelon, 

 hpnever, it is nothing out of the or- 

 "iiiary; in his eyes, as in the table 

 dc uration, the striking thing was the 

 cl;r, figure. Every now and then this 

 "'^i" uses in its decorations a clay 

 ^'"lel to add a certain suggestive touch 

 ihiit gives the finished work a greater 

 en, I'tiveness. One like this, however, 

 co';id not be bought at any store; in 



Mr. Pochelon 's words, "the only way 

 to get it was to make it. ' ' And that 

 was what was done. At 8 o'clock in 

 the morning the work was started; a 

 piece of scantling, a few other short 

 pieces of wood and plenty of clay were 

 the materials. By 4 o'clock in the 

 afternoon the completed figure was 

 on the table. While the clay was still 

 soft, some gold bronze was blown over 

 the figure, giving it a beautiful tone, 

 well matching the color scheme of red 

 and white used throughout the decora- 

 tion. How much a center figure of 

 this kind adds to the beauty and dis- 

 tinction of a table decoration is easily 

 seen in the reproduction of this ex- 

 ample. 



FORCING PANSIES. 



I should like to get some informa- 

 tion on forcing pansies. We have two 

 houses that we want to plant with pan- 

 sies for a winter crop. What is the 

 proper distance apart to plant them? 

 How is it best to pack the flowers for 

 shipments We are 125 miles from 

 market, and can reach it in six hours. 



R. B. 



Set the plants six inches apart each 

 way. Let the soil be well enriched. 

 Give them a night temperature of 40 to 

 42 degrees in winter, with a rise of 10 

 degrees during the day. Tie in bunches 

 of twenty five or fifty each for ship- 

 ment. They will travel well a much 

 longen distance than you have to send 

 \our flow^s. ' C. W. 



CANTERBURY BELLS. 



I have a nice lot of Canterbury bells, 

 grown from seed planted last May. 

 They are now in 4 inch pots and as 

 fine as one could wish. I should like 

 to get some cultural directions for them 

 from now on. I want them for Easter. 

 Do they need a shift now, or would 

 that be advisable? Any-Wfe^.yo*s^an 

 give me will be appreciat^lr C.^GNP 



Shift the Canterbury bells now into 

 6-inch pots, using a fairly rich com- 

 post. Keep them outdoors in an open. 



sunny spot until cold weather arrives, 

 of suflicient severity to endanger the 

 pots. Then place in a coldframe or pit. 

 The earliest plants can be started any 

 time after Christmas, in a temperature 

 of 45 degrees. Not over 50 degrees at 

 night should be given at any stage of 

 their growth. The plants must be se- 

 curely staked before the flowering 

 stems become too far advanced. Suc- 

 cessional batches can be brought along 

 as required. Another season plant your 

 stock outdoors and lift late in the fall. 

 You will get much finer plants in this 

 way than by growing on in pots. 



C. W. 



THE NEW YORK SOCIETY. 



The Horticultural Society of New 

 York is planning the largest show in 

 its history, to be held October 31 to 

 November 4, at the American Museum 

 of Natural History. The oflBcers of 

 the society, who are ex-officio members 

 of its council, are: 



President — George T. Powell. 



Vice-presidents — Samuel Thome, 

 Patrick O'Mara, James Wood, N. L. 

 Britton, T. A. Havemeyer. 



Treasurer — Frederic R. Newbold. 



Secretary — George V. Nash. 



The elected members of the council 

 are: F. R. Pierson, chairman; F. L. 

 Atkins, John Canning, Mrs. Louis S. 

 Chanler, J. W. Cromwell, Henry F. 

 du Pont, I. S. Hendrickson, John E. 

 Lager, J, A. Manda, E. S. Miller, Clem- 

 ent Moore, W. Nilsson, H. H. Rusby, 

 H. A. Siebrecht, Robert Simpson, E. 

 B. Southwick, Robert Stobo, James 

 Stuart, J. H. Troy, C. W. Ward. 



The exhibition committee, in charge 

 of the arrangements, consists of: F. 

 R. Pierson, chairman; George V. Nash, 

 secretary; T. A. Havemeyer, I. S. Hen- 

 drickson, J. E. Lager, J. A. Manda, 

 John Canning, James Stuart. 



BUSINESS EMBARRASSMENTS. 



Winchendon, Mass. — W. W. Rhuland 

 filed a voluntary petition in bank- 

 ruptcy ©fftbber 10 in the United States 

 district court, scheduling $5,135.54 in 

 liabilities and $200 in assets. 



