68 



The Florists' Review 



OCTOBBB SO, 1913. 



3^g:a^:a^r:a^f::^rxg 



] PACIFIC Coast Department 



For reports of the Pacific coast autumn 

 flower shows, see page 13. 



LOS ANGELES. 



The Maxket. 



Chrysanthemums to right, left, be- 

 fore, behind and — as Mark Twain 

 would have said — at all points approx- 

 imating those general directions. This 

 about describes the market in mums. 

 Business is good, but does not keep 

 pace with the immense supply of north- 

 ern stock and of local-grown flowers, 

 which latter are better this year than 

 ever. Bonnaffon, Silver Wedding, 

 Duckham, Col. Appleton and Mrs. 

 Evans are among the most popular 

 kinds. Eoses, too, are extremely plen- 

 tiful, the indoor stock being especially 

 good and much more plentiful than is 

 usual at this time of the year. Beau- 

 ties, Richmonds and Marylands are 

 the best from inside; La Detroit, Brun- 

 ner and the Cochets are the outdoor 

 growers' long suit. Carnations are ex- 

 cellent. Centaureas are clear and fine 

 in color. Valley is plentiful and good, 

 while orchids are still scarce. 



There has been a great improvement 

 in the window displays in this city 

 of late, as a result of friendly rivalry 

 among our best retailers, a good sign. 



For a Florists' Club. 



There seems to be no help for it — 

 the florists' club has to come. The 

 present societies are doing excellent 

 work along their own lines, but the 

 florists, wholesale and retail, want a 

 club, want a show — want, in fact, 

 everything that will boost along their 

 business, and they are going to get it. 

 This much in advance, and the writer 

 invites comment from everyone inter- 

 ested, either verbal or by letter. A 

 general meeting will be called shortly 

 and everyone interested in the business 

 will be invited to attend, for this will 

 be a get-together, something-doing sort 

 of meeting, not a mere squabble. 



Various Notes. 



Just at the moment of writing, ^ I 

 heard of a dastardly attempt to ruin 

 the chrysanthemums and other flowers 

 grown by Mrs. Garrett at Eagle Rock. 

 No particulars could be gleaned and I 

 could not reach Mrs. Garrett by tele- 

 phone. The wires supporting her 

 plants, it is said, were cut, ruining 

 some flowers but not causing any great 

 amount of damage. Mrs. Garrett's 

 business methods are such that she has 

 always been an honor to the trade. It 

 is to be hoped that the miscreant who 

 attempted the work of ruin will be run 

 to earth by the time these notes ap- 

 pear. 



G. Newman, of Murata & Co., left 

 October 21 for San Francisco, with the 

 idea of opening a branch of the busi- 

 ness there. 



The H. N. Gage Co. is strong on 

 finely colored Cecile Brunners from 

 young stock and I recently noted 

 some elegant pompon chrysanthemums 

 from the Montebello ranch. 



At the store of the Redondo Floral 

 Co. a general cletuaing up and repaint- 



H. N. GAGE CO., Inc. 



536 South Broadway, LOS ANGELES, CAL. 



WE ARE READY with all classes of stock for long distance shipments. Our 

 facilities have been greatly improved during the summer, and we can take 

 good care of your orders for Chrysanthemums, Violets, Carnations and 



all other florists' flowers. 



QUALITY AND SERVICE 



is our motto. A new and clean line of Florists' Supplies and Ribbons. 



WHOLESALE FLORISTS 



NURSERYMEN 



Mention Tb» R»Tlew wh»B y<m write. 



LOS ANGELES FLOWER MARKET 



414^ Sooth Broadway, 



LOS ANGELES, CAL. 



Headauarters for everything that the florist needs— All seasonable flowers and firreens at the 



lowest market price. 



FLORISTS' SUPPLIES 



No order too large or too small to receive our very best attention. 

 OIVI US A TRIAL. 



