92 



The Florists^ Review 



May 14, 1914. 



COLUMBUS, O. 



Tbe Market. 



'Trade for Mothers' day was the best 

 ever, from all reports. Everything in 

 the way of a flower sold at a good price. 

 White carnations were, of course, in 

 greatest demand, but it was only a mat- 

 ter of a few hours before they were 

 cleaned out and then the people began 

 to buy all other flowers. Carnations 

 were cleaned up early in all colors, with 

 roses a close second. There was a good 

 supply of roses, but not nearly enough 

 to fill the wants. Sweet peas also were 

 cleaned up early. Valley was in good 

 supply, from outdoors, and proved a 

 fine seller. Even cut geranium blooms 

 and snapdragons off potted plants were 

 sold when the flowers were gone. 



Potted plants sold well and quite a 

 number of geraniums were moved, .also 

 some good hydrangeas and potted roses. 

 The call for bedding plants is increas- 

 ing and it looks as if there might- be a 

 heavy business in the next few weeks. 

 Geraniums are abundant and, as usual, 

 the demand is heaviest for them. 



Various Notes. 



The Fifth Avenue Floral Co. is com- 

 ing along nicely with its new rose 

 house, 37x400. 



J. M. 



KNOXVILIiE, TENN. 



Mothers' Day. 



Acting on the suggestion contained in 

 an April issue of The Review, the local 

 florists combined in advertising Mothers ' 

 day and thereby were able to use much 

 larger space. The advertisements con- 

 tained no names. This way of advertis- 

 ing seems to be extremely effective, for 

 it takes away the. appearance of com- 

 mercializing the day. Not only was the 

 idea taken from the article in The Re- 

 view, but even the copy for the adver- 

 tisement was obtained there, being a 

 reprint of the text of a mailing card 

 that was commended by The Review as 

 80 worded as to distribute the call to 

 all lines of cut flowers and plants. Judg- 

 ing from the number of boxes of cut 

 flowers, and the number of plants, sold 

 for this occasion, the advertising cam- 

 paign certainly proved a great success, 

 and with little expense to rae individual 

 florist. 



Outdoor work is behind, weather con- 

 ditions not being favorable. Flowers of 

 all kinds are plentiful and business on 

 the whole is excellent. 



Buthven, Ont. — William Clifford is 

 erecting a greenhouse, 50x150, for vege- 

 table growing. 



Cut on Mums 



Chrysolora, yellow; Chas. Razer, white, $1.50 per 

 100, $12.00 per ir09. Express prepaid. See class- 

 ified ad. for other varieties. 



Spr«iiK«rl. 3-in.. 

 strong. Sft.oo per 100; 

 $45.00 per IOjO. 



Altamantharas. 60c 

 per 100. $5.00 per 1000. 



Datoto*— fl«w San- 

 der and California, 

 $1.00 per 100, $8.00 1000. ' 



Varbanas, 2^-in. 

 named varieties, strong 

 plants, $2.50 per 100; 

 $20.00 per 1000. 



Express prepaid on all rooted cuttiocs. 



C. HUNTELD.ne RNted Cittin Sfcdtliit, 



CLAY CKNTER. KANSAS 



Mention Tbe Hcrlew wben 70a write. 



fTri 



SEASONABLE STOCK! 



IN EXCELLENT ORDER 



Doz. 100 1000 

 Seedlings, Asparagus Plumosus 



Nanus $ 1.00 



2-iDch Asparagus Plumosus 



Nanus 3.00 $25.00 



Seedlings, Asparagus Sprengerl ... .7S 6.00 



2-incb Asparagus Sprengeri 2.50 22.50 



2V^-incb Asparagus Sprengeri. . . : 3.00 .... 



3-lnch Asparagus Sprengeri. . .$0.75 6.00 .... 



4-lnch Asparagus Sprengeri... 1.25 10.00 .... 



n-lncb Scottll Ferns 3.00 26.00 



Seedlings, Dracaena Indlvisa 1.00 8.00 



2-lnch Dracaena Indivisa, fine. ... 3.00 27..''>n 



a. C, German lyy ... 1.00 8.00 



2-lnch German Ivy ' ... 2.50 20.00 



From soli, English Ivy, for 



vases, long vines 1.00 8.00 



Caladiums, from 4-incb pots.. 1.00 7.00 



21^-incb Dhle. Petunias, mixed . . . 3.00 25.00 ' 



2-lncb Fuchsias, mixed ... 3.00 



4-lncb Feverfew 1.00 7.00 



'4-lncb Canna Florence Vauglian 1.00 8.00 .... 

 2-incb Queen Alex. Daisy, bud 



and bloom 3.00 . ... 



2-lncb Lantana, Pinlc and Yel- 

 low 3.00 25.00 



2-inch Coleus, Trailing, Bed, 



Yellow, mixed 3.00 25.00 



3-inch Coleus, Red, Yellow, 



mixed 6.00 45.00 



4-inch Coleus Firebrand, fine 



branched 7.00 



lV6-incb Cyclamen, 4 colors, 



separate 3.00 27.50 



2-lnch Cyclamen, 4 colors, 



separate 4.00 35.00 



3-inch Cyclamen, 4 colors, 



separate, for June delivery. ... 7.00 70.00 

 Now booliing orders for 2-inch 



Poinsettias for July and 



later delivery, nice stuff 5.00 45.00 



2-lnch Salvia 3.00 25.00 



2-lnch Vlnca ^ar 3.00 25.00 



2-incb Rose GeraaianM 8.00 .... 



D. U. AUGSPURGfR & SONS CO. 



Box 394. PKORIA, ILL. 



Mention Tbe ReTlew when yon write. 



ORCHIDS 



Fresh importations from famous districts. 



CATTLKYAS 



MandalH, fine original type. Special reauest. 

 Only a few cases. 



Pooayan Trianaa, rare coast type, scarce since 



the earthauake. 

 Schroadaraa, old district lot of rarest beauty. 



Small lot only, ov«'loofced in the rush for large 



collections. 



Qlcas Sandarlana, mammoth-flowering type. 



Hurry your order: the advancing demand of 

 the country's rare orchid devotees will quickly 

 buy out this small collection. 



FREEMAN ORCHID CO. 



G. L. fREEMAN, Mcr. FaII Rlv«r, Mass. 



Mention The Review wben yon write. 



ORCHIDS 



NILTONIA 

 CONSERVATORIES 



180 Wkeeler Atc, PROVIDENCE, R. 1. 



Mention Tbe Review when yon write. 



ORCHIDS 



Just arrived in splendid condition, C. Trianaa, 

 from a very good district. 



C. Parclvailana C. Maaslaa 



C. Schroadaraa 



For prices write to 



JOHNDeBUCK, r.0.B«x73. Secaicit,N.J. 



Mention Th» R^vl^w wh«iT> von mrit» 



ORCHIDS, Freshly Imported 



Just arrived in fine condition, the following: 

 Cattleyan, Percivaiiana, Oaskel'iana, Speciosln- 

 Rlma; Vandva, Coerulea, Batpmanni, Luzonica, 

 Imshootiana; Deiidrohiamft, Nobtic. Formosnm, 

 Warduinum, Denslflorum, Echinitzll; Fhalae- 

 nopals, Amabllls, SchU<erlan8, and Spathoslot- 

 tie, Plicata. Write for Special List Ko. 60. 



UGEK ft^ipKELL, - &NMdt, New Iwwt 



Mention The Review when yon write. 



Paper Pots and 

 Dirt Bands 



(Paper Pots without bottoms, newspapers being 

 apread on tbe bench for bottoms.) 



DIET BAlTDSf?' 



1000 5000 10,000 20.000 60,000 



1%-ln $0.40 $1.60 $2.60 $4.50 $10.00 



2-in 60 2.00 3.75 7.00 16.00 



2%-ln 76 2.60 4.60 8.60 a).t» 



.3-in 90 8.00 6.60 10.00 24.00 



4-ln 1.00 4.60 8.00 16.00 88.00 



6-ln 1.60 6.25 12.00 22.00 60.00 



6-ln 2.10 8.60 16.00 80.00 70.00 



Oopyrlgbt Directions for use with each order. 



Our Square Paper Dirt Bands are tbe original 

 of all tbnt are on tbe market today. All otbera 

 being sold are imitations of these we advertlae, 

 and some of the Imitations being sold are made 

 of cheap paper, costing only about half as mnob 

 as our heavy stock. We sell no experiments. 

 Ours have been tried ont by long use In the green- 

 house. They will stand up in any wet and heat 

 as long as wanted. Samples of all sizes FREE. 



SQUAKE PAFEB POTS. 



(Folding block and tacks Included.) 



1000 5000 10,000 26,000 



1%-ln $0.60 $2.50 $4.60 $8.00 



2-ln 80 4.00 7.60 14.00 



2%-ln 00 4.50 8.60 16.00 



3-ln 1.00 4.90 9.60 18.00 



4.tn 1.60 7.60 14.00 27.00 



5-ln 2.76 12.60 23.60 45.00 



DIRT BANDS— Experience in Using Them 



H. B. WEAVER 



Carnations . „^ 



Mignonettes United Phone. 



Sweet Peas 



Cut Flowers . __ ,_. . 



Bird-In-Hand, Pa., March 23, 1914. 

 F. W. Rochelle & Sons, 



Chester. N. J. 



Gentlemen: In reply to your query would state 

 that 1 planted seedling stock iilants and snap- 

 dragon cuttings in tbe first lot of bands that I 

 received from you early In January. 



We took some of these out and planted tbem 

 where they are to remain about the 15tb of 

 February. They made a GOOD GROWTH whUe 

 In tbe bands, and transplanted AS THOUGH they 

 had never been moved at all. 



I have now about 14.000 carnation plants 

 started In 2-ln. bands which are making a RAPID 

 GROWTH, scarcely losing a plant In transplant- 

 ing from the sand. 



I also have about 20,000 aster plants trans- 

 planted In 2-ln. bands which can stay there tilt 

 time to plant out of doors WITHOUT FEAR OF 

 BECOMING ROOT BOUND, as would be tbe case 



Plants SELDOM BECOME ROOT BOUNp 

 enough to Injure tbem IN THE DIRT BANIWL 

 and DO NOT REQUIRE NEAR THE AMOUNT 

 OF ATTENTION that a pot plant does, in water- 

 ing, shifting, transplanting, etc. 



I make my bands and set them In flats, as i 

 make them up, each flat holding 117. 



When we get crowded Indoors it takes but a 

 short time to move the flats to a cold frame, 

 where we harden tbem off before setting tbem Is 



One man can set MORE THAN ANOTHER 

 TIME AS MANY (twice as many) plants In the 

 field from these bands and flats than he can from 

 pots, and after he Is through DOES NOT HAVH 

 THE BOTHER OF GATHERING UP. CLEAN- 

 ING, and STORING AWAY A LOT OF POTS. 



I believe anyone using these bands ONCB 

 WILL BECOME A REGULAR CUSTOMER. 

 Yours truly, 



H. B. Weaver. 



Mr. Weaver ordered 6000 Dirt Bands In Decem- 

 ber, 40,000 In January, and 20,000 In March. 



Samples, postage paid. Prompt shipment. 



ADDRESS 



F.W.RQgJELLE^SONS.^S^I"; 



. Mention The Review wben yon write. 



