loa 



The Florists' Review 



June 11, 1914. 



tive electric sign for their display win- 

 dows, which flashes on and off. The 

 reading matter can be changed as often 

 as desired. This device increases the 

 sales efficiency of the windows in the 

 evening. Even their shipping tags re- 

 flect this spirit, being of an attractive 

 design and the best that money can 

 buy. Everything that is used in their 

 business is purchased, not with an eye 

 to expense, but with the idea of giving 

 people a real notion of the progressive 

 character of the concern. They are 

 finding that this is a policy that is 

 paying big dividends. 



The Art Floral & Decorating Co., 

 under the expert direction of H. E. 

 Klunder, is rapidly coming to the front, 

 due to his progressive ideas and hus- 

 tling ability. The other day the writer 

 saw him make up three highly artistic 

 baskets in the short space of half an 

 hour. It was a rush order, but was 

 out OB time and the art did not suffer 

 there))y. 



John Barrow has turned in his old 

 Overland delivery car and has pur- 

 chased a new one. 



Hari-y Heinl's 5-cent sale of bedding 

 plants, which he holds annually ^^ "^^^ 

 a great success. 1?he quality of the 

 plants is out of the ordinary for this 

 money and therein lies the success. Mr. 

 Heinl is one of the most expert and 

 largest growers of this vicinity and 

 can put on a sale such as this where 

 the retailer could not begin to compete 

 with him in quality and price. 



A. C. K. 



SFBINaFIELD, MASS. 



The Market. 



On the whole, the Memorial day rec- 

 ord was among the best ever known 

 here. There was an enormous trt^de 

 in bedding plants. Some firms that fill 

 vases and boxes had about double the 

 business of last year. The cut flower 

 trade was good; stock was plentiful 

 and brought good prices. There has 

 been an extra good bedding plant trade 

 since Memorial day, and florists find it 

 hard to get the orders out on time. 



Various Notes. 



N. F. Higgins has lost a large part 

 of his early asters on account of cut- 

 worms. He is installing the Skinner 

 irrigation system on the rest of his 

 field. He has bought a Ford delivery 

 car. 



Mark Aitken has added a fine look- 

 ing new Ford delivery car to his store 

 equipment. 



William Schlatter ft Son are instal- 

 ling the Skinner system of irrigation 

 on their field. They practically cleaned 

 out their bedding plants. F. J. C. 



KING 



GREENHOUSES 



are supplied in 8 different Iron Frame 

 types; also in the Semi-iron or Pipe 

 Fraine styles, so we can offer you a 

 stronK, practical, sunny house at the 

 price you can afford to pay. 



Write us today— just tfcll as what 

 you want and we will do the rest 



KING CONSTRUCTION COMPANY 



87 Klag'i Boad, Ifortk Toaawaada, H.T. 



ALL THX StTKLIOHT ALL DAT HOU8X8 



I I I I •' 



^^ 



MentlMi The Bevlew when yon wrlta. 



Pride of Illinois 



The people of this great commonwealth are 

 justly proud of the magnificent range of 



KON FRAME GREENHOUSES 



designed with greatest care to give the best results possible in every way, 

 enabling our learned professors to further the cause of education 9,long the hon- 

 orable lines of a profession worthy of the high place it now occupies. 



Months, yes years, were spent in the studying out of the best types of 

 structures for the various purposes intended, and the University of Illinois has 

 what has been pronounced by those who know, the finest greenhouses for the 

 purpose in the United States, if not in the entire world. 



Hundreds of florists who attended the annual meeting of the joint Associa- 

 tions of Indiana and Illinois at Danville, went over in a body and saw for them- 

 selves and were convinced of the above statement— many of them said they did 

 not know it was possible to build such strutittircs. 



simuirliouscs Mi within th^ Ir^qi of your pocket book 



TRY US AND BE CONVINCEll 



reenhouseNfg. Company 



Telephiie, Liwi4ile 3130 3260 W. 31 st Street, CHICAGO 



Mention The Reytew when yon write. 



at 



Greenhouse 

 Material and 

 Hotbed Sash 



It will be to yoor intereBt 

 to get our sketches and 

 estimates for yoor new 

 houses. Our construction is 

 strong, iasting and effi- 

 cient; at the same time it 

 is inexpensive. 



J 



A. Dietsch 



2640 Sheffield Ave. ^ _. - - - 



CHICAGO L^ompany 



Tta aw|»# 



± 



rm irrtto. 



Ickes-Braun Nill Co. 



Our modem factory, up-to-chite machinery and 

 economical management reduce our expenses 

 to a minimum and enable 116 to quote 



LOW PRICES ON THE B^T GRADE OF MATERIALS 



We have an old stock of the best Louisiana Cypress to manufacture from. 

 Write us for estimate and sketch if you intend to build. 



IrlncRmnn Mill fn 2338 Wabamia Avcwe, CHICAGO, Hi. 



1MIV0 inaUll 1 nil VU»« (Near Western Ave. and North Ave.) 



GREENHOUSE MATERIAL 



HOTBED SASH 



«r Alwayt mention th« Florists' ReVieW when ofderins tto^ W 



