44 



The Florists^ Review 



NovauBBB 12, 1014. 



?THE QUESTION OF THE HOUR? 



Where are you going to get HOLIDAY 

 SUPPLIES at LOW COST? 



If your name is on our Mailing: List, the 

 question Is solved— you will get a copy 

 of our 



W^^^JB$^ "FORGET THE WAR" SPECIAL SALE 



If you are not on our list make the best investment of your life — buy a postal card and send 

 in your name. DO IT NOW— the SALE holds for a limited time only. 



The following are a few of the items listed at Greatly Reduced Prices: 



Ruscus, Ruscus Wreaths, Immortelles, Cape Flowers, RIBBONS 



Cycas, Red Frieze, Velvet Red Poinsettias. Red Artificial CHIFFONS 



Flowers. Red Oak, Oak Wreaths, Red /Vlasrnolias, Red NETTINGS 

 Raffia, Papers and Pot Covers. CORDS 



Red Christmas Baskets, Glassware, Oak Elark, Biich 

 Bark, Wheat, Pine Cones, Holly, Boxwood, Ground 

 Pine, Smiiaz, Mistletoe, Leucothoe Sprays, Red Berries, 

 Galax, Perns. 



A. L. RANDALL CO. 



IMPORTERS AND MANUFACTURERS. FLORISTS' SUPPLIES 



66 East Randolph Street, 



CHICAGO, ILLINOIS 



Mention The Review when .you write. 



face on things within the next ten 

 days. Pompons never were so abun- 

 dant as now, and this includes the so- 

 called single varieties. They sell in 

 quantity, but at low prices. 



Next to mums, the carnation is the 

 most abundant flower. The supply is 

 much larger than usual at this time 

 of the year and prices continue low. 

 While the growers who produce strictly 

 fancy stock are getting fair money, 

 the grower whose stock is only average 

 is realizing much less than normal No- 

 vember returns. 



While it would appear that the quan- 

 tity of Beauties on the market would 

 justify seasonable prices, the fact is 

 that the dealer who does not cut rates 

 to clean up frequently finds himself 

 with an accumulation of open flowers. 

 The abundance of mums is thought to 

 have had more effect than usual on the 

 price of Beauties so far this month. 



Rose crops are not heavy, but there 

 is all the stock that is required. This 

 does not always apply to orders for 

 the novelties, and sometimes it is diflfi- 

 cult to find short White Killarney, but 

 Killarney is equal to requirements. 

 Killarney brilliant is not doing as well 

 as the growers had expected, and those 

 who planted Hadley still are awaiting 

 results. 



Violets are selling at the best prices 

 of the season, not because there is 

 special demand, but because the 

 weather has caused the local singles 

 to drop their buds, just as the sweet 

 peas have been doing. Also, until re- 

 cently the weather has been too warm 

 for the shipment of the Hudson river 

 violets. Consequently, there have been 



Yellow 

 White 



GARZA 



Probably the most popular of all the Pompon Mums. Shall have a 

 large supply for your Thanksgiving trade. 



Mums of all sizes and colors 



A fine lot of late varieties— reasonable prices. 



Snapdragons in several colors 



and a full line of other Cut Flowers and Greens. 



O. A. TONNCR, 



30 East Randolph Street 

 CHICAGO 



Mention The Review when yon write. 



times when orders could not be filled 

 with satisfactory stock. Gardenias 

 and orchids are equal to the demand. 

 Lilies are slightly more plentiful, both 

 giganteum and rubrum. There is val- 

 ley enough to go around and prices are 

 easier than at any time since war was 

 declared. There is some short pink 

 snapdragon that is selling fairly well. 

 Paper Whites arrived this week. 



One of the noticeable features of the 

 market is the increase in the number 

 of cash buyers who visit the wholesale 

 houses. These are the owners of the 

 small stores that are increasing in 

 number so rapidly through the outly- 

 ing business districts. In the aggre- 

 gate they take great quantities of 

 stock out of the market every day. 



Field Closes Flower Department. 



After an experience of a little more 

 than a month in the florists' business, 

 Marshall Field & Co. closed its flower 

 department November 7. No announce- 

 ment was made as to intentions. 

 Richard G. Kootz, who has had charge, 

 under the millinery manager, of the 

 two sections devoted to flowers and 

 plants, was released; the other em- 

 ployees were transferred to other de- 

 partments. The fixtures are still in 

 place, but the space is being used for 

 other lines. 



The trade long has been of the opin- 

 ion that the big store has the oppor- 

 tunity to do the largest flower busi- 

 ness in Chicago, but the trade was 



