, .., .-. . ;-^t-if:T»'V!"™Ti.'*rr-T*'-B»af!'T|Wf " 



82 



The Florists^ Review 



NOVEUBES 19, 1914, 



'■^ 



The Flowers that Withered 

 Yesterday 



might have been sold today had your 

 refrigerator kept them in condition. 

 Turn your loss into profit without 



delay, by installing a 



McCRAY 



Florists' Display Refrigerator 



The McCray keeps flowers fresh longer than any other. 

 Its system of refrigeration maintains an even temperature of 

 the proper degree for the preservation of cut flowers and efitirely 

 eliminates the great loss that is caused by imperf6dyc|^gera- 

 tion. ^ r^^-swr 



The McCray is built to permit an attractive and inviting 

 display of your flowgrs, its varioiui compartments being of dif- 

 ferent sizes to accommodate the dMere&t lengths of cut flowers. 



The interior linings are of either opal glass, bevel plate 

 mirror or white enamel and are very handsome and easy to 

 clean. The exterior may be of any finish desired to match the 

 interior of your woodwork or other fixtures. 



The handsome appearance of the McCray is an improvement to any store and is a great stimulant for increased sales 

 and pleased customers. Investigate the McCray and ascertain why they are the best for florists. 



Send now for any of the following FREE catalogues: 



No. 73-For Florists. No. 50-For Hotels. Clubs and Institutions. 



No. 69— For Grocers. No. 91— Regular Sizes for Residences. 



No. 60-For Meat Markets. '''■ -V No. AH-Built to Ordjr for Residences. ,^ ,;, 



McCRAY REFRIGERATOR COMPANY 



668 Lake Street, 



\^ 



KENDALLVILLE, IND. 



FOR BRANCH SAUCSROOM8 IN PRlNCH^AL CITIES SEI YOUR LOCAL PHONK DIRECTORY. 



Mention Th^ Rerl^w when yon wrlt». 



mums, snapdragons, sweet peas and 

 carnations to C. A. Kuehn. His stock 

 is always of the highest quality. 



The consignments of roses from 

 Werner Bros, and W. J. Pilcher were 

 supreme at the establishment of the 

 W. C. Smith Wholesale Floral Co. last 

 week. The extra fancy sold well, but 

 the demand for the lower grades was 

 slow. 



Charles Wors was made happy last 

 week when he received word that the 

 stork had paid a visit to his daughter's 

 home and made him a grandpa for the 

 first time. 



Messrs. Rowe, Windier and Ossick, 

 trustees of the Florists' Club, say that 

 in the future the club's meetings will 

 contain some feature of entertainment. 

 This has been sadly neglected in the 

 •last two meetings. 



We had with us last week the follow- 

 ing visitors: F. J. Farney, of M. Rice 

 Co., Philadelphia; Sydney B. Wert- 

 heimer and Sam. Seligman, of Wert- 

 heimer Bros., New York; M. Le Vine, 

 of Lion & Co., New York; V. J. Cole, 

 of Hembreiker & Cole, Springfield, 111., 

 and J. J. Karins, of Henry A. Dreer, 

 Inc., Philadelphia. J. J. B. 



NASHVILLE, TENN. 



The Market. ' 



The last week has seen a decided 

 revival in business. There was a gen- 

 eral verdict that the week's trade was 

 better than in any previous week this 

 season. As the writer made his rounds, 

 he found nearly everyone busy making 

 designs. Prices are fairly good, being 



CHRISTMAS CARDS 



Have you ordered yours yet? 



Holly, Poinsettia or Assorted. 



200 for $1.00 500 for $2.00 



1000 for $3.50 



Terms: Postpaid— cash with order. 



Samples free. 



THE JOHN HENRY CO. 



Lansing, Mich. 



Mentlun Tbe Herlew when you write. 



Japanese Red Roping 



Can be used to many advantages for your 

 Xmas trade. A sure seller when seen. 

 (tK) yards to ball;. Large size Meiium Small 



Per ball $1.00 76c 60c 



Samples sent free. 

 Also get our list of other good things. 



GEO. H. ANGERMUELLER 



Wholesale Florist.l 324 Pine St., St. Louis, Mo. 

 MentlJD Tbe Rerlew when joa write. 



about the same as in previous years. 

 Mums are at their height and are cer- 

 tainly plentiful. A few are going into 

 storage for the Thanksgiving trade. 

 There is a much greater range of 

 variety this season than heretofore. 



In roses there is a heavy cut of all 

 varieties. Among the newer ones, 

 Shawyer and Cecile Brunner make an 



"We Hake Them Better" 



Florists' 



High-grade 



Refrigerators 



Write for catalogue 



BUCHBINDER BROS. 



Hannfactnrers Florlsta* Refrlgeratora 



520 Milwauka* At*. 



CHICAGO 



Mention Tbf R<'Tiew when yoo wrlf . 



especially good showing. Neither has 

 been grown here to any extent till this 

 season. Both are proving to be great 

 producers and both sell well. Cecile 

 Brunner is especially profitable, as it 

 has nQ_ rival. Some of the growers say 



