" *•»; rrr ■^T* > .w ;■— '^Vi-^Wj — . ^^r''^™^^~.*.l"Tf' ■r.'-r-* \^ ywi ' 7 ». ' 4 TI'yiri'B ^»''!,tw^j|Ul|i,ip||j.4iiK^wu|p4J 



28 



The Florists^ Review 



Dbcbubsb 24, 1914. 



Orders 

 Filled 

 Same Day 

 Received 



THE THIRD EDITION 



OF THE 



Album of Designs 



(A Book Every Retailer Needs) 



'T'HE original Album of Desi^s was published in response to many 

 reauests from florists who felt the need for an up-to-date book that 

 could be used in takinc orders for Funeral Designs. Wedding Decorations 

 and Bonauets, Table Decorations and all cut flower work where it was not 

 practicable to show the customer the finished article as it would be when 

 leady for use. With the publication of this album it became possible to 

 ■ho^e the ttnislied \7ork in beautifully printed' pictures. The first 

 edition sold like hot cakes, and a second edition went quickly. Now a 

 third edition is off the press. Everything is in it— all the standard 

 designs and many new^ and heretofore unpublished pieces. 



•6 pagres, nearly 800 desiKns and decora- 

 tiona, beautifully printed on heavy glazed paper, 

 handsomely bound In a cover that will stand wear 



No restrictions on its sale 



7Sc PER COPY, POSTPAID 



$6.00 PER DOZEN BY EXPRESS 



FLORISTS' PUBLISHING CO. 



Publishers of 



I The Florists* Reviev^ 



The Florists' Manual 



[ The Album of Desigms 



508 S. Dearborn St. (Cazton Bids.) 

 CHICAGO, ILLINOIS 



(• 



16,000. C. G. Anderson is pleased with 

 the way orders came in for the Christ- 

 mas plants. Although they grew three 

 times as many as last year, they sold 

 just as quickly as last year's plants. 

 While there are quite a few fine plants 

 left, it is expected they will soon be 

 cleaned up. August Poehlmann says 

 that he expects a wide distribution of 

 their two new mums, Miss Pauline An- 

 derson and Miss Marvella French, the 

 former a late yellow and the latter a 

 late white, both sports of Chadwick. 



Alex. Henderson says that if collec- 

 tions were only a little easier he per- 

 sonally would be well pleased with the 

 1914 business showing. In spite of the 

 disturbances of the last five months, the 

 turnover for the year has been the 

 largest yet made. 



Growers are in many cases having 

 trouble getting fertilizers. On account 

 of the foot and mouth disease, the stock 

 yards have been permitted to ship only 

 paunch manure and growers in thickly 

 populated districts cannot use this be- 

 cause of the stench. 



Paul Klingsporn, the genial manager 

 of the Chicago Flower Growers' Asso- 

 ciation, says he likes the Chicago sys- 

 tem much better than the system in 

 vogue in Philadelphia, where the re- 

 tailers do most of their buying by tele- 

 phone, with the result that wholesaler 

 and retailer do not meet often. This is 

 in strong contrast to the local method, 

 where the buyers are seen on the mar- 

 ket day after day, which keeps the 

 two branches of the trade in much 

 closer touch. 



According to N. P. Miller, of Kenni- 

 eott Bros. Co., Florida gladioli, as a 

 Christmas novelty sell well up to a 



GREENHOUSE WINDSTORM INSURANCE 



FLOKJAX D. WALLACE 



^UWNCESERVii 



insurance exchange building 

 Chicago 



Mentioa Tb« B«t1«w wben yoa write. 



certain point, but the demand, like the 

 supply, is limited. 



Among the court records of the 

 week: "Mrs. Bernice Wolniewicz vs. 

 John Wolniewicz; decree of divorce." 



Carl Bachler, 3599 Archer avenue, 

 says his business is improving steadily 

 and reports a good gain over last year. 

 Mr. Bachler now is using two automo- 

 biles for business purposes. 



The Star Brass Works, makers of the 

 Binks sprayers, used by many florists, 

 has just finished an active road cam- 

 paign and reports business good. 



John T. Muir now does his own buy- 

 ing, spending quite a little time on the 

 market, but for the rest of the day, 

 early and late, is to be found at his 

 store on Grand boulevard near Forty- 

 seventh street, where all his interests 

 have been centered since he sold his 

 two other stores. 



Peter Reinberg, as president of the 



BUY YOUR riORISTS' SUPPUES rROM 



L. Baumann & Co. 



357-359 W. Oicifo Ave. CHICAGO. ILL 



We have the largest and most 

 complete stock. Sea Moss or Jap- 

 anese Air Plant; Natural pre- 

 pared Ferns, Cycas Leaves, Mac- 

 nolia Leaves, Cycas Wreaths. 

 Magnolia Wreaths, Moss 

 Wreaths, Metallic Designs and a 

 big line of Novelties. 



Mntlon Tb» Beriew whm you writs. 



county board, has appointed M. G. 

 Holding as a member of the county 

 civil service commission. Mr. Reinberg 

 bought a good many thousands of 

 boxes of glass from Mr. Holding in the 



