:Jf^rr^ji' 



January 14, 1915. 



The Florists' Review 



35 



Smm Peas (@ 



Ottf growers are cutting fifeely all colors. Can take care of ^^^^!^ 



any sized orders. Splendid ' stock it is, long stems, well flow- Vu^i,%«r' 



ered and well colored. 



■ *' $1.00 and $1.50 per 100. A few extra long, $2.00 per 100. 



Valley, Special » $4.00 per 100 



"' *c V Extra 3.00 per 100 



C-il;_ Dozen 100 



attleyaSf Special $6.00 $36.00 



Fancy % 4.00 25.00 



4 .^; y- Percivaliana 3.03 20.00 



Gardeniaa> Special .:...•* 4,oo 30.00 



Fancy; 3.00 20.00 



8. 8. I^ENMpCK-MPJiHAN COMPANY 



THE WHOLESALE FLORISn OF PHILADELPHIA 



PHILADarHlA, 1608 1620 Ludlow St. NEW YORK, 117 W. 28th St 'BALTIMORE, rrinUin and St. Panl Sts. WASHINGTON, H St., N. W^ 



J 



MeDtluD Tb« Kevl«w wben fou write. 



LILIES 



YELLOW DAISIES GLADIOLUS 



PINK AND WHITE PRIMROSES 

 CARNATIONS ROSES AND STEVIA 



AND ALL OTHER SEASONABLE FLOWERS 



lSt7 



THE riDLADELPlllA CUT FLOWER CO..* — •«.. 



riiiiiDELriiiA,riL 



Mention Th« R«t1«w when yoa write. 



niiuutes after an order is received in 

 the store, uo matter where or how, it 

 is due in the order department; fifteen 

 minutes' time is allowed for necessary- 

 forms before the order is sent on to 

 be filled and packed. "When Mrs. Grundy 

 phones to know what has become of 

 iier box of seeds, or Mr. Florist his in- 

 secticide, the order department must 

 promptly and courteously reply that the 

 box is on the train for Oak Lane or 

 the bug killer is in the hands of the 

 Adams. The pride and joy of the or- 

 der department lies in a machine called, 

 I think, the Addressograph. By its as- 

 sistance an unheard of number of cata- 

 logues can be correctly addressed in 

 an absurdly short time. There are mod- 

 ern desks and trays of cards and what 

 not that bring this new department, 

 so necessary to business success during 

 the rush, up to the last second of mod- 

 ern improvement. 



A Discovery. 



Some thirty years ago, we are told, 

 few bouquets were complete without 

 Daphne odora. Like Damascus steel, 

 the art of daphne growing was believed 

 to be lost. Everyone of the great horti- 

 cultural celebrities in this country was 



appealed to in vain for daphnes. They 

 said there were none on this side oaf 

 the water. Curiously enough, they were 

 mistaken. There is a florist, just one 

 in this country, who grows the daphne. 

 He has 5,000 plants. His houses are 

 full of blooms today. He knows the 

 art and guards it so jealously that it 

 is feared his secrets will perish with 

 him. The houses and the culture em- 

 ployed are diametrically opposed to 

 modern methods. It is doubtful 

 whether any but a genius could make 

 the daphne profitable today. That it is 

 still grown, and grown to perfection 

 right here in our midst, is a floral won- 

 der of the age. 



A Warning. 



The state authorities require that all 

 manure from districts where the hoof 

 and mouth disease has affected the cat- 

 tle shall be disinfected before it is 

 moved. The disinfectant used in some 

 chseS is a solution of carbolic acid. 

 Carbolic acid when strong enough is 

 fatal to plant life. It is of vital im- 

 portance that every florist find out 

 whether disinfectants have been useil 

 on the manure intended for u^e.in the 

 greenhouses, what that disinfectant 



was and how strong was the solution. 

 It then can be readily ascertained from 

 the state college chemist whether it is 

 safe to use the manure that has been 

 dosed. 



Club Meeting. 



When the routine business of the 

 recent club meeting was finished, the 

 chairman of the essay committee intro- 

 duced the speaker of the evening in 

 a neat little address. The small, 

 though thoroughly representative group 

 of members knew as by intuition that 

 they would learn many things. The 

 speaker told of his eight years' expe- 

 rience in public enterprises. It was 

 most important, he said, to have an 

 undertaking such as the proposed na- 

 tional flower show thoroughly organ- 

 ized — good workers were important but 

 a good organization was most impor- 

 tant. It is necessary to start early 

 to get things done. The daily papers 

 should be used freely in advance, for a 

 long time in advance, to let people 

 know what it is proposed to do. Here 

 was the opportunity to give play to 

 the imagination. You can propose to 

 do anything — for instance, you can 

 propose to have a rose with a stem six 

 feet long. If such a rose is not forth- 



