jAjitiMt 28. iHifi. 



The Rorists^ Review 



GLOEKLER FLOWER REFRIGERATORS 



aioekler Fixtures in Store of A. W. Smith Co., Pittsburgh. 



THE essential part of the preservation 

 of cut flowers is a cold, dry circula- 

 tion of air. Tliat is the fundamental 

 principle of Gloekler" Flower Refrigerators. 

 It keeps the refrigerator sweet, clean and 

 sanitary, and at the same time results iif a 

 saving of ice consumption. It requires per- 

 fect insulation to produce this condition, 

 and the Gloekler method of reinforced cork 

 insulation has b^en proven by<>.fBst the 6nly 

 practical way of producing such a result. 



And then, the selling quality of the refriger- 

 ator—that is a big point for consideration. 

 These refrigerators display flowers so 

 attractively that they almost sell them- 

 selves. They are as valuable a,s an extra 

 salesman in your store. Thej^^tesent an 

 insistent argument to thc'c6st$mer to buy; 

 but in an unobjectionable way. And, after 

 all, the first aim of the florist is to sell. / • 



Gloekler Refrigerators are made of selected 

 materials, finished to exactly harmonize with' 

 your store interior, and completed with our 

 own heavy, attractive hardwate. , "* 



Many splendid styles and sizes in stock for quick ship- ' ' ' 



ment. We build any size or style to order. Any finish. 



A NEW CATALOGUK o( FLORISTS' REFRIGERATORS shows flower store interiors In full color. Send for your copy. 



It's free and It's worth while. Write TODAY. 



^ 



BERNARD GLOEKLER CO., 



Builders of 

 Refrig^erators Exclusively 



rnrsBURGH, pa. 



Mention The Review when yon write. 



BUY YOUR FLORISTS' SUPPUES FROM 



L. Baumann & Co. 



357-359 W. Chkisr Ave CHICAGO. ILL 



We have the largest and most 

 complete stock. Sea Moss or Jap- 

 anese Air Plant; Natural pre- 

 pared Ferns, Cycas Leaves, mac- 

 nolia Leaves, Cycas Wreaths. 

 Magnolia Wreaths. Moss 

 Wreaths, Metallic Designs and a 

 big line of Novelties. 



Mention The ReTlew when yon write. 



miniature landscape gardening, besides 

 house plants and cut flowers. Our mild 

 climate, making it possible to have 

 beautiful gardens and yards at a mod- 

 erate cost all the year around, is sure 

 to help this new movement, and it is to 

 the interest of every local florist to 

 give his aid to make this proposed club 

 a -success. B. B. 



BAI.TIMOBE. 



The lilarket. 



During the week we had only fifteen 

 hours of sunlight, which shortened the 

 supply and brought a rise in prices. 

 Everything in the usual line was 

 bought up and the wholesale houses 

 were cleaned out except for Paper 

 "Whites and some fine Spencer type 

 peas, which were cheap considering the 

 prices asked for other stock. Short 



w^te 



rosee were scarce, also the lighter 



kSiOLD FISH 



Asstd. sizes. Me- 

 dium and Large, 

 SS.OOperlOOandup. 



Also 

 Bird 



Remedies 

 and 

 Supplies 



AUBURNDALE GOLDFISH CO. 



1449 W. Madison St. CHICAQO. 



Mention The Review when you write. 



Bouquet Accessories 



Corrnge Shielda 

 Bouquet Holders 



Tics and Bows 

 Brides' Muns 



WINIFRED 0WEN,«V^?5i*o'Sr^^.'- 



Phone Kedzie 6238 



Mpntlon Th» R>tI»w when yon writ*. 



colored carnations, these being in good 

 demand for funeral work. Jonquils 

 and pussy willows are seen, being a 

 sure sign that spring will soon be with 

 us. 



Club Meeting. 



The largest crowd that ever gathered 

 in the club rooms was on hand Mon- 

 day, January 25, to hear Eiehard Vin- 

 cent, Jr., give his famous lecture on 

 Scotland and to enjoy the varied enter- 

 tainment provided afterward by the 

 club. 



ii 



WE MAKE THEN BEHER 



t) 



Florists' High-grade 

 Refrigerators 



WBmi FOR CATALoi^K 



BUCHBINDER BROS. 



Manufacturers Fldlsta' Refrigerators 



520 Milwa ukee Ave. 



CHICAGO 



Mention The Review when yoo writ*. 



Mr. Vincent, in a prelude to his lec- 

 ture, dwelt at length on the Wm. B. 

 Smith memorial and gave the incidents 

 leading up to the beginning of this 

 movement and spoke also of the prog- 



