80 



The Florists' Review 



Fbbbdabz 4, 1915. 



^ 



GET IN WITH THE NEW THINGS 



THY A CAETON OF 



AMERICAN OAK SHRUBS, i^S?i&>l 



PRKPARKD 



Natural Gre«n 



Charry Red Ctolden Brown 



The new foliage for Wreaths, Garlands, etc. 



Green American Oak Sprays 

 Green American Beech Sprays 



Sailing Agant for 



Magnolia LeaveB 



Cycas Leaves 



OVE GNATT, Hammond. Ind. /^C /^AD 1 ITfCnTMITD 

 Praparar of Natural Foliagas \JtJ V^ASX. Lt Ed l tJ I l\ ila t\f 



Preserved Lycopodiom 



319-321 W. Randolph Straat 

 CHICAGO 



Mention 'ni<f Review wb»B yon writ*. 



NEW YOKE. 



The Market. 



Last week was like old times. Prices 

 were steady at the higher range. Ship- 

 ments continue light. The outlook is 

 for a week or ten days of the present 

 level of values. Everything is off crop. 

 Soon there will be an abundance of 

 roses, and these seem to dominate the 

 situation. 



American Beauties are scarce and 

 high; 75 cents each was general for the 

 selected. So all roses were made to 

 join the procession. Nothing worth 

 while sold under $3 per hundred. The 

 novelties were all higher and there 

 were not enough to go around. Some 

 Hadleys sold as high as Beauties. 



Four dollars per hundred seems to be 

 top for the best of the carnation nov- 

 elties. The ordinaries sell at $1 per 

 hundred. Fine stock can be had at 

 $2 to $3. Laura Weber is growing in 

 popularity. Mrs. Ward and Matchless 

 hold their stand in the front rank. 

 McKinley day was cold, 10 degrees 

 above zero. This may have had a de- 

 pressing effect on sales, which were not 

 up to expectation, from the retail 

 standpoint. 



Cattleyas are abundant. Prices con- 

 tinue at the low level of the last two 

 weeks, the highest obtainable being 

 $25 per hundred. Cypripediums have 

 fallen to $1 per dozen. Oncidiums have 

 risen slightly, but the cattleyas are 

 certainly a great disappointment to our 

 large local growers. 



Longiflorums sell at from $5 to $8 

 per hundred. Most of the arrivals are 

 cleared at $6 per hundred. From $1 

 to $3 per dozen seems to be the range 

 for gardenias. Valley is lower, and 

 nibrums and callas have declined. All 

 else remains at last week's quotations. 

 Sweet peas are fast increasing, and 35 

 cents per hundred seems to be high 

 tide for violets. 



Various Notes. 



February 8, the New York Florists' 

 Club will hold its usual meeting. 

 President Bunyard has sent a circular 

 letter to every member urging at- 

 tendance. The permanent home for the 

 club is the important consideration of 

 the evening; This will be carnation 

 night and some fine stock and novelties 

 will be on exhibition. The club's an- 

 nual dinner will be held at the Hotel 

 Astor, Saturday evening, March 20. 

 The international flower show runs from 

 March 17 to 23, so that out-of-town 

 visitors will have the opportunity of 



Domestic Baskets 



NOW IN GREATER DEMAND FOR 



The Social Season 



Mall us your order early. We have a 

 complete stock for present delivery, 

 and will endeavor to supply your 

 wants promptly at all times. 



if you have not previously done so, 

 this is a favorable time to try out our 

 baskets. They are very attractive 

 and will increase your sales. 



NO CHANGE IN OUR PRICES 



The Madison Basket- 

 craft Co. Madison, Lake Co., Ohio 



Mention The Rerlew when yon write. 



enjoying the affair. Charles Schenck 

 is chairman of the dinner committee. 



The fover show committee meets 

 every Saturday at the Grand Central 

 Palace. Everything is progressing fa- 

 vorably and a great success is now 

 anticipated. The leading retailers are 

 perfecting a plan of exhibiting that 

 should be the drawing feattire of the 

 show. 



The new Retail Florists' Society is 

 holding weekly meetings, the object be- 

 ing to promote harmony and coopera- 

 tion. 



The next exhibition of the Horticul- 



ZJTfo MORE 

 BLOSSOMS 



on plants raised in 4-Inch S'QUARE paper pots- 

 (64 cubic Inches of soil and roots) than on plants 

 raised In 4-inch clay pots (31 cubic inches of ntiU 

 and roots). 



1st — See our page adyt. on page 89. 



2nd — Send for FREE Samples of Our Square 

 Paper Pots and Dirt Bands and Big Folder glTlng: 

 54 ETXPERIENCES of Florists and Market Gar- 

 deners. 



r. W. ROCHELLE & SONS.'.>."J^i°g'i: 



Always menUon the Florists* Rvrtew 

 wbmi wrItinK advertisers. 



