102 



The Florists' Review 



Febbdabt 18, 1015. 



MILWAUKEE. 



The Market. 



St. 'Valentine 's day gave quite a little 

 impetus to general business, relieving 

 to some extent the. st^lgnation under 

 which the florists' business has been 



g boring for some time. . There was a 

 rge dema'nd for violets 'and the stock 

 "yiM in sufficient BUjxply to meet all de- 

 mlSfids. Single violets were scarce, but 

 the supply of the double variety more 

 than made up for lack of singles. The 

 sale of this stock was brisk and brought 

 fairly good prices. There was also a 

 large demand for red carnations and 

 these moved exceptionally well. There 

 were plenty of carnations and all col- 

 ors moved well, but reds were in extra 

 demand. The prices were somewhat 

 better than usual. Bpses have short- 

 ened up, especially the fancy varieties. 

 Pink and white Killarney in longer 

 grades were most plentiful. Short 

 stock was cleaned up quickly each day 

 and trouble was experienced in meet- 

 ing the demand for roses in general. 



Tulips, daffodils, narcissi, etc., are 

 fine and there are plenty to go around. 

 Valley is short this week. There does 

 not seem to be much extra demand, 

 but, owing to the unusually dark 

 weather, the cut is smaller than it has 

 been for some time. 



On the whole, St. Valentine's day 

 business was quite satisfactory from a 

 sales standpoint, but the amount of 

 money received was away below 

 normal. 



Various Notes. 



Mr. McDonald, manager of Gimbel 

 Bros.' flower department, states that 

 business has been so satisfactory since 

 the inception of the flower department 

 that this firm is going to enlarge the 

 business materially in the near future. 

 The space devoted to flowers will be 

 more than doubled and will give ample 

 room for a fine display of stock. 



Miss Schneider, with the Holton & 

 I^unkel Co., spent the week end at 

 Madison, Wis., where she attended the 

 'fProm" g.nd other festivities at the 

 university there. H. J. S. 



No loss if you 

 mend your split 

 cumatioiis with 



8UPKBIOR 



CABMATIOM 



8TAFLK8 



36c per 1000: 3000 

 for Sl.OO postpaid. 



Wa.ScUatterlSM 



422 Main St. 

 BKFOBX Sprlnffficid, Mass, aftkb 

 MtBtlan Tb> H»Ttew wben yon write. 



SPLIT aRNATIONS 



EuUy Mended with 



Pillsbwy'sCarMUoa Staple 



"Best device on the 



market" Joseph Treadi 

 "Ooald not get along with* 

 ont them." S. W, Plkfc 

 1M. ISc; 3NI fsr t1 .M. pssl»sM 

 L L Pilbkwy, GilMbwg, UL 



IfsatleB Tbs Review wbw yoo writs. 



SUPREME 9^WM?. 



INYISIRLX 



carnahonstaples 



35c "^ 



1000 



^^'^ for « t t\t\ 

 Postpaid ^1.00 



For Repairinc Split Camations. Samples Fres. 



rW. WAITC 88 BebMit Af e. Spriiilidi Nan. 



Mention The Review when yon write. 



Tivo layers of glass instead of one 



On€ small inexpensive greenhouse mad$ oi 

 Sunli^t Double Class Sash. 



Get our catalog 



This book points the way to bigger 

 profits in ^rdening. It gives the actual 

 experience of growers all over the country 

 — tells how they, with the aid of Sunlight 

 Double Glass Sash grew bigger, stronger, 

 earlier plants which yielded the big, early 

 market prices. 



This catalog is free. If Prof. Mas- 

 sey's booklet, on the care and use of a 

 hot-bed, cold frame or a small greenhouse 

 is wanted, send 4c in stamps. 



Sunlight Double 



9481 E. Broadway 



Early plants 

 make the prof it- 

 abl^ garden 



You cannot poffSjiHy \J|aV'e 

 vegetables ready for . thtf* early 

 pric£S or flower beds to bloom 

 right unless yoii dse hot-beds and 

 cold frames for starting and ex- 

 pediting them. 



Now is the time 



Sunlight Double Glass Sash 



make the earliest and strongest 

 plants at the least cost of labor 

 and money. They are complete 

 without mats or shutters. As 

 they are never covered the plants 

 get all the light and vv^armth that 

 the sun affords and are secure 

 against the cold night and day. 



Expert gardeners and florists, men 

 who know from experience, look 

 upon the Sunlight Double Glass Sash as 

 the standard of efficiency in gardening. 



Immediate shipment is made and 

 freights are equalized to the customer 

 according to the distance. Ask about 

 this when you write — and write today. 



Glass Sash Co. ^ 



LouisTille, Kj. 



Mention The Review when you write. 



Hake Your Profits Greater 



By using Magic Brand Fertilizer, which is the ideal 

 plant food. Will you not spend one dollar to make 

 two? Send for a trial order — you will be convinced. 



Chicago Feed & Fertilizer Co. 



^^ 810 Exekange Ave , Union Stock Yards, CHICAGO 



Mention The Herlew when yon write. 



^25!&.?,!!5»' 



IN THE GREENHOUSE 



The best fertillzar for sreenhooie or ontdoor nw, for 

 oaraatioiu. roses, chrytanthemums and violets, or pottsd 

 plants, is Sheep Hanurs. and to be certain of the osit— 

 rail Btrencth— get 



SHEEP'S HEAD SHEEP MANURE 



Onaranteed hich percentace of nltronn, phnphogrlo 

 add and potash. Weed seeds killed. Will not caose blaok 

 spot. Hasten maturitr. Quicken the budding and itiffsa 

 the stems. Write for booklet and prices. 



NATURAL GUANO CO.. 811 River Street, Amra. MMii 



Mention The Bsriew when yog write. 



The BAUR CARNATION CLIP 



The most practical device on the market for mendinc SM IT 

 CAflNAIIONS. Let us oonvinn you by TKN DAYS' FRKI 

 TMAL. Send no money for trial outfit. Price per outfit (1 

 Plier and 1000 cUps), 12.60. Clips, per 1000. Sl.OO: 2000, S1.M: 

 6000, $3.25; 10.000. S6.00: 26.000, 112.60: 60.000, 120.00, Poetace 

 prepaid. All Seedsmen. Used the world over. 



BAUR FLORAL CO., Erte, Pa. 



