106 



The Florists' Review 



March 18, 1916. 



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Pacific Coast Department 



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Hawthorne, CaL — C. Ichino, proprie- 

 tor of Buena Vista Nursery, advises 

 that it is the same business that for- 

 merly was known as the Japanese Nur- 

 sery. The postoflSce address is R. F. D. 

 No. 2, Box 196, Inglewood, Cal. 



Santa Cruz, Oal. — Mrs. Lillian E. 

 Banta and daughters have opened the 

 Flower Shoppe, at 17 Soquel avenue. 

 The appearance of the store was the 

 subject of favorable comment in the 

 Santa Cruz Surf on the day of the 

 store's opening. 



Astoria, Or«. — The opening of the 

 store of the Sunset Florists, in the Sun- 

 set theater building, on Commercial 

 street, was held on the afternoon and 

 evening of March 3. 0. S. Minch, for 

 fourteen years in the trade in Seattle, 

 is the head of the concern. 



San Francisco, Cal. — T. I. Kawa- 

 shima, secretary of the Japanese Busi- 

 ness Men 's Association, 444 Bush street, 

 is investigating the subject of coopera- 

 tive markets with the special thought 

 of establishing such an institution for 

 the disposal of the product of the Jap- 

 anese flower growers around the bay. 



Sierra Madre, Cal. — Dates for the an- 

 nual flower show are set for April 8, 

 9 and 10. The Board of City Trustees 

 has donated $250 and the Board of 

 Trade $50. Other financial aid has been 

 oflfered, and already there have been 

 many applications for entries, so that 

 this year's exhibition is expected to be 

 a great success. 



LOS ANGELES. 



The Market. 



The finer weather has helped the out- 

 door cut flower growers, and a great 

 deal of fine stock is now reaching the 

 market. To some extent, this has 

 checked the sale of indoor flowers, but 

 not materially. The retailers' windows 

 are gay and springlike in appearance. 

 Bulbous stock and spring flowers gen- 

 erally are much more in evidence, Ges- 

 neriana tulips being the principal ad- 

 dition last week. Prettily arranged 

 baskets of daffodils, forget-me-nots and 

 other flowers are most attractive, 

 though the actual sales may not be 

 large. Rhododendrons, lilacs and aza- 

 leas are the principal plant exhibits, 

 and these are fine. There are also some 

 good pot hyacinths in all colors. Out- 

 of-town shipments keep the wholesalers 

 busy, and already Easter inquiries are 

 plentiful. 



Various Notes. 



At last the mystery is solved! For 

 months past the county officials have 

 been erecting what looked like a cross 

 between a hurdle and the head of an 

 iron bedstead, and planting rose trees 

 on each. These are placed at intervals 

 of 100 yards or so along the county 

 highways. Why it was done no one 

 could imagine, for anything uglier or 

 more expensive would be hard to con- 

 ceive. Now it appears that they are 

 for the delectation of our eastern visi- 

 tors for 1915. As they drive swiftly 

 along in their autos, the -hurdle? -will 

 be passed so rapidly that the effect of 

 a continuous wall of roses will be cre- 



Thanking you for tko •xcellont 



results wo have bad to date from 



our ad. in The Review.— 



HOLLYWOOD GARDENS, 



Per V. A. 



Jan. 12, 1915. SeatUe, Wash. 



ated. Ye gods and little speed cops! 

 Judging by present appearances, the 

 amount of flowers produced will be 

 about one to each three bushes of those 

 that live, and our eastern friends will 

 sure have to show so|me speed to get 

 the continuous wall effect. It would 

 be laughable were it not for the 

 fact that thousands of dollars have 

 been spent on these ridiculous and un- 

 sightly structures that are badly needed 

 for useful work in connection with our 

 highways. At first the fences, or what- 

 ever they may be called, sagged in the 

 middle and wooden blocks had to be 

 placed to keep them up. Then they are 

 so unstable that dozens of them have 

 been pulled over bodily by mischief- 

 loving boys and others. The whole 

 thing is so futile and absujd that one 

 wonders how any sane man, let alone 

 a board of supposedly good business 

 men, could sanction such an outlay of 

 the taxpayers' money. 



The Freeman-Lewis Co. reports ex- 

 cellent business, quite a good deal of 

 this being decorative table work at the 

 Midwick Country Club. 



H. V. Swenson, of the McNeff-Swen- 

 son Co., Chicago, has been spending a 



few days in {he city and expressed 

 himself as greatly pleased with the 

 country hereabouts. 



The change in O. C. Saakes' store 

 made by altering the window is re- 

 markable, and it is difficult to see how 

 so slight an alteration could have 

 worked so great an improvement. The 

 whole store is better lighted, looks 

 larger, and is in every way more at- 

 tractive. 



The new roses are making quite a 

 display at H. W. Turner's place, at 

 Montebello. This is especially the case 

 with the new ramblers and polyanthas, 

 of which Mr. Turner has a magnificent 

 collection now. The new house to be 

 erected at once will take care of all 

 the trials of new kinds, leaving the 

 main range entirely free for growing 

 for cut flowers and propagating. 



J. Fellowes, of Fullerton, has been 

 on the sick-list with a severe cold. 



The hippeastrums are already show- 

 ing flower at Howatd & Smith's Nur- 

 sery, at Montebello, and;, in another 

 week or two will be at their" best. Fred 

 Howard reports a lively shipping busi- 

 ness. H. R. Richards. 



PORTLAND, QBE. 



The Market. 



Springlike weather continues and the 

 stocks of cut flowers everywhere show 

 the beneficial effects of the sunshine. 

 Carnations, roses, sweet peas and lilies 

 are prime and the local supply is suf- 

 ficient to meet the demand with no 



CHRYSANTHENUNS 



MONEY-MAKERS 

 FOR 1915 



Chieftain, pink per 100, $4.00 



Improved Bonnaffon, yellow " 



Wm. Turner, white " 



Chas. Razer, white " 



Mensa, white single " 



Golden Mensa, yellow " 



Send for price list of Exhibition, Commercial, Anemone, Pompon, Single and Hardy 



varieties. 



DAFFODILS, HYACINTHS, TULIPS 

 and all other seasonable bulb stock. 

 We are handling: the entire output 

 of several of the largest growers of 

 this stock and both quality, and 

 price are right. 



L. A. FLORAL CO. 



i^^iAHtfB MAKES A SPECIALTY OF LONG 



DISTANCE SHIPPING 



112 Winston St., Los Angeles, Cal. 



Mention Tb* R>Tlgw whwi y on writ.. 



S. MURATA & CO. 



WHOLESALE FLORISTS AND SUPPLIES 



LOS ANGELES, 



CAL. 



