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The Florists' Review 



Apbii. 8, 1915. • 



MILWAUKEE. 



The Market. 



On the wliole, the Easter market was 

 satisfactory. A tremendous volume of 

 stock was disposed of, but the prices on 

 cut flowers were only medium. Stock 

 was cleaned out pretty well; little was 

 left at noon of taster day. The plant 

 end of the industry again showed its 

 ascendency and the quantity of plants 

 moved greatly exceeded that of last 

 year. The demand for Easter lilies was 

 large, of course, and they were cleaned 

 out before Easter. Other plants also 

 found a ready sale. 



There was some shortage in fancy 

 roses, such as Ophelia, Russell, Sunburst, 

 etc., but the cut was sufficiently large to 

 give everyone a share of these varie- 

 ties. Killarney and White Killarney 

 were in large supply, but the entire cut 

 was disposed of readily. Carnations 

 were really plentiful and no trouble was 

 experienced in filling all orders for 

 them. The quality was fine and, as 

 there were plenty to pick from, all 

 orders were satisfactorily taken care of. 

 The supply of sweet peas was large and 

 some of them were especially fancy. 

 The butterfly sorts were in great de- 

 mand and were cleaned out early; the 

 ordinary stock was then sold without 

 difficulty and on Easter there were none 

 to be had. Single violets were rather 

 scarce and were therefore at a premium. 

 The double varieties moved rather 

 slowly; after all demands were met, 

 there was a good-sized surplus. The 

 quality was only medium and violets 

 show that they are already on the wane. 

 Valley was scarce the latter part of the 

 week; the stock was somewhat green 

 and so was not readily salable. Spring 

 flowers sold well considering the quan- 

 tity on the market. Prices were none 

 too good. 



The retailers report business as satis- 

 factory, but it is still too early to de- 

 termine just how the holiday panned 

 out. H. J. S. 



Dayton, O. — The automobile parade 

 March 10 included twenty-three deco- 

 rated cars. Two of the five judges 

 who awarded the prizes were F. R. 

 Mitmer, of the Heiss Co., and Warren 

 G, Matthews. 



Hudson, N. Y. — The greenhouses of 

 the late R. W. Allen, whose death, 

 January 10, was reported in The Re- 

 view, have been purchased by Leon 

 Hatheway. Aug. C F. Obermeyer, 

 who, after working in greenhouses 

 through the west for some years, was 

 in the employ of Mr. Allen for the 

 last five years, is foreman for Mr. 

 Hatheway, having charge of all design 

 work as well as of the greenhouses. 



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ALWAYS UBOVm 

 THC 



FLORISTS' REVIEW 



WHEN WRITING 

 ADVERTISOS 



