APBIL 15, 1016. 



The Florists^ Review 



19 



ENOXVILLE, TEKN. 



A SPECIAL GLADIOLUS SHOW. 



The Market. 



Easter brought with it quite agree- 

 able weather, although it was some- 

 what stormy until a few days before. 

 The winter was one of the longest and 

 hardest experienced here for a number 

 of years, and spring is just beginning. 

 Pruit trees, which are nearly always in 

 bloom by March, are just putting out 

 now. 



Easter business surpassed the ex- 

 pectations of the most optimistic and 

 every florist reports a nice gain over 

 any previous Easter. Cut flowers were 

 plentiful, with the exception of 

 Beauties and other choice roses, a few 

 of which were bought from other 

 markets. Sweet peas were plentiful 

 and cleaned up well. Easter lilies, 

 rhododendrons and other plants sold 

 well. 



Various Notes. 



C. W. Crouch 's Easter trade was much 

 better than expected and it was neces- 

 sary to work both day and night to 

 get all orders out. A large number of 

 plants were sold and corsage bouquet 

 work was heavy. Since Easter, trade 

 has been brisk on account of social 

 affairs. One affair of special note was 

 a dance given by the Girls' Cotillion 

 Club, which called for decorations and 

 a large number of corsage bouquets. 

 Mr. Crouch, who has been spending the 

 winter in Jacksonville, Fla., is expected 

 to return home about May 1. 



C. L. Baum's Easter trade was better 

 than that of any previous year, and it 

 was difficult to handle all the orders. 

 However, automobiles made it possible 

 to get local orders out promptly. He 

 ran three cars in addition to messen- 

 ger delivery. His express shipments 

 were about fifty per cent better than 

 those of last year. 



A. H. Dailey had a splendid Easter 

 trade, and although he does not ap- 

 prove of Sunday work, he was forced 

 to come to the store and work on 

 Easter Sunday. Bedding plant trade 

 has picked up since Easter and he has 

 all that he can take care of. He makes 

 a specialty of this line of work and 

 his stock is fine. 



Mrs. R. H. Ryno is rushed with 

 bedding plant orders. She has a large 

 supply of fine plants and the outlook 

 is good. On account of some of the 

 flx)rists going out of the bedding plant 

 business, her trade will no doubt be 

 much better this year than ever before. 

 Her Easter trade showed a good in- 

 crease over that of last year. 



A. J. McNutt is cutting some of the 

 finest Kaiserin roses ever seen in Knox- 

 ville; also a fine lot of snapdragons 

 and lilies. His Easter trade was 

 gratifying, being thirty-seven per cent 

 better than that of last year. It looks 

 as if he would soon have to abandon 

 his place in the city market and locate 

 in larger quarters. E. E. M. 



Alvin, Tex. — The growers of cape 

 jasmines have been given another 

 black eye, the freeze of March 22 hav- 

 ing done irreparable damage to their 

 crops. It is said perhaps fifty per cent 

 of the buds have been killed and the 

 rest of the crop set back to where it 

 is doubtful if it will make Memorial 

 day. W. L. Heller estimates the loss 

 of the Alvin Cape Jessamine & Floral 

 Co. as $4,000, the early promise having 

 been for a record season. 



To Boost the American Grower. 



The American Gladiolus Society has 

 decided to hold two exhibitions of gla- 

 dioli this year, ono at Newport, August 

 18 and 19, as announced, and an addi- 

 tional one at Atlantic City from August 

 26 to August 29, inclusive. The latter 

 exhibition is intended for the benefit 

 of the growers and dealers, as Atlantic 

 City in August presents the unusual 

 opportunity of drawing up to 100,000 

 people a day to a show. No schedule 

 will be required for the second show, 

 but a series of medals may be offered 

 by the society for the most noteworthy 

 exhibits. 



The Royal Palace Casino, situated 

 directly on the Board Walk and sur- 

 rounded by the ocean on three sides, 

 has been secured, and it will prove not 

 only a daylight hall, but the atmos- 

 phere for an August day will be made 

 delightful both to the flowers and the 

 public. 



The American Gladiolus Society is 

 desirous of making this exhibit the 

 foremost national floral event of 1915, 

 and wants every grower, large or small, 

 to be represented with an exhibit. 



Every possible assistance will be 

 given by the committee in charge to 

 those who live distances away, with 

 information, guidance, accommodations 

 for hotels, etc. 



Exhibitors will be allowed to book 

 all the business they can; in fact, the 

 sole purpose of the exhibit is to boost 

 the American gladiolus for the Ameri- 

 can garden and thereby help the Amer- 

 ican grower to flght foreign competi- 

 tion, which has before this caused much 

 concern to the American grower. 



For further information address the 

 chairman of the special exhibition com- 

 mittee, Maurice Fuld, 1 Madison ave- 

 nue. New York city. 



H. Youell, See'y. 



MOTT-LY BfUSINGS. 



T. M. Fitzgerald, Beaver, Pa., has 

 for several years largely advertised an 

 invitation to the public to visit his 

 greenhouses on Palm Sunday. This 

 year, the weather being favorable, the 

 attendance eclipsed previous records, 

 and that in spite of the protestations 

 of an overzealous dominie, who so- 

 licited the aid of the district attorney. 

 That official, however, objected to in- 

 terference, taking the stand that such 

 exhibitions tend to educate and ele- 

 vate the community. 



W. W. Coles, Kokomo, Ind., says that 

 when he gave up the growing of Beauty 

 be decided on taking a chance with 

 Ophelia, but all he could get from 

 Richmond was 500 plants, the clean-up 

 of the stock. These were planted 

 around June 1 and the following record, 

 taken from August 1 to March 1, makes 

 interesting reading: The actual cut of 

 blooms was 10,000, while the wood fur- 

 nished 1,500 grafts and 500 own-root 

 plants, all thrifty stock, now ready to 

 shift. Additional Manetti is ready for 

 grafting more and there is no trouble 

 about furnishing th^ wood, as the 

 plants average fully six feet tall and 

 are full of blooming shoots. Ward, 

 Maryland and Double White Killarney 

 are being planted for summer use. In 

 carnations White Wonder is truly a 

 surprise, giving tremendous cuts. 



Tong & Weeks Floral Co., Ashtabula, 

 O., was awarded first prize for the best 

 window display during Fashion week. 

 It was composed of Dutch stock planted 

 in fiber, in the form of an oval bed. It 

 was artistically arranged and side mir- 

 rors added greatly to the general effect. 

 Herbert Tong did not make his usual 

 pilgrimage to St. Petersburg, Fla., find- 

 ing that Secretary Bryan could not ac- 

 company him as on his previous trip. 

 If the fine lot of spring stock sells well, 

 a trip to the convention at San Fran- 

 cisco is assured. W. M. 



MainlyAb 



outPfeool 



Minerva, O. — A. M. Stackhouse and 

 wife are planning to visit the San Fran- 

 cisco fair at the time of the S. A. F. 

 convention. 



Indianapolis, Ind. — After having prac- 

 ticed law for fifty-four years to a day, 

 William Watson Woollen opened a 

 flower store on Delaware street, op- 

 posite the City Market, April 1, under 

 the name of the Hoosier Floral Co. 



Ashtabula, O. — H. Woeckner has tak- 

 en Fred Wick, an employee of the Ash- 

 tabula Wholesale Bakery, into partner- 

 ship, and formed the Harbor Floral Co., 

 now in operation at 197 Bridge street. 

 Mr. Wick will take no active part in 

 the business. 



Minot, S. D. — In last week's city 

 election George Valker polled a larger 

 number of votes than any other candi- 

 date, being chosen to fill a vacancy on 

 the park board. It is said, also, that 

 Mr. Valker now has the largest green- 

 house in the state, 65,000 feet of glass. 

 He did a record Easter business. 



Fond du Lac, Wis. — To Robert 

 Haentze, florist and manager of the 

 Haeutze Co., has come the honor of 

 being chosen as first mayor of the city 

 under the commission form of govern- 

 ment recently adopted here. 



Norwood, O. — M. M. Carroll recently 

 returned from a long trip among the 

 trade and says she found business not 

 half bad, but what impressed her most 

 was the way the growers cross-exam- 

 ined her on various problems of the 

 business; she says a successful travel- 

 ing salesman must be a veritable walk- 

 ing encyclopedia. 



Wichita, Kan. — The popularity of 

 Charles P. Mueller in this town was 

 shown in the recent election, when lio 

 ran for membership on the board of 

 education. Out of 12,300 votes cast, 

 Mr. Mueller received 8,856, or 1,471 

 more than any other candidate. Not 

 in many years has a candidate for of- 

 fice in this town received so decisive 

 a majority. 



