April 22. 1015. 



The Florists' Review 



59 



Gladioli 



are always popular and always 

 pay— more so when you can buy 

 them at the following prices— - 

 all bulbs 1^2 inches and up : 



100 1000 



America, pink $1.00 $ 7.50 



Augusta, while 1.00 9.00 



Brenchleyensis, red 75 7.00 



Princeps, crimson 1.75 15.00 



Pink Beauty, early pink. 1.00 8.00 



JHrs. Francis King^ 1.50 14.00 



Halley, salmon 1.25 10.00 



Oandavensis, scarlet 1.00 9.00 



Hybrids, mixed 75 7.00 



Order early, because at these 

 prices stock will not last long 



THE UPTOWN 

 SEED STORE 



HARRY A. BUNYARD CO., Inc. 



40 West 88th St., NKW YORK CITT 



Mention The Rerlew when yon write. 



I am makinc some good 



OFFERS 



in the Classified section of this paper 

 under 



GLADIOLI 



HYDRANGEAS 



NURSERY STOCK 



Send for my complete list of stock. 



PETER PEARSON 



5732 Gunnison St., 



CHICAGO 



Mention The ReTlew when yon write. 



It is our BUSINESS 



to Bupply YOU 



with SUPERIOR GLADIOLI 



JOHN LEWIS CHILDS 



Flowerfield, L. I., N.Y. 



Mention The Review when yon write. 



SEEDS 



B«»t that crow. We sell dl- 

 rect to irardeners and floriata at 

 wholesale. Big beautiful cata- 



lojrue free. Write today. 



▲BCmiS 8BBD STORE. Box 84, 8EDALIA, MO. 

 Mention The Rerlew when yon write. 



"Worthwhile" 



SPOT 



117E will expect to liet in 

 this spot from time to 

 time Seasonable Stock, the 

 quality of which will abso- 

 lutely stand tbe"Wirth While'* 

 stamp — and at "living" prices. 

 We pay freight both ways if 

 you don't agree with us and 

 no questions asked. 



— You run no risk — 



For the Coining Week 

 We Offer 



JUST ARRIVED 



BEAUTIFUL SrCCINEH 



Box Plants 



FuUy Developed, Symmetrical and 



as Healthy and Vieorous as 



are Obtainable. 



PYRAMID FORM 



With ball and burlap 



Each Pair 



3 feet high $2.25 $ 4.00 



4 feet high 4.00 7.00 



5 feet high 7.00 13.00 



Same can also be furnished with 

 tubs at cost of tubs extra. 



Write for prices on quantity 



BUSH-SHAPED 



With ball and burlap 



Each Doz. 100 



12-inch $0.40 $4.00 $30.00 



loinch 60 6.00 



IS inch 75 7.50 



Write for prices on quantity 

 From Cold Storage: 



LILIUM LONGIFLORUM 

 GIGANTEUM 



7 to 9-inch, per 100, $6.00; per 

 original case of 300, $16.00 



8 to 9-inch.. per 100, $10.00; per 

 original case of 225, $21.00 



If you have a "bare spot" in your 

 greenhouses, you will find the above real 

 "money makers." 



Winterson's Seed 

 Store 



166 N«. Wabash Ave., CHICAGO 



Attention to Business 



If florists in America would pay as 

 much attention to their business at all 

 times of the year as they do at Easter, 

 there would be less complaint about 

 profits. The only diflference between 

 Easter and any other time of the year 

 is that Easter time has been advertised 

 in connection with flowers. The fact 

 that the demand is not as great at other 

 times is due to lack of advertising. To 

 gouge the public at Eas^Cef time, the 

 only time they are acquainted with flow- 

 ers, is a sure taboo to the business at 

 other times of the year. There are 

 100,000,000 people in the United States, 

 75% living in cities and towns, and there 

 are less than 1000 real live florists to 

 cater to them. The time is coming very 

 soon when there will be a chailge— when 

 the large turnover will count far more 

 than the high prices which only a few 

 can afford to pay. Even now florists are 

 beginning to notice that there is not 

 the demand for high-priced stuff. More 

 plants are being sold for less money 

 than ever before. The florists of Cleve- 

 land are on the right track— they are 

 getting the public acquainted with them. 

 The live wires there are helping the 

 business. Of course, incidentally, they 

 are charitable to the scrubs who are not 

 Charter Members. If the Society of 

 American Florists, etc., could afford to 

 advertise flowers broadcast in such re- 

 sult-getting publications as the Saturday 

 Evening Post for a year, as it should be 

 done, American florists could not produce 

 enough flowers to satisfy one-half the 

 demand. The reason the writer harps 

 on advertising so much is selfish to the 

 extent that when the florists are suc- 

 cessful they will buy more bulbs, and as 

 lily bulbs are very profitable to growers, 

 and Horseshoe Brand the best grade, our 

 business will increase with that of Amer- 

 ican florists. 



Send for prices on MAGNIFICUM, 

 AURATUM and COLD STORAGE 

 GIGANTEUM for immediate 

 delivery. 



RALPH M. WARD 

 & CO. 



THI ULY HOUSE 



71 Murray Street 

 NEW YORK 



Not how cheap 

 but how cood. 



