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76 



The Florists' Review 



Mat 6, 1915. 



Asparagus Plumdsus 

 Seed 



Five hundred thousand new seeds 

 just gathered, at 



$1.00 PER 1000 



This fresh seed must not be com- 

 pared with the old stock now being 

 offered at low prices. It is abso- 

 lutely the best on this or any mar- 

 ket. 



Write for quantity prices. 



J. DIETERICH 



1146 Wall Street, IQS ANGEIES, CAl. 



Mention The Review when you write. 



Boston 4c 7c 



Piersoni 4c 7c 



Whitmani 4c 7c 



CHRYSANTHEMUMS 



All at $10.00 per 1000 

 TeUow: Col. Appleton. Maj. Bonnafifon, Chry- 

 solora. Golden Chadwick, Golden Glow. 

 White: White Chadwick, WhiteQueen.White 

 Cloud, Mrs. Robinson, Silver Wedding. Pink: 

 Dr. Enguehard, May Hunter. Pacific Supreme. 

 Red: Black Hawk. 



AsiMuusrua Plumoaus Nanus 



Extra fine 2-inch stock ....per 1000, $15.00 



8-inch perlOOO, 40.00 



Asparagus SprenBeri 



Extra fine S-inch perlOOO, 40.00 



FRANK WILHELM 



Box 905, R. F. D. No. 6. Los Ansrelea, Cal. 

 Mention The BcTtew when yon writ*. 



CARNATION GORGEOUS 



Ready for Field, 

 from 214-inch Pots, $5.00 per 100. 



BASSETTS riORAL GARDENS 



B. S. BASSnr, Prop. LOOMIS, CAL 

 Mention The Rfrlew when yon write. 



PALMS PALMS S 



Aak tor cor wholesale Ulnatratod palm IM. S 



EXOTIC NURSERIES, i 



g 



3 



c 



Mentlce Tbe'lUTlew wbsa yos writs. 



IREMEMBER 



£ KENTIA NURSERIES 



M SANTA BARBARA. CAL. 



p for Ceees plumesa (all sizes in ausn- 



2 tity). Kentlas. Seaforthiaa. ArecftS, 



S Phoenix Canariensis (stronc and estab- 



t: lished). Trees, Shrubs, etc. S 



^ tsa« fsr WMitali Price Ust. S 



Araucaria Bidwilli 



Out of 2>s-in. pots, 2 tiers $20.00 per 100 



Out of 2 -in. pots, 1 tier 16.00 per 100 



Asparagus Sprengeri 



Out of 2- in. pots $2.00 per 100; $18.00 perlOOO 



The Araucarias and Asparasus are ready for a 

 shift. 



PAOnC NURSEMCS, Mm. Sm Mate* C«^ Cil. 



CYCIlAMEN 



from Endish-grown seed, 

 in fire named varieties, 

 assorted, $2.00 per dozen; $12.50 per 100. 



PRIMULA CHINKNSIS, large flowering, 

 five colors, 65c per dozen; $5.00 per 100. 



PRIMULA OBCONICA BRANDIFLORA. 



mixed colors, 8-inch, $5.00 per 100; .4-inch, $8.00 

 per 100. 



R. D. 4, 



SANTA ROSA, CAL 



sTon street. He says the new venture 

 has started oflf fairly well. 



A. P. B. 



LOS ANOEI.es. 



FRED OROHE. 



The Market. 



Just at the time of writing, the flo- 

 rists are all on the lookout for good 

 decorative greens for the many floats 

 and other structures for Tiesta week. 

 There will be plenty of flowers from 

 outdoors, for probably there never was 

 a season when everything looked so 

 bright and so full of bloom as this 

 year. The last few days have been 

 showery; the nice, gentle rains have 

 soaked into the newly cultivated 

 ground and helped wonderfully the 

 late plantings of nursery products and 

 other stock. The retail nursery busi- 

 ness is keeping up remarkably well on 

 this" account, and as the customers 

 are likely to be successful with the 

 plants purchased, this augurs well for 

 future business. The florists' trade 

 has been rather on the quiet side and 

 the prices of even the best grades of 

 stock have slumped materially. As far 

 as can be noted, there is no shortage 

 of anything and the prices along all 

 lines favor the buyer. 



Various Notes. 



Replying to the usual question, 

 "How's business!" H. Eeeve Darling, 

 of Darling's Flower Shop, said, "Un- 

 sound;" at least, that was the defi- 

 nition I found of the word he used, 

 when I looked it up in the dictionary. 

 All the same, there seemed to be a 

 good deal going on in the back of th6 

 store, while the windows were attrac- 

 tive as usual and Manager Garbett was 

 trying to answer the telephone and 

 wait on customers at the same time. 

 Possibly these Sixth street merchants 

 set too high a standard, but that is 

 a good fault. 



Manager Fred Sperry, of the L. A. 

 Floral Co., returned from San Fran- 

 cisco in good time for the expected 

 rush for Fiesta week. While admit- 

 ting the beauties and charms of the 

 northern city, he says that Los Angeles 

 still looks good to him and it has been 

 said of our friend that he "knows a 

 good thing," etc. 



Calling on J. McGillivray, superin- 

 tendent of Eastlake park, I was sur- 

 prised to see what an improvement had 

 been made in a short time in the green- 

 house department and the grounds ad- 

 jacent to the greenhouses. In the 

 large conservatories the center beds 

 are becoming furnished, while there is 

 a bright and showy display of flower- 

 ing plants on the side benches. The 

 orchids here have greatly improved 

 since the new houses h^ve been built 

 and there is at present a fine show 

 of cattleyas and Iselias. Quite a large 

 importation of Mexican species has ar- 

 rived from a collector sent by the de- 

 partment, and while it is evident that 

 only the more common species and va- 

 rieties have been sent, yet they will, 

 when established, prove- of interest to 

 the many visitors to this alW^ys popu- 

 lar park. "While all lovers of orchids 

 will deplore the spending of good money 

 on this amateur style of collecting, it 

 is at least a start and we may hope 

 for better things as time goes on. At 

 all events, we may be sure that Mr. 

 McGillivray will make the utmost use 

 of the material at hand. The fern- 

 lined walls in the corridor connecting 



It 



Pays 



To 



Pacific Coast 



Florists : 



What stock have you 



for sale to the trade? 

 Is it moving as it should? 

 No? , 



Then tell the trade about 

 it by nsing the Pacific Coast 

 Pages of The Review. 



Pacific Coast advertisers al- 

 most invariably report good 

 resnlts. Like this: 



Say I That ad's a hnmdinger for tettlnc the 

 boslneu.— Everett Floral Co.. Everett, Wash. 



I sold all the Mom cuttings advertised, and yon 

 will not hear from me again, until I can get soms 

 more stock ready. Shall root 100,000 Carnation 

 cattlngs for next season, as I know The Reyiaw 

 will sell them for me.— Frank Wllhelm, Los An- 

 geles. Cal. 



Please cut out of our advertisement in The B«- 

 view the cyclamen seedlings. We sold all oar 

 surplus cyclamen seedlings as a direct resolt of 

 our advertisement in your paper.— Spokane 

 Greenhouses (Inc.), Spokuie, Wash. 



We want to say that our last advertisement in 

 The Review brought us orders from both the At- 

 lintic and Pacific coasts. We liad, strangely 

 enough, on following days, orders from Salem, 

 Ore., and from Salem, Mass.— State Floral Co.. 

 North Yakima, Wash. 



We are well pleased with the results obtained 

 by advertising in the Paciflc Coast Department of 

 The Review. We sold out clean and refused 

 many orders. The Review surely gives results. 

 —Van Slyke & Seamons, Tacoma, Wash. 



The transient rate for space 

 is $1 per inch per insertion. 

 Those who have stock to offer 

 all or a considerable part of 

 the year around should write 

 for contract rates. 



Florists' Pnblishiiig Co. 



SO8 Si. Deukwi Stmt CHICAGO 



