22 



The Florists' Review 



MaV 27, IMS. 



BAI.TIMOBE. 



The Market. 



During the early part of last week 

 business was unusually good, but to- 

 ward the end it slackened considerably. 

 The inauguration of all the city offi- 

 cials, from the mayor down, created a 

 good demand for first-grade stock and 

 used a large quantity at fair prices for 

 this season of the year. Beauties and 

 first-grade roses were most called for, 

 but the demand took up nearly every- 

 thing the wholesale houses had in stock, 

 except, possibly, lilies, which were 

 slow movers. Peonies are now arriv- 

 ing in quantities and are bringing fair 

 prices. Roses are not overplentiful, 

 but sufficient to fill orders. While there 

 are some good carnations, the majority 

 are growing smaller and their keeping 

 qualities are deteriorating. Some gla- 

 dioli are being shown and are bought on 

 sight. To sum up the week's business, 

 it may be said that trade was good and 

 prices fair, with enough stock for all 

 orders but no surplus. 



Club Meeting. 



The regular meeting of the Garden- 

 ers* and Florists' Club was held May 

 24, with a good turnout of members. 

 President Hamilton occupied the chair. 

 The Mothers' day committee presented 

 its complete report and showed a bal- 

 ance left from the recent publicity cam- 

 paign. It was decided by those present 

 to set this balance aside to be the start- 

 ing of a permanent fund for the pur- 

 pose of bringing this day more promi- 

 nently before the public. It was an- 

 nounced that the club bowling team 

 would roll on the Regent alleys in the 

 «ity tournament May 26 and the result 

 •of this contest will be reported in the 

 next issue of The Review. A number 

 of individuals have entered, besides the 

 team. 



The question of retail stores being 

 required to take out traders' licenses 

 ■was discussed and, while some have 

 secured the license, others have not 

 as yet taken it out. As near as can 

 be ascertained, those who conduct 

 stores and have greenhouses and pro- 

 duce some of the stock sold have been 

 able to escape this additional expense. 



The question box brought up a num- 

 ber of interesting matters which re- 

 qoiped some time to thresh out and the 

 aweting adjourned at a late hour. 



Various Notes. 



The summer meeting of the Maryland 

 Horticultural Society will be held at 

 the Maryland Agricultural College, Col- 

 lege Park, May 29. An interesting pro- 

 gram has been arranged and there will 

 b^ something doing throughout the day. 



Mrs. H. J. Quiek, who has been ill 

 for some time, is reported as having 

 oaly slightly improved. 



The demand created by orders for 

 flowers for presentation to the mayor 

 and other city officials, on their induc- 

 tion into office last week, caused one 

 wril-known retailer to say he wished a 

 new mayor and city councilmen might 

 be elected every week during the sum- 

 mer. 



Chas. E. Smith & Co. will shortly 

 move from their present location, at 

 131 Nbrth Liberty street, to 207 North 

 Liberty street, a few doors above Lex- 

 ington' street. W. F. E. 



The alarm clock went off at 

 four o'clock in the morning. 



"I fooled you that toime," 

 8aid Mike with a grin, "for 

 1 wasn't aslape at all." 



Over '28, 



000 rose bushes were sold in 



The florist fools himself who 

 thinks there is any way of 

 selling goods in the trade 

 more effective than adver- 

 tising in The Review. Also, 

 it's the most inexpensive way 

 in proportion to results. 



"We are completely sold out and have 

 had to send money back. The Review 

 is, without doubt, the best advertising 

 medium in the trade."— J. C. Renni- 

 soN Co., Sioux City, la. 



Review readers are not 

 asleep. Note this: 



"Please tell us confidentially what you 



think of . Why doesn't he 



advertise in The Review if he is O. 

 K.?"— Miller Fix)ral Co., Farming- 

 ton, Utah. 



The alarm clock rings in The 

 Review office at 4 o'clock (p.m., 

 not a. m.) every Tuesday. It is 

 to let everybody know adver- 

 tising forms close for that 

 week's issue in just sixty 

 minutes. 



the remarkably short space of four 

 hours by the firm of J. Bolgiano & Son 

 May 24. Some of the purchasers, hav- 

 ing in mind the popularity of former 

 Bolgiano sales of rose bushes, arrived 

 before the. doors of the establishment 

 were opened, in order to be on hand 

 early. The store usually opens at 7 

 a. m., but the firm was constrained to 

 open the doors long before that hour, 

 in order that the traffic on Pratt and 

 Light streets might not be congested. 

 At 9 o'clock there were at least 500 

 persons lined up before the doors. An- 

 other rose sale will be held the day be- 

 fore Memorial day. 



Wheatridge, Colo.— W. W. Wilmore, 

 Jr., says the heavy frost last week 

 practically ruined air stock exposed. 

 Snow fell in Denver and vicinity for 

 three days, from May 18 to 21'. 



MOTT-LY MUSINGS. 



Dreer's exhibit at the Garden Pier, 

 Atlantic City, N. J., is one of the per- 

 manent features of this popular resort. 

 The central, circular mound of hardy 

 rhododendrons will be a fine sight in 

 a few days. A border of golden 

 euonymus is striking. The various beds 

 planted to roses, lupines, etc., are do- 

 ing well. The yellow viola, so effective 

 last year, is again in use for the ribbon 

 border and is a mass of bloom. 

 Nymphseas will fill the front space and 

 undoubtedly be as attractive as last 

 season. The promenade is being wid- 

 ened several feet and will make a 

 splendid approach to this beauty spot. 



The Edwards Floral Hall Co., Atlan- 

 tic City, has some big jobs in sight. 

 The mammoth new hotel, the Traymore, 

 in course of construction, will combine 

 the latest in architecture and decora- 

 tive art — a grand opportunity for the 

 florist. 



Dreer's windows at Philadelphia are 

 worthy of more than passing notice. 

 They are a study. One window is given 

 over to a complete collection of native 

 birds and their houses. The whole is 

 framed or bordered with pictures of the 

 feathered songsters, painted true to life. 

 It can be easily understood that the 

 sale of bird houses has been large. An- 

 other window is devoted to Japanese 

 maples in pots — a rich and effective 

 display. The others are dressed with 

 flower and vegetable seeds, most ar- 

 tistically arranged. 



Michell's seeds were scattered along 

 Market street, Philadelphia, last year, 

 but everything is concentrated in the 

 main store this season. Business, in 

 both seeds and plants, is most satis- 

 factory. The Andalusia plant is taxed 

 to its capacity, with every possibility 

 of being extended to keep pace with 

 the demand. 



Burpee's season is on the wane, but 

 it has been a most satisfactory one. 

 Advertising Manager W. F. Therkild- 

 son is lending his best efforts to the 

 1916 show, which promises to be a 

 hummer. A tour among the palm 

 growers shows a grand lot of stock in 

 all shapes and sizes. A new species 

 of thrips has been discovered. It is 

 described locally as a "house of cor- 

 rection" variety, owing to its stripes. 

 It was imported along with other good 

 things. 



R. M. Eisenhart, Torresdale, Pa., 

 made bis usual hit on single violets, 

 which have made him so well known. 

 Sweet peas have proved a profitable 

 addition. 



Isaac Larkin, Kennett Square, Pa., 

 was for many yea,rs a prosperous builder 

 and contractor, and says he has done a 

 lot of figuring this winter to keep out 

 of the hole. 



William Wunder, Pittville, Pa., says 

 it has been a season of surprises, but 

 the craft is so closely allied to nature 

 that optimism becomes positive with 

 the advent of spring. 



J. Beavis & Son, Pittville, have a 

 splendid showing of Killarneys. 



W. M. 



Tionesta, Fa. — As there is to be an 

 Old Home week and a <]!hautauqua here 

 this year, townspeople are planning to 

 beautify their residences and grounds 

 by setting out more plants. For this 

 reason) the C. A. Anderson CXrieeahc^use 

 Co. look* forward to a prospefrous seaf- 

 8on, despite the depressing -^a* *cloi!l^ 



