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66 



The Horfsts' Review 



Juke 10, 1916. 



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Pacific Coast Depart ment 



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Oakland, Cal. — H. Hayashi & Co. 

 have obtained a permit for the erection 

 of two greenhouses, at Krause street 

 and Seventy-third avenue, at a cost of 

 $250 each. 



Colma, Cal. — Mrs. A. Schmidt was 

 injured May 22 when she was driving 

 into San Francisco with a load of flow- 

 ers. An automobile hit the wagon and 

 Mrs. Schmidt was knocked over the 

 dashboard. Her horse ran away. Mrs. 

 Schmidt was taken to the emergency 

 hospital. 



Santa Monica, Cal. — Albert V. 

 Amet 's new carnation, A m a 1 y a 

 Schoene, is said to be the nearest to 

 a blue variety yet produced. It is, 

 however, more .i*arly purple in color. 

 It is the result of a cross between a 

 red variety and an unknown purple 

 type. %ta fragrance is said to be 

 strong. 



Sumner, Wasli.^ — The Sumner Floral 

 Co. is engaged in^p attempt to restrain 

 the county from shutting off its water 

 supply. Formerly the company received 

 its supply from the county poor farm 

 un^r an agreement with the authori- 

 ties. Now the county maintains that 

 the. poor farm needs the entire supply 

 available, and the Sumner Floral Co. is 

 threatened with drought. 



SWEET PEA SHOW ADVANCED. 



Three weeks ago it was announced 

 that the long wet spell in California had 

 necessitated the postponement of the 

 American Sweet Pea Society's show 

 from June 4 to June 23 and 24, Now 

 Asadstant Secretary Frank G. Cuthbert- 

 son is sending out notices stating that 

 the unexpected warm weather has made 

 it necessary to change the date of the 

 show to June 11. On that date the exhi- 

 bition will be held in the Ps^ace of Hor- 

 ticulture, with aJl prizes and entries as 

 originally planned. 



LdiS ANOEI.ES. 



The Market. 



The heaviest "^d best part of the 

 Memorial day business was done here 

 on the Saturday previous to the day. 

 People evidently thought there was a 

 duty to the living as well as to the 

 dead, and, after paying due respect to 

 those gone •'before, they proceeded to 

 enjoy the holiday by auto rides or the 

 many other means of locomotion in 

 this beautiful neighborhood. Unques- 

 tionably the business for Memorial day 

 is increasing- in .this city, and while 

 probably not one-half as much interest 

 is taken as in cities farther east, yet 

 the addition to trade is quite notice- 

 able. As usual, an enormous lot of 

 cheap stock was handled by street 

 fakers and others around the cepietpry 

 gates, and agMfat deal more was sold 

 this season by our oriental friends in 

 their little shacks by the roadsides bor- 

 dering the carnation fields. Altogether, 

 the quantity of stock turned over was 

 enormous. 



▼arious Notes. 



0«ol A. Young has purchased the in- 



terest of his partner, F. W. Nelson, in 

 the Washington Flower Shop and will 

 in future carry on the business himself, 

 not in the present store, but on the 

 opposite side of the street, at 515 West 

 Washington. The business has been 

 greatly improved since the partnership 

 existed and all wish Mr. Young every 

 success in the future. 



Morris Goldenson always catches a 

 lot of good funeral work for Memorial 

 day and this year was no exception; 

 the trade kept the staff busy until latef 

 in the day. 



Immense quantities of gladioli and 

 carnations were moved by Murata & 

 Co., as well as a matter of 200 dozen 



raVERY now and then a weU- 

 ■9 pleased reader speaks the word 

 which is the means of bringing a 

 new advertiser to 



Such friendly assistance is thoroughly 

 appreciated. 



Give us the name of anyone from 

 whom you are buying, not an adver- 

 tiser. "We especially wish to interest 

 those selling articles of florist's use 

 not at present advertised. 



FLORISTS* PUBLISHING CX>. 

 530-M Caxton Bldg. Chicago 



Easter lilies. A splendid showing of 

 outdoor flowers was also made; the 

 beautiful Iris Kaempferi was especially 

 striking. 



H. Reeve Darling took enough time 

 off from admiring his first-born to come 

 to the store and do an excellent holiday 

 trade. The class of business done here 

 was of a higher quality than usual at 

 this time; in fact, some of the cheaper 

 trade was turned down. Mr. Darling 

 says that the business for the last four 

 months has been the best they have 

 ever had in the same season. 



Howard & Smith intended to close 

 early on Memorial day, but the busi- 

 ness was so heavy as to keep the staff 



busy all day. Large crowds visited 

 the Montebello nursery, by invitation 

 of Fred's Sunday ads, and the place 

 is looking its best. 



J. W. Wolters reports fine business 

 for the holiday. The windows here are 

 unusually attractive now with yellow 

 callas. 



The business of the Freeman-Lewis 

 Co. was not influenced much by Me- 

 morial day, but trade has been good 

 right along. 



I tried to get into the store of the 

 Los Angeles Floral Co. a little after 

 midday, but business was evidently all 

 over for the big day. Next day Fred 

 Sperrjr said they sold out in fine shape 

 early in the day, enabling him and his- 

 staff to take a little recreation and 

 other things. 



Wright's Flower Shop always does 

 big business and this year practically 

 all of it was done on Saturday and 

 early on Sunday. Tom Wright is en- 

 thusiastic about his new ranch out 

 Bakersfield way. 



O. C. Saakes gets a lot of work for 

 the Maccabees and did fine business- 

 for Memorial day. 



Frank Lichtenberg has put on a fine 

 new delivery car and already finds it 

 a great help in his increasing business. 

 Mrs. Lichtenberg, I was glad to hear,, 

 was much improved in health. 



L. D. Waller, manager of the L. D. 

 Waller Seed Co., sweet pea specialists 

 of Guadaloupe, was a visitor this week. 



The H. N. Gage Co. disposed of most 

 of its stock to the Broadway Florist. 

 L. M. Morris, who was with the for- 

 mer company for many years, has also 

 joined the staff of D. Stathatos. Mr. 

 Gage is ^ving his entire attention to 

 the nursery end of the business. 



The monthly meeting of the Los 

 Angeles County Horticultural Society, 

 held June 2 in Kruckeberg's hall, was 

 one of the best attended and most in- 

 teresting in the history of the society. 

 The speaker of the evening was Theo- 

 dore Payne and he spoke on his fa- 

 vorite subject, "California Wild Flow- 

 ers." Mrs. Miller, of La Crescenta, 

 brought a large collection of fiowers to 

 illustrate Mr. Payne's remarks, and, 

 with the flowers in front of him and 

 handed around to his audience, Mr. 

 Payne was at his best. He knows 

 these native flowers thoroughly, knows 

 where and when to find them, knows 

 their peculiarities of growth and flow- 

 ering and is accurate and well informed 

 on their nomenclature. A most hearty 

 vote of thanks was given him at the 



Superior- 

 Grown 



ROSES 



for 



Immediate 



Delivery 



All the new and standard varieties in Quantity. Let us figure on your reauirements for 

 the coming season. We can make the price right for first-class, well grown stock. 



SATISFACTION GUARANTEED 



HENRY W. TURNER 



Wiiolesaie Florist 



MONTEBCLLO, CAL. 



Ifentloa Hm B«riew when yoa write. 



