22 



The Florists^ Review 



JuLt 15, 1916. 



quantity handled is, for this week of 

 the year, unprecedented. This fully 

 compensates for the lower prices, if, in 

 fact, it does not do more. The super- 

 abundance of supply is in the main at- 

 tributable to the extremely favorable 

 growing weather that has prevailed far 

 into this month. So, with such heavy 

 receipts and the sudden coming of hot 

 weather, the wonder is, not that busi- 

 ness is not better, but that the trade 

 is able to move, with any profit at all, 

 such a great volume of stock. 



Beauties are enjoying a fair shipping 

 demand, though whatever local demand 

 there is must be considered as almost 

 altogether artificial. Short Beauties, 

 however, have the distinction of being 

 the only thing that even approaches 

 the short side of the market. Roses are 

 in normal summer demand, but are in 

 abnormal supply. The result is they 

 are clearing only at a price. Consider- 

 ing the quantities, there is much good 

 stock. The best of it, as a matter of 

 course, finds its way into the shipping 

 orders. This condition is the result, on 

 the one hand, of a growing apprecia- 

 tion on the part of out-of-town retail- 

 ers of the advantages attaching to a 

 good displav stock and a realization of 

 the desirability of getting their orders 

 in promptly, and on the other hand, to 

 a tendency among city retailers to be 

 lulled by the proximity of the market 

 into a lack of appreciation of these 

 two fundamentals. Eussell, as usual, is 

 the favorite. Killarney suffers most in 

 the cheap sales to clean up. 



Carnations are in large supply for 

 this time of year and the quality is un- 

 usually good. The demand, however, 

 is no greater than would be expected 

 in the third week in July. Peonies, 

 though not experiencing a rush, still 

 find a place where carnations or asters 

 would otherwise be used. Daisies are 

 abundant. The Shastas are clearing 

 nicely, but there is practically no call 

 for the old varieties. Cattleyas are in 

 fair supply, but the only demand for 

 them is forced. Snapdragon has lost 

 its charm, and gladioli, though moving, 

 has ceased to attract special atten- 

 tion. Sweet peas are everywhere on 

 the market, but no one seems to give 

 them serious consideration. Coreopsis 

 and valley are moving — more cannot be 

 said of them. Gaillardias may be 

 classed with them. Gypsophilas, how- 

 ever, are enjoying quite a frolic. Easter 

 lily, the old utility flower, seems to 

 have lost out for a time at least. And 

 yet, in spite of the apparent apathy 

 hanging over these different lines of 

 stock, a record has been made for the 

 third week in July in quantity of stock 

 moved; and M'hen the books are bal- 

 anced, they will more than likely show 

 an increase over last year in amount of 

 money handled. 



So far as local business is concerned, 

 the most hopeful thing that has hap- 

 pened recently is the settlement of the 

 carpenters' strike. Many thousands of 

 men, idle since April, again are earn- 

 ing and spending money, and other 

 thousands soon will feel the benefit. 



Various Notes, 



Word has been received at the office 

 of the Albert F. Amling Co., Maywood, 

 that Albert F. Amling and party have 

 completed their tour of Yellowstone Na- 

 tional park and are staying with rela- 

 tives at North Yakima, Wash. They 

 report their car is carrying them over 

 the western hills and prairies in great 



'Jlllilllllilillllllllllllllllllllllllllllllllllllllilillllilllllllllllillllllllllllllllllllllllllllllll!s 



tam^'2^ 



Make your 

 headquarters 

 at Randall's 

 when in 

 Chicago 



'^':^:-hP^' 



In this new Chicago building, just off State Street, the 

 A. L. Randall Company has over 50,000 square feet of 

 floor space displaying Cut Flowers and Supplies of inter- 

 est to florists. 



A comfortable rest room is at the disposal of our visitors. 

 Here you may have youf mail directed. Here you may 

 answer letters or make phone calls at your convenience 

 and without charge. 



Courteous salesmen will show you through various depart- 

 ments to make more convenient your inspection of our line. 



Whether you plan to do any buying or not, be sure to 

 stop in to see us. 



16 -in. Russell ^ases 



$3.50 doz. f.o.b. Central Cnilo factory 

 $4.50 doz. f.o.b. Chicafifo 



Big 16-iDch fluted Vases of sparkling glass, 

 clear as crystal. 



Gracefully designed to hold the popular Russell 

 Rose and many other flowers. 



A window display of these will sell flowers and 

 vases for you. 



Order Now While They Last 



Tear Off This Ad for an Order Blank 



Send me doz. 16-inch Russell Vases 



at $3.50 doz. f. o b. factory, 

 at 4.50 doz. f. o. b. Chicago. 



Name 



_„ \ Check your 



^ j preference. 



Town- 



-Ship Via- 

 . State — 



A. L. RANDALL COMPANY 



WABASH AT LAKE 



Phone 

 Central 7720 



CHICAGO 



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