-^ 



22 



of stock on hand to meet ^Bsibl* de- 

 mands. Hence, even in the slackest 

 season of- the year, he must order regu,- 

 larly first-class stock in respectaMe^ 

 quantities. As a result of this neces- 

 sity, no serious complaints are heard 

 from those doing a shipping business. 



An unprecedentedly large volume of 

 stock for this time of the year is still 

 being handled, and prices are low in 

 proportion. Roses never averaged so 

 poorly as in the last two weeks. If it 

 were not for the shipping demand the 

 probabilities are that many Beauties 

 would find their way, with little cere- 

 mony, into the waste barrel. All roses 

 stilLipre more plentiful than in any pre- 

 vious summer, although there now is 

 some reduction in the supply. Quality 

 retrograded as the result of a few hot 

 days, Mrs. Russell showing the effect 

 worse than any other rose; the outer 

 petals scalded to a degree that rendered 

 a large part of the stock positively un- 

 salable, which proved quite a shock to 

 :some of the growers who have plunged 

 on this variety. 



Gladioli have given the growers and 

 wholesalers something of a jolt; prices 

 already have fallen to the level usually 

 not reached until well along in August, 

 and some of the shipments from a little 

 distance are bringing little more than 

 express charges. Pink Beauty is almost 

 as plentiful as America this year. 

 There is some call for white, as Au- 

 gusta has not yet appeared in quantity. 



Carnations are rapidly passing off the 

 stage for this season, as most of the 

 growers are replanting. The stock re- 

 ceived is soft and the flowers are small. 

 Asters, on the other hand, are on the 

 up grade; considerable good stock is 

 seen, although stems are short and 

 prices below what the early cut usually 

 brings. It is said many plants have 

 died because of wet weather and that 

 the early varieties will not give the 

 usual results this year. 



Peonies still find a market, but by 

 no means an enthusiastic one. Only 

 two important lots now remain in stor- 

 age, but these will hold out till Au- 

 gust, at least. Feverfew, candytuft, 

 larkspurs, daisies, coreopsis, gaillardias 

 and gypsophilas are much in evidence, 

 but, generally speaking, no more can 

 be said of them. Cattleyas, -vsrhile not 

 abundant, nevertheless are difficult to 

 sell, and are bringing only low prices. 



In spite of these apparently disagree- 

 able features, however, this is a healthy, 

 if a somewhat plethoric, market, and 

 when florists compare notes with one 

 another and with friends in other trades 

 they are not in the slightest inclined to 

 cry bad business. 



Club Doings. 



The thirtieth annual picnic of the 

 Chicago Florists' Club is to be held in 

 St. Paul park, Morton Grove, Sunday, 

 July 2.5. Trains leave the Union depot, 

 Chicago, at 9:30 a. m. and 12:40, 2:05, 

 3:05 and 5:15 p. m. A splendid pro- 

 gram has been arranged by the com- 

 mittee in charge and an enjoyable time 

 is assured. All florists and their 

 friends are invited. 



The Chicago Florists' Club has made 

 arrangements to entertain all florists 

 visiting Chicago August 12 en route to 

 the convention at San Francisco. The 

 entertainment will consist of an auto- 

 mobile ride through the parks and to 

 other points of interest in the city. This 

 ■ will be followed by a dinner in the 

 Bismarck Gardens at 6 o'clock. After 



The Florists^ Review 



July 22, 1915. 



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Your Leaders 



For This Week 



1 



Gladioli Beauties Russells Lilies 



» '^I'iXfi-i'i 



Big— vigorous 

 sturdy "Glads." 

 Attractive for 

 your window 

 and satisfying 

 to your trade. 

 All colors. 



a?.«#« 



Having all the 

 merits that for 

 years have nade 

 them popular. 

 Rich color- 

 sweet fragrance 

 -life. 



All lengths at 

 very low prices. 



Newest of the 

 aristocratic 

 roses. Daily be- 

 coniing more 

 popular because 

 of its rare bril- 

 liance, of its 

 pink color and 

 long life. 



Giganteum in 

 abundance— big 

 fellows that 

 serve so well for 

 formal and other 

 functions de- 

 manding flowers 

 of dignity. 



Zvolanek's 

 Sweet Pea Seed 



We are the distributors of these 

 famous seed. Refer to page 54 

 for \arieties and prices or write 

 for circular. 



Randall's 



Flower Price Lists 



To the progressive florist as the 

 market ticker to the stock broker. 

 Send your name and we will put 

 you on the list. 



A. L. RANDALL COMPANY 



WABASH AT LAKE 



Phone 

 Central 77%0 



CHICAGO 



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Mention The Review when you write. 



You May Be Prosperous — 



if you think you are. 

 As a certain Economist 

 tells us: — "Prosperity 

 is a state of mind." 



Talk "prosperity," think ''prosperity" 

 and buy "Kennicott's Quality Cuts" 

 and you will have prosperity. 



KstabUshed 188S 



Incorporated 1892 



Kennicott Bros. Co. 



WHOLESALE COMMISSION FLORISTS, y 



163-5 North Wabash Avenue, Chicago, Illinois 



Mention The Rerlew when yon write. 



