32 



The Florists' Review 



JULT 29, 1915. 



FIELD-GROWN 



CARNATION 

 PLANTS 



For the Best Plants, see us 

 We Guarantee Satisfaction 



THE LEO MSSEN CO. 



WHOLESALE FLORISTS 



12th and Race Sts., rHILADELnQA,rA. 



BALTIMORE, MD. WASHINGTON, D. C. 



FIELD-GROWN 



CARNATION 

 PLANTS 



For complete list and prices 



see classified ad. in 



this issue. 



What Is Worth Shipping 



in out flowers at this season of the year, you will find here, as good as any 



grown. We will mention a few items that we can recommend to you: 



Beauties $1.00-$3.00 dozen 



Specially grown for a sunttner crop, you 

 will find them of extra good quality. 



Russell, the best summer rose for size and 

 color. 



Other good roses— Thora, Ophelia and 

 Maryland— show good quality and prices are 

 reasonable. 



Asters $1.00-$2.00 per 100 



So far we have had a good supply, and the~ 

 quantity will be increasing and the quajity. 

 improving each day. 



Easter Lilies 50 for $4.00 



The quality of the Lilies never suffers 

 from the hot weather conditions. In bud or 

 all open flowers. . " 



SPHAGNUM MOSS-$2.00 per S-bbl. bale, 6 bales for $10.00 



Compare them with what is usually called a 5-bbl. bale and note the difference in size and weight. Each bale wrapped. 



Mention Th« Brtew when yon write. 



PHILADELPHIA. 



The Market. 



Asters and roses are more in demand 

 than any other flowers; they must be 

 good asters and good roses to sell, for 

 the market is critical now as in brisker 

 times and will not use poor flowers or 

 short stems. Perhaps some of the best 

 market judges will criticise the use of 

 the word demand, saying it may be that 

 there is no such thing. Let that pass; 

 the word is vised in a comparative 

 sense only. 



Gladioli form the most serious draw- 

 back to the market. Everybody who 

 grew a thousand or two gladiolus bulbs 

 last season appears to have been so de- 

 lighted with them, and with the cheap 

 prices asked for the bulbs this year, 

 that they planted many, many more. 

 The result is that we have many, many 

 more gladiolus flowers than our bright 

 wholesalers could create call for, de- 

 spite their best efforts. The height of 

 the wave of gladioli is passing now, 

 but the depression remains. 



Business is a little below normal for 

 the end of .Tuly, through no fault of 

 the flowers offered, many of which are 

 extremely fine. 



Current Events. 



Miss Marion Faust, daughter of 

 Henry I. Faust, of Merlon, has achieved 

 a notable success in the culture of out- 

 door sweet peas. Her flowers during 

 June and July were equal to anything 

 seen in the cut flower market (n this 

 city. Miss Faust deserves great credit 

 for her success. She displayed excel- 

 lent judgment in the best Spencer vari- 

 eties, grew them well, worked hard and, 

 when the blooming season arrived, she 

 made a special effort. Her energy dur- 

 ing the last two months was remark- 

 able. She was up by daylight each 

 morning and, often without assistance, 

 had her peas picked, bunched and mar- 

 keted with the dew still on them. For 

 this purpose Miss Faust secured a taxi- 



BERGER BR08. 



GLADIOLUS 



Are finer and more plentiful than ever 



before — America, Mrs. Francis King and 



all the best sorts 



Easter Lilies Choice Valley 



Roses Carnations Sweet Peas 



1225 RACE ST. PHILADELPHIA 



Mention Tbe Rericw when yon write. 



cab that ran herself and her product in 

 at high speed to the center of the city, 

 where the buyers welcomed her coming. 

 The net commercial results from this 

 successful effort can be learned, no 

 doubt, by asking Miss Marion Faust, 

 Merion, Pa. 



In these days of high power cats, it 

 is interesting to meet a man who will 

 have none of them and to learn his 

 point of view. J. Coates, of East Falls, 

 is evidently prosperous; he works hard, 

 does his work well and appears happy 

 and contented. Mr. Coates drives a 

 gray horse attached to his deliver 

 wagon. When asked why this good 

 beast had not given way to the pop- 



ular motor car he looked thoughtfully 

 at his four-footed friend and replied 

 that you "couldn't harrow with a 

 motor car." This unanswerable argu- 

 ment will spur Henry Ford and his 

 competitors to greater effort. Until 

 they succeed, every florist must agree 

 with Mr. Coates, but the real point lies 

 in the fact that going ahead slowly 

 often gets there most quickly. 



Various Notes. 



Eecent visitors include George Black- 

 man, of the Blackmau Floral Co., 

 Evansville, Ind.; A. C. Oelschig, of Sa- 

 vannah, Ga.; Wallace R. Pierson, of 

 Cromwell, Conn.; Louis J. Renter, of 



