24 



The Florists^ Review 



1^ 



Skptkmbkr 9, 1915. 



lAl^W 



We offer a fine lot of late Asters in all colors and ask 70a to order some today, because we know they will please you. 



AND INCLUDE SOME OF THESE IN YOUR ORDER: 



A^ntfrwELASTICLYKE 



ROSBS CARNATIONS 



QLADIOLI RUBRUMS 



LARKSPUR DAHLIAS 



MARIGOLDS COREOPSIS 



CORNFLOWER DAISIES 



QIQANTEUMS 

 MUMS 

 VALLEY 

 ZINNIAS 

 POPPIES 



FrneAKlingel 



30 E. Randolph St. 



L. D. Phone 



Bandolph 6878 



Auto. 41-716 



CHICAGO 



Mention The ReTlew when jou write. 



in almost any reasonable quantity, and 

 the early white, Smith 's Advance, 

 though leaa abundant, is in fair sup- 

 ply. They sell, but there is nothing 

 approaching a demand for them. There 

 is no inconsiderable quantity of Easter 

 lilies on the market and much of it is 

 excellent stock," but finds almost no 

 demand. Eubrum lilies and tuberoses 

 also adorn the tables of the wholesalers. 



Seasonable stock, which is a most 

 useful commodity when standard stock 

 is scarce, suffers accordingly when 

 roses are plentiful. So the dahlias, cos- 

 mos and the others of their ilk, though 

 none too abundant, are experiencing 

 little demand. 



Greens of all kinds and in any quan- 

 tity are in the market, and there they 

 remain for the most part. 



Labor day was quite generally 

 observed in the trade. Although many 

 of the houses remained open until well 

 along in the afternoon, a number of 

 them closed at 12 o'clock. In previous 

 years the wholesale houses have kept 

 open, but this year the postoffice made 

 not even one delivery, which resulted 

 in a number of orders for Monday ship- 

 ment not being received until Tuesday. 



August Weather. 



In certain ways August was unusual- 

 ly favorable for florists, and in certain 

 ways unfavorable. There was only 

 fifty-one per cent of the possible sun- 

 shine, against sixty-nine per cent as an 

 average. The records of the weather 

 bureau show the mean temperature, 

 66.6 degrees, was the lowest August 

 mean within the records of the weather 

 bureau beginning in 1871. The mean 

 temperature for the summer, as a 

 whole, averaged lower than in any pre- 

 vious year with the single exception of 

 1875. The highest temperature was 86 

 degrees, and the lowest 47 degrees, the 

 latter being a record for low tempera- 

 ture in August. The maximum did not 

 reach 90 degrees on any day this sea- 

 son, and it was only in 1875 that a 

 similar record was made. The August 

 rainfall, 4.33 inches, totaled consider- 

 ably above the seasonal normal, as in 

 the previous three months. The per- 

 centage of sunshine was lower than in 

 any previous August. 



Flowers 

 De Luxe 



Everything in Cut Flowers at Lowest Prices 



A.T.Pyfer&Co. 



A. T. PYFER, Manager 

 30 E. Randolph St., Feri/"cl^o;e\".rp'S.'! CHICAGO 





Mention The RcTlew when you write. 



Various Notes. 



Charles F. Edgar, formerly with B. 

 F. Barr & Co., Scranton, Pa., and later 

 with the Edwards Floral Hall Co., at 

 Atlantic City, has come to join the 

 staff of the Fleischman Floral Co. 



There is nothing like traveling about 

 a strange country with your eyes open 

 and your mind in a receptive state if 

 you want new ideas. So says C. 

 Frauenfelder, 3343 West Madison 

 street, and he ought to know, for he 

 has tried it. While in California with 

 his family last month, he made note of 

 all the attractive stores, both florists' 

 and otherwise, that he saw. By con- 

 sistently doing this in the various 

 cities and always exercising his pre- 

 rogative of asking questions, Mr. 

 Frauenfelder has amassed a body of 



Nagnolii Leaves, Cycas Leavei, Rufcus 



Write for Prices 

 givimr name of rour Jobber 



OSCAR LEISTNER 



319-321 W. Randotph St. CHICAGO, ILL 



J 



Mention The Review when you write. 



ideas that will be given concrete form 

 next winter in a remodeled or, more 

 accurately speaking, a rebuilt store. 

 We are assured that there will be noth- 

 ing else like it in Chicago. 



For his annual trip to New York for 

 the E. C. Amling Co., John Michelsen 

 left September 6, intending to spend a 

 day each in some half-dozen cities. 



The Florists' Club will hold its 



