26 



The Florists' Rcvicv^ 



Septembeb 9, 1915. 



SELL YOUR CUSTOMERS 



right at the start of 

 the season some of 

 the new kinds of 



roses, and watch how quick they will come back for more. They want to see different roses — different 

 colorings, and if you are the first to show them, you get the business. People have seen Killarneys 

 for years and are tired of them. Killarney is a splendid rose, and will always be used extensively for 

 making up, etc., but as a gift rose the newer kinds are more attractive. 



Ophelia, Hoosier Beauty, Russell, Shawyer, Sunburst, etc., we are now cutting in large quantity, and 

 selling at very moderate prices — 3 cents to 6 cents for these new kinds. Or we are making up the 

 assorted boxes which were so successful with us last year at $5.00 and $10.00 A liberal count, well 

 assorted, of the new roses, in either priced box. 



South Park Floral Co. (Myer Heiier) New Castle, Ind. 



Mention The ReTlew when yog write. 



JOHN KRUCHTEN CO. 



WHOLESALE FLORISTS 

 162 North Wabash Avenue, l d. Phooe Randolph «2$9 CHICAGO, ILL. 



Mention The Review when yon write. 



Didier, 6972 North Clark street, and 

 granddaughter of M. Weiland, of 

 Evanston. The groom is Charles Hils- 

 hoff. 



The fact that the August sales of the 

 A, L. Eandall Co. ran ahead of last 

 year is affording F. M. Johnson much 

 pleasure. It will be remembered that 

 in August, 1914, nearly everyone was 

 anxious to lay in a stock of florists' 

 supplies and it was much the largest 

 August the Randall concern had known 

 up to that time. 



Returning from his summer home on 

 Lake Marie, W. J. Smyth again is to be 

 found devoting his full time to busi- 

 ness. 



The Misses Marguerite McNulty, of 

 Peter Reinberg's store staff, and Nettie 

 Parker, secretary of A. T. Pyfer & Co., 

 have returned from their tour of the 

 Pacific coast, which included attend- 

 ance at the S. A. F convention. They 

 had a memorable outing. 



Fred Ronsley, in the Westminster 

 building, began this week with his fall 

 decorating. The cashier's desk will be 

 moved to make room for a larger dis- 

 play space in his window and a fresh 

 coat of white enamel will add much to 

 the store and fixtures. Next month Mr. 

 Ronsley will have an announcement of 

 considerable importance to make. 



Garden flowers now are selling much 

 better than in July and August, ac- 

 cording to Erne & Klingel, who have 

 made a specialty of such stock this 

 summer. Larkspur is said to be a par- 

 ticularly good seller. 



September 4 was opening day for 

 Arthur Weatherwax, who is starting in 

 business for himself at 428 East Forty- 

 seventh street after many years in the 

 employ of W. J. Smyth. He calls the 

 place the Drexel Flower Shop because 

 of his proximity to the boulevard. 



To take part in an entertainment 

 given by La Sociedad Espanola de Chi- 

 cago, otherwise known as the Spanish 

 Society of Chicago, this week, is the 

 distinction of Miss Isabel Vega, with 

 A. Henderson & Co. 



What, with a new, white tiled 

 entrance, the erection of new telephone 

 booths on the west side of the sales 



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