46 



The Florists' Review 



OCTOBBB 7, 1915. 



12 



PAGES OF BETAILERS' CARDS 



This department for the carda of 

 Leading Retail Florists — those flo- 

 rists who have the facilities for filling 

 the orders sent them by other florists — 

 has made possible the recent rapid de- 

 velopment of this branch of the busi- 

 ness, a branch of the trade now estab- 

 lished for all time and so helpful that 

 its volume will keep on increasing for 

 many years. 



Are you sending and receiving your 

 share of these orders? You can send 

 your share (and make 20 per cent profit 

 without effort) if you let^ 

 your customers know you] 

 can perform this service] 

 for them. To receive yourj 

 share — well, The Review's department 

 for Retailers' cards remains the one 

 way of getting prompt action on the 

 order in hand. 



To be represented costs only 70 cents 

 per week on a yearly order. This is 

 for one-inch space. Other spaces in 

 proportion. 



Why not send your order today — ^now 

 — before you forget it? 



^vod JJ/?. "^oIqp, 



<*• 



,.^0d8t... 



B«ik aid Itmdlmt tmt. 



St loiit, /Bo., September 5, 



norlstt' Revl««, 

 Chicago, 111. 



Gentlement- 



Durlng the SIX MONTHS from Wuroh 4 to September 4 



I hft»a received fron other florlete. by nail, telegraph or 



cable, ordere to the amount of $51.^.35 aa a reeult of my ad- 



vertltenent In the Retallere' department of The Review, With 



the allowanoe to aendera the record for SIX MONTHS la: 



Value of ordere received $513.35 



Leaa 30* allowed aendera 103.60 



Set value of ordere for SIX MONTHS-- 410.65 



It ahould be noted that thla ahowlng oovera the 

 DULL SDMlffiR M0HTH8, when any addition to a Florlata'a buel- 

 neaa la deoidadly weloome. 



Retail riorlata not advertlalng In The Review 

 ahould profit by thla letter. 



Reapeatf|t 



^^^i#w(^ A— 



Orders for TEXAS 



THE 

 FLORIST 



KERR 



HOUSTON, TEXAS 



Mamber Florlata' Telegraph Delivery 



HOUSTON. TEXAS 



''Forestdale'' 



Tha Flower Shop 



S«vttn Entrl«s — Flv« Prlz«s 



A Card This Si 



Coats Only 70c per Week 

 on Tearlr Order 



It woald keep yonr name and your taclUtlea 

 before the whole trade, 



A baU-lncIi oard coata only 86c per week oa 

 yearly order. 



rORT WORTH, TEXAS 



J. E. MCADAM 



Member Florists' Telecraph Delivery. 



Lang floral & Nursery Co., %iii' 



Write or wire headqaarters for flowers for Texas. 

 Oklahoma, Louisiana, New Mexico, No orders too 

 large, none too small. 



TEXAS 



Dallas Floral Co. 



DAIiLAS, TEX. 



H. F. OR£T£, Prop. 



EL PASO, TEXAS 



POTTER FLORAL CO. 



Member Florists' Telegraph Delivery Asa'n 



ARTHUR E. CRABB 



GRAND RAPIDS, MICH. 



Prompt ■•rvio* to any point tn Ml c h lgwa 



NEWARK, N. J. 



The liarket. 



Steady cool weather, with the fact 

 that most people have returned from 

 their vacations, has had a tendency to 

 improve business and, though the sea- 

 son has not yet fully opened, many re- 

 tail florists report better trade. Some 

 still find it rather quiet. Collections 

 are reported slow by quite a number. 



The social season has not yet opened. 

 When it does there will doubtless be 

 quite a noticeable increase in the re- 

 tail trade. There is a moderate amount 

 of funeral work at present, an occa- 

 sional wedding and a slowly increasing 

 counter trade. The growers almost 

 without exception have fine stocks of 

 plants. If prices are fair and they can 

 dispose of all their output, they look 

 forward to a prosperous year. 



Carnations have been blooming some 

 for three or four weeks, but not pro- 

 fusely, and the first flowers were of 

 poor quality. Within a short time there 

 will be an abundance of the finest of 

 blooms. Each week sees more chrysan- 

 themums in the market and the quality 

 is improving. It is too early yet for 

 the high-grade blooms or for large 

 quantities of the flowers. Growers in 

 and about Newark will be able to sup- 

 ply good stock in large quantities as 

 soon as the chrysanthemum season 

 really arrives. Orchids are more plenti- 

 ful and of good quality. Boses are 

 fair for this time of the year, and suf- 

 ficient in quantity to supply present 

 needs. Some fine Easter lilies are 



scHRoer^A 



•** 56 Broadway *» 



DETROIT 



MICHIGAN 



John Breitmeyer's Sons 



Ciner Bnadway & Gradct Are., 



DETROIT, MICH. 



Member Florists' Telegraph Delivery Ass'n. 



Crabb & Hunter Floral Co. 



BRAND RAPIDS, MICH. 



Specialise in the earelnl filling 

 of Telegraph Orders 



J. B. GOETZ SONS 



SAGINAW, MICH. 



or any City in Michisan 



■MI^HItf* il M ORDERS WILL BK C&KK- 

 ni 11/11 lU/ir^ rULLY CAKED FOR BY 



HENRY SMITH 



Wholesale and Retail Florist of Grand Rapids 



BAHLE CREEK, MICHIGAN 



S. W. COQQAN, Florist 

 II wttT iwAiN nunr 



Member Florists' Telegraph Delivery Ass'n. 



DETROIT and VICINITY 



i.BeBb rbnl U.^^^St^'^'m Bate Si 



