M 



The I'lorists' Review 



OCTOBBB 21, 1915. ,v 





t - i 



12 



PAGES OF BETAILEBS' 0ABD8 



This department for this , carda of 

 Iieading Betall Florists — those flo- 

 rlsts who lutve the facilities for filling 

 the orders sent them by other florists — 

 has made possible the recent rapid de- 

 velopment of this branch of the busi- 

 ness; a branch of the trade now estab- 

 lldied for aU time and so helpful that 

 its volume will keep on increasing for 

 many years. 



Are you sending and receiylng your 

 ■hare of these orders? You can send 

 yodr share (and make 20 per cent profit 

 without effort) if you let| 

 your customers know you I 

 can perform this service I 

 for them. To receive your| 

 share — well. The Bevlew's department 

 for Betailers' cards remains the one 

 way of getting prompt action on the 

 order in hand. 



To be represented costs only 70 cents 

 per week on a yearly order. This is 

 for one-inch space. Other spaces in 

 proportion. 



Why not send your order today — ^now 

 — before you forget it? 



...^ortet... 



.-^>- . _ . ..":V^' 



loik Mi AmUmI tm. 



9L1oli$,0ti^ September S; 



rioriets' Review, 

 Chicago, 111. 



Gentlemen:- ' " "' 



During the eiX MONTHS from Uciroh 4 to September 4 

 1 heve received from other riorlete, by msU, telegraph or 

 cable, ordere to the amount of $51.1.35 ae a result' of. my ad- 

 vertisement In the Retallere* department of The Review. With " 

 the allowance to aendere the record for SIX MONTmS Is: 



Value of orders received $513.55 



Less 30% allowed senders———- 103 . 60 

 Met value of orders for SIX MONTHS— 410.65 



It should be noted that this showing covers the ' 

 DULL SUMMER MONTHS, when any addition to a.Florlsts's busi- 

 ness Is deoldedly weloome. . j < 



Retail Florists not advertising in The Revlsw 

 should profit by this letter. 



Respeotl 



, ^.,. 



^^i^t^p^ 



A^ 



Orders for TEXAS 



THE, * ' 

 FLORIST* 



KERR 



HOUSTON, TEXAS 



Member Fl orists' Telegraph Delivery 



HOUSTON. TEXAS 



'Torestdale'' 



The Rower Shop 



S«v«ii Entries — Flv« Priz«s 



A Card This Size 



CosU Only TOc per Week 

 on Yearly Order 



It woald keep your name and year faculties 

 betme the whole trade. 



A half-inch card costs only Kc per week •■ 

 yearly order. 



rORT WORTH, TEXAS 



J. E. MCADAM 



Member Florists' Telegraph Delivery. 



Ung Floral & Nursery Co., is.? 



Write or wire headqunrters for flowers for Texas, 

 Oklahoma. Loutelana. New Mexico. No orders too 

 large, none too small. 



Dallas Floral Co. 



DALLAS, TEX. 



TEXAS 



H. F. ORET£, Prop. 



EL PASO, TEXAS 



POTTKR FLORAL CO. 



Member Florists' Telecraph Delivery Am'b 



ARTHUR r. CRABB 



GRAND RAPIDS, MICH. 



Prompt 8«rrlo« to any point In Mtcl^Kaa 

 TOLEDO, O. 



The Market. 



Cut flowers have been exceedingly 

 scarce. This was due to the fact that 

 last week there was little sunshine. 

 Florists were handicapped to a great 

 extent as a result, ^especially as a 

 large amount of funeral work created 

 demands which could nojj be filled. 

 Carnations were few, and, with prac- 

 tically no roses on the market, florists 

 found themselves battling with the 

 greatest cut flower scarcity that has 

 prevailed in this city in years. 



A fine cut of chrysanthemums is ob- 

 tainable now. Due to the fact that 

 all outdoor flowers are gone, a great 

 demand exists for mums. 



Some fine specimens of Hoosier 

 Beauty and Killarney are on the mar- 

 ket, but there are not enough blooms 

 to supply the wants of the trade. 



Week of Conclave. 



The first half of last week was a 

 busy period for the florists, when the 

 Knights Templar of the state of Ohio 

 assembled for their annual conclave. 

 Extra help was required by many stores 

 to handle the large amount of work 

 during the three days of the conclave. 

 Never before in Toledo were so many 

 flowers used at one time for decorations 

 and corsage bouquets. 



The largest order received by a 

 Toledo florist was that given to Metz 

 & Bateman for the decorations used in 

 the Masonic Temple. Earl Metz, mem- 



^ 8CHROere» 



**• 86 Broadway *■ 



DETROIT 



MICHIGAN 



John Breitmeyer's Sons 



drier Broadway & Gratiot Are., 



DETROIT, MICH. 



Member Florists' %'elecraph Delivery Ass'n. 



WHEELI7SG, 



BWEliT VIRGINIA AND EASTERN OHIO P0INT5D 



DAY AND NIGHT SERVICE 



FORBES&DONAHEY 



Y 1212 MARKET ST. «■ 

 J. B. GOETZ SONS 



SAGINAW, MICH. 



or any City in Michigan 



mMti*MMMitlkM ORDERS WILL BK CAilF:- 

 nil^IlltjAni FULLY CARED FOR BY 



HENRY SMITH 



Wholesale and Retail Florist of Grand Baidd* 



BAHLE CREEK. MICHIOAN 



S. W. COaOANp Florist 

 11 WPT JIAiM OTHnCT 



Member Florists' Telegraph Delivery Ass'n. 



DETROIT and VICINITY 



L Beak Flonl Co., Aibert^odiei«». ,gj jjj^ St 



