ILLINOIS STATE BEE-KEEPERS' ASSOCIATION 



131 



of business. He consumes the most. 

 Rich people do not eat honey to an 

 extent sufficient to make any special 

 effort to please them remunerative. I 

 am forced to conclude the quicker the 

 bee-keepers quit the bothering business 

 of comb honey production and devote 

 their energies to producing, advertis- 

 ing and distributing extracted honey 

 the more satisfaction will be found in 

 the business. To test the comparative 

 demand, I asked my partner to keep 

 tally of the first 50 families he can- 

 vassed and note the number who used 

 comb honey exclusively, those who used 

 extracted honey, and those who used 

 neither. The same number was noted 

 by myself, and total results as follows: 

 Two out of 100 used comb honey only; 

 20 used no honey; 78 were consumers 

 of extracted honey. To make the 

 "straw 'ballot" fair, we selected locali- 

 ties of wage earners and brown stone 



fronts, the avenues and the alleys of 

 cities. The grocer has been advising 

 his customers to buy comb honey be- 

 cause that he could recommend as pure. 

 That sort of talk has failed to check 

 the growing popularity of extracted 

 honey as a cheap and wholesome food. 

 The explanation is in one word, price. 

 Extracted honey sells for about half 

 the price of comb. Can be produced 

 and distributed for half its present 

 price to the consumer if we eliminate 

 all unnecessary expenses, gain the con- 

 fidence of consumer by seeing to it 

 the pure food law is respected; also 

 keeping everlastingly at it disseminat- 

 ing the truth about the benefits and ad- 

 vantages of using extracted honey as 

 a food for economy and health, then 

 bee-keeping as a business will be the 

 gainer. 



S. A. NIVER, 



Whitewater, Wis. 



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