J332 The Weekly Florists' Review* 



'if^-i 



April 20, 1905. 



CLEVELAND. 



The Market 



Since the first of April there has been 

 weather to please the bulb growers and 

 plantsmen, particularly those whose 

 stock was at an advanced stage. From a 

 business standpoint it has been decidedly 

 unseasonable and the retailers report 

 sales below the average for this time of 

 the year. Nevertheless all made large 

 preparations for the grand rally at Eas- 

 ter. 



Easter lilies, generally speaking, are 

 of very fair quality and most growers 

 are on time. Very little disease is notice- 

 able. Azaleas, marguerites, Eamblers, 

 H. P. roses, spirajas, hydrangeas and 

 Dutch bulbs will be plentiful and of very 

 good quality. There will be no advance 

 in prices over former years and a large 

 sale should result. 



Cut flowers will not be overabundant 

 and the quality extra fine. Beauties will 

 be very limited locally. Tea roses and 

 Meteors will be more plentiful, many 

 local growers being in good crop. Car- 

 nations will be in fair supply and of su- 

 perior quality. Sweet peas, valley and 

 bulbous stock will be on hand in large 

 quantities, 



I A New Store. 



It is eminently proper at this time to 

 particularly mention the opening of 

 Smith & Fetters' new store on Euclid 

 avenue, Monday, April 10. In a nut- 

 shell I may say it is of metropolitan 

 character and a perfect dream of beauty 

 and magnificence. The color scheme is 

 of a light greenish tint, with decorations 

 of a trifle darker shade. Expensive 

 chandeliers play a very prominent part. 

 A spacious workroom is in the rear, with 

 oflSces above. The cost of decorating 

 and furnishing the store was between 

 $5,000 and $8,000. 



\7ith the Growers. 



At J. M. Gasser Co. 's, Eocky River, 

 we found Mr. Wm. Smith, manager in 

 charge. About 1,000 perfect lilies were 

 just right, also extra fine hydrangeas, 

 Ramblers, lilacs, azaleas, spiraeas, Dutch 

 hyacinths and tulips. Roses and carna- 

 tions are a trifle off crop. 



H. A. Hart will have a fine lot of 

 Easter stock. Lilies were very good. 

 Ramblers, H. P. roses, spirroas and a 

 very fine batch of hydrangeas were just 

 right, also pans and pots of bulbous 

 stoelt'' 



^ -las. Eadie has some choice stock just 

 right tpr Easter. 



-Mrf.' A. Sehmitt, of Glcnville, was 

 visi^d. Here we found Charles Sehmitt 

 with sleex^s rolled up and hustling 

 among as perfect a lot of Easter plants 

 as the writer has seen for many days. 

 Several hundred perfect lilies are in cold 

 frames. A magnificent lot of Ramblers 

 are deep in color and a mass of bud and 

 bloom. Dorothy Perkins is also very 

 fine. Azaleas, genistas, spirajas, mar- 

 guerites, H. P. roses and bulbous stock 

 could not be beaten or better timed for 

 Easter. ^ 



Fred Aul is a neighbor of Mrs. 

 Sehmitt and also has a fine collection of 

 Easter plants, bulbous stock and spiraea 

 predominating. Casper Aul has a good 

 stock of hydrangeas, lilacs and bulbous 

 stock in prime condition. 



G. M, Naumann's was the only place 

 where no lilies were seen. He claims 

 there is nothing in them at the prevail- 

 ing low price. "We found some very 



SMASH 



Goes the Price 

 After April 24. 



Plain Chiffonfiands 



4-inch, 3^c per yd. 

 6-inch, 5^c per yd. 



Lion & Wertheimer 



Ribbons and Chiffons 

 463-467 Broadway, 



NEW YORK. 



Mention The Review when you write. 



SMITH'S 



CHRYSANTHEMUM 



MANUAL 



By KJMXR D. SMITH 



Complete Practical Treatise, con- 

 cise directions for every stage of 

 tlie work of propagator and grower. 

 The result of 20 years' experience. 



80 PAGES, 18 ILLUSTRATIONS 

 TWENTY-FIVE CENTS POSTPAID 



FLORISTS' PUBLISHING GO. 



334 Dearborn St., Chicago 

 (Caxton BaildlDK) 



choice stock, nevertheless. Azaleas, 

 •leutzias, genistas and marguerites were 

 all of good quality. 



S. N. Pentecost is on hand with a 

 collection of Easter plants which would 

 vie with the best growers. Here we 

 found azaleas, lilies, Ramblers, H. P. 

 roses, etc., right on time. 



George Smith has hit Easter just right 

 with a fine lot of clean, healthy plants, 

 which are always characteristic of this 

 place. Forest City. 



Meadville, Pa. — Geo. W. Haas & 

 Son report this winter's business as 

 very good, a little more than) a fourth 

 greater than last season. There was 

 considerable snow here April 16. 



Wichita, Kan. — The florists of Wi- 

 chita have been holding a three days' 

 flower show at the store of Innes & 

 Co. The exhibitors were C. P. Mueller, 

 W. H. Gulp & Co., Hersey Greenhouse 

 Co., C. A. Rose and the Fairview Green- 

 house Co. 



Who Is The 

 ^ Florist ? -N 



Ever Hear that Expres- 

 sion at a Wedding ? 



It means attractive wedding: 

 decorations and decorations that 

 please mean dollars to the Flo- 

 rist who designed them. 



The bride and groom who are 

 the two happiest persons on 

 earth at this time, will always 

 remember your work and the 

 guests will find out who 

 the Florist Is. 



Here Is a Valuable 

 Tip For You. 



Make your decorations shine 

 out bold. 



Interweave them with ribbons. 



It is really wonderful what a 

 ribbon bow here and a knot 

 there will do, but try it. . Let 

 us help you. Wc make the 

 best line of Florists' Ribbons on 

 the market today, in beautiful 

 soft weaves and shades that 

 match flowers. 



Don't put off writing for sam- 

 ples. Do It now. It pays. 



The Pine Tree 

 Silk Mills Co. 



Philadelphia 



806-808-8(0 Arch St. 



52 and 54 N. 8th St. 

 ^ / 



Mention The Review when you write. 



Wliolvsal* and B«tall Dealers 

 to aU ktods of 



ir 



Eocr= 

 greens 



rANCY and 



# 



DAOOBB FEBNS. 

 OAIiAX— Brown and Green. 



45 West 29tli St., NEW YORK CITY. 



LEUCOTHOE SPRAYS. PRINCESS PINE. 

 HOLLY. . SOUTHERN WILD SMILAX. 



Telephone ISOS Madison. 



DuLUTH, Minn. — Eischen Bros, have 

 opened a branch store at West Superior. 



IVIASON City, Ia. — On April 10 fire 

 practically destroyed the residence of F. 

 S. Keith and did considerable damage 

 to the greenhouse and stock. Loss^ 

 $1,500. 



