Peckmbbb 28, 1905. 



The Weekly Rorists' Review^ 



383 



We filled Beauty orders for Christinas after other shippers had failed. We have plenty 



BEAUTIES 



for New Year's and also all other Roses and fancy Carnations. Give us your 

 order and we will treat you right. 



GEORGE REINBERG 



51 Wabash Ave. l. d. Phone 1937. CHICAGO 



Mention The Review when yon write. 



A. L. VAUGHAN L. D. Telephone, Central 2571 FREDERICK SPERRY 



VAUGHAN & SPERRY 



60 Wabash Avenue, Chicago 



WHOLESALERS AND JOBBERS 



Wire or phone us your orders for Violets, etc., for New Year's. 



CUT FLOWERS, Standing Orders Solicited. 



FLORISTS' SUPPLIES 



J 



Mention The Review when yon write. 



minimum, as there is not one store but 

 what has a large number of them left. 



Fancy baskets sold well, ranging from 

 $5 to $15, and but few are left. The 

 Christmas tree men have also had a good 

 trade. 



This year all florists made effort 

 toward good window decorations. Gus 

 Colberg, of the Swanson Floral Co., 

 made a fine display with poinsettias and 

 .1 large arch of holly. E. F. Lemke had 

 an attractive display of Christmas bells 

 and other novelties. L, L. May & Co. 

 exhibited a handsome bunch of Kil- 

 larney. Aug. Swanson also had a fine 

 ilisplay in his Arcade store. 



Chas. Vogt reports business good, be- 

 ing compelled to engage two extra clerks 

 for the rush. 



J. Hoffman, in charge of L. L. May 

 & Co. 's retail department, reports the 

 best business his firm has yet had. 



The growers all feel good, especially 

 Haugen & Swanson, who had numbers 

 of violets which sold readily at $2.50 

 per hundred. They seem to have struck 

 it right on violets this year and sonu 

 growers contemplate planting them in 

 large numbers for another season. 



C. Bussjaeger has been cutting some 

 good stock, for which he fimls ready 

 ^lemand. Felix, 



. Erie, Pa. — E. C. Hill reports a very 

 satisfactory sale for his new red gera- 

 nium, Ora D. Hill. A number of orders 

 for 2%-inch plants have already been 

 shipped. 



The Review* will send Smith's 

 Chrysanthemum Manual on receipt of 25 

 cents. 



WASHINGTON. 



Christmas Notes. 



In writing of the Christmas business, 

 I am reminded of the little boy who said 

 there was only one thing better than a 

 piece of mince pie — and that was another 

 piece. So, the majority of our retail 

 floripts, in reviewing the phenomenal 

 trade of the Christmas season, have 

 about concluded that nothing but another 

 Christmas could equal it. My good 

 friend Shaw, of New York, has gone 

 after the picklers. He starts with gall 

 and wormwood, but 1 presume we will 

 eventually give them fire and brimstone, 

 and they deserve it all. I am glad to 

 say that this year there was more evi- 

 dence of a tendency to "provide things 

 honest in the sight of all men. ' ' Several 

 dealers I note of, are very anxious that 

 the florists' business be given more pub- 

 licity. They had better watch out or 

 they will get ' ' publicity ' ' good and 

 plenty as holidays roll around. 



While the foregoing is a digression, it 

 is also a prelude to the statement that 

 the Washington retailers made an excel- 

 lent showing in the quality of stock, and 

 were most liberally rewarded by the 

 buyers. In reply to the stock question, 

 "What sold best?" nearly every one re- 

 plies, "Everything," a proof that there 

 was a big demand for all salable stock, 

 both in plants and cut flowers. Plants, 

 of course, had the call, as they always 

 do at the great holiday seasons. Christ- 

 mas is the season for bright colors, the 

 more of them the better from the 

 buyer's viewpoint. Therefore everything 



that was a good red went fast. The 

 varying shades of pink were good 

 seconds, with white as a reliable rear 

 guard. The limited quantities of lilies, 

 hyacinths and other white stocks sold 

 very well, considering the general pref- 

 erence for the bright colors. The Be- 

 gonia Gloire de Lorraine offered this 

 year should surely be a glory to any 

 state or nation. There are different 

 opinions as to the satisfaction which 

 these plants give a purchaser, but there 

 is unanimity as to their marvelous 

 heauty when at their best. The poinset- 

 tias were much sought after. While I 

 do not consider it a graceful plant, by 

 n little judicious combining, the growers 

 may put it in the front rank of Christ- 

 mas plants, for it has the color and 

 plenty of it. The aucuba, Dracaena 

 terminalis and other plants have good 

 standing at Christmas but, after all, it 

 is the azalea that leads the van. The 

 geranium for summer, the azalea for 

 winter, seems to be the motto of the 

 plain people. There was good demand 

 for heather. It is a pity that more of 

 it, in 5-inch and 6-inch pots, could not 

 he had. 



The passion for red was illustrated by 

 one dealer who had about a hundred 

 araucarias decorated with red ribbon and 

 bells, and sold all of them. He agrees 

 that the decorations sold them. In the 

 milder colors, the cypripediums found 

 favor in combination basket and ham- 

 pers, and they do add the charm of 

 novelty. 



The ribbons, bells, etc., add an atmos- 

 phere of warmth, a setting for the pic- 

 fure. so to speak, and that is well; but 



