January 24, 1907. 



The Weekly Florists^ Review^ 



7J7 



^.^^WfilSTBje,^^ 



EXPANDING 



On or About February I, 1907 



The National Floral Ribbon House 



The Conqueror Brand 



Bst. 1809 Will Remove to its New and Commodious Quarters 



AT 550 BROADWAY, NEW YORK 



With the added space and facilities for handling our rapidly growing 

 business we hope to merit your continued support and hereby thank 

 the florists of America for their past patronage. 



Write for samples of a gorgeous New American Beauty 



RibbOHy a decided novelty not listed in our catalogue. 



Complete catalogue of Ribbons and Chiffons upon request 



WERTHEIMER BROS. 



THE NATIONAL FLORAL RIBBON HOUSE 



463=467 Broadway, 



NEW YORK CITY 



Mention The Rerlew when yon write. 



•way, with a few hundred dollars capi- 

 tal, business dragged for a time. A cut 

 flower commission house was a new ven- 

 ture in this vicinity and the growers, as 

 well as the retailers, hung back for a 

 time, especially as it was under control 

 of a retail florist. But everything was 

 run on the square from the start and 

 this, coupled to Mr. Breitmeyer's good 

 credit, soon put life into the business. 

 It was not long before they outgrew 

 the small quarters and moved to the 

 present location, a light, spacious base- 

 ment at 38 and 40 Broadway. Here 

 will be found every known facility for 

 handling the cut flower and supply busi- 

 ness. They number among their con- 

 signors many of the best growers in this 

 vicinity. 



* Philip and Fred Breitmeyer need no 

 introduction. "William Dilger, the man- 

 ager, is also well known to the trade. 

 Eobert M. Rahaley has been with the 

 firm as bookkeeper and general utility 

 man for some time and, through good 

 business ability and hard work, has 

 climbed up the ladder and is now acting 

 manager, as Mr. Dilger is busy else- 

 where. 



Variotts Notes. 



Ed Beard suffered a severe attack of 

 grip at Christmas and, although up and 

 around at times, he has been ailing ever 

 since. 



A neat little pin in the shape of a 

 rose leaf bearing the initials L. S. A. F. 

 will identify the members of the ladies' 

 auxiliary of our national society. Al- 

 though in its infancy, there are already 

 over thirty members enrolled. 



Charles H. Plumb is contemplating 

 the erection of a new range of about 



25,000 feet of glass this spring. The 

 two large boilers installed in 1905 have 

 ample heating capacity to take care of 

 this extra glass. Some roses and car- 

 nations are grown by Mr. Plumb, but 

 at present he goes more extensively 

 into bulbous stock and blooming plants. 

 A large batch of lilies is coming on 

 nicely for Easter. No more Harrisii 

 lilies for this concern. Sixty per cent 

 are a loss. Mr. Plumb has a fine sport 

 of Enchantress of a Lawson color. 



Philip Breitmeyer went on a southern 

 trip last week in the interest of tne 

 park board. 



J. F. Sullivan has a large batch of 

 multiflorum lilies coming along, al- 

 though they cannot afford to lose any 

 time. A house of Killarney roses shows 

 up finely. Paper Whites are being used 

 extensively in Detroit this season and 

 Sullivan 's have a whole houseful to fall 

 back on. 



F. Holznagle, of Highland Park, is 

 seldom seen at the club meetings or 

 about Detroit, for he is an exceedingly 

 busy man. Besides being president of 

 the village, he has a large range of 

 glass to look after. At one time every- 

 thing was strictly wholesale, but with 

 fine residences springing up all around 

 him, Mr. Holznagle has a rapidly in- 

 creasing retail trade. The modern 

 houses, erected last summer, are de- 

 voted to carnations. The old houses are 

 being gradually remodeled, cement 

 benches being used throughout. The 

 boilers are housed in a spacious, light, 

 brick building, having besides the 

 boiler room a capacity of about 100 

 tons of coal. A neat washroom is pro- 



vided for the help. A 100-foot brick 

 stack, bearing the sign "Roses," at- 

 tracts attention from a distance. 



B. Schroeter furnished the flowers for 

 the family at the funeral of the late 

 Frederick Stearns. These included a 

 cover of valley and white roses and a 

 large wreath of orchids. Orchids are 

 becoming more in vogue in this city 

 and Mr. Schroeter 's large collection is 

 bringing him some nice returns. 



John Breitmeyer's Sons furnished 

 the decorations for the Boyer-Backus 

 wedding. This was one of the swell 

 affairs of the season and the decora- 

 tions were very elaborate, each room 

 being decorated in a different color. 



A gale visited this city January 19 

 and took with it one of the large show 

 windows in John Breitmeyer's Sons' 

 store. The nightman immediately 

 dosed the opening with carpets, so not 

 much damage was done. 



The J. C. Moninger Co. has the con- 

 tract, and has already drawn plans, for 

 a house 65x100 to be erected for Au- 

 gust Von Boeselager, at Mount Clemens. 

 The house is to be devoted to carna- 

 tions. Nine solid benches with sides 

 of cement and tile will be used. 



H. S. 



Ardmore, T. T. — Violets are in bloom 

 here and traveling men are sending boxes 

 of them back to their friends in the 

 north. 



Burlington, X. J. — The greenhouse on 

 Grant street, formerly managed by J. 

 Franklin Hunter, has been sold to W. 

 Lloyd Sholl, who will enlarge and con- 

 tinue the business. 



